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This book provides a comprehensive and contemporary source of reference for the gig economy for sustainable businesses with a focus on Industry 4.0. It covers the theoretical and practical implications of the rise of an alternative system in the era of technology-driven business entities; and explains the emergence of the gig economy as a crucial factor in devising approaches that will help in ensuring better decision making.As the COVID-19 pandemic rages on, investors and corporations are attempting to overcome the turbulence in financial markets over the past few months. Governments and economists are scrambling to mitigate the impacts of lockdowns. Many businesses have transferred to a remote working system, and the critical challenge remains to make this form of work and business productive, efficient, and sustainable. Against this backdrop, the book provides an overview of the gig economy from varied perspective such as general business and economics; ethics, governance, and legal issues; diffusion of IT in the workplace; sustainability; future of workforce and workplaces during and post-pandemic scenarios. This edited volume also highlights several challenges and opportunities for managing the diverse workforce in the prevailing situation which has no precedence.With its discussions on the impact of the gig economy on the business world, the book carries appeal for scholars in the business, human resource professionals, industry practitioners, corporates, and policy advocates interested in learning about evolution, automation, marketing, and sustainability in the gig economy.

Patentstrategien konnen in Patentanmeldestrategien und Strategien zur Abwehr storender Patente unterteilt werden. In aller Regel werden Patente und nicht Patentanmeldungen als storend empfunden, da Patentanmeldungen im Gegensatz zu Patenten nicht durchgesetzt werden konnen bzw. da es noch uberhaupt nicht bekannt ist, was uberhaupt der Schutzbereich eines durchsetzungsfahigen Patents aus der Anmeldung sein wird. Der Schutzumfang wird erst durch die Patenterteilung bestimmt. Dann ist es moglich, dass der Schutzumfang der erteilten Anmeldung nicht mehr stort, da das eigene Produkt keine Patentverletzung darstellt. Auerdem ist es moglich, dass sich aus einer Patentanmeldung uberhaupt kein Schutzbereich ergibt, da die Patentanmeldung zuruckgewiesen wird. Eine Patentanmeldung ist eben ein noch ungepruftes Schutzrecht. Ein eingetragenes Gebrauchsmuster ist ebenfalls ein ungepruftes Schutzrecht, obwohl es als vollstandig durchsetzbares Schutzrecht gilt. Dennoch wird es der Inhaber eines eingetragenen Gebrauchsmusters schwer haben, eine einstweilige Verfugung ohne vorherige mundliche Anhorung der Gegenseite zu erhalten. Die Chancen hierfur sind bei einem Patent deutlich besser.Der Anmelder einer Patentanmeldung wird sich spatestens kurz vor Ablauf des Prioritatsjahrs vor die Frage gestellt sehen, ob er Nachanmeldungen in auslandischen Landern vornehmen soll. Hierbei ist es relevant, in welchen Landern wichtige Markte fur ihn sind und in welchen Landern die Wettbewerber ihre Produktionsanlagen haben. Auerdem benotigt der Anmelder Informationen, wie am effektivsten und am kostengunstigsten Nachanmeldungen vorzunehmen sind bzw. welche Patentanmeldestrategien angewandt werden konnen. Dieses Fachbuch gibt dem Leser die Informationen an die Hand, die geeignete Anmeldestrategie zu finden und storende Patente abzuwehren.

Das unternehmerische Denken und Handeln nimmt eine immer bedeutendere Rolle in der ungewissen gesamtwirtschaftlichen Situation ein. Diese Aussage stutzt sich auf die Verabschiedung der Europaischen Schlusselkompetenzen, die zentral die unternehmerischen Kompetenzen hervorhebt. Da die Entrepreneurship Education von dem Grundsatz ausgeht, dass die unternehmerischen Kompetenzen erlernbar sind, liefert diese den Nahrboden der vorliegenden Forschungsarbeit. Wissenschaftlich lasst sich uber die Effectuation-Logik eine differenzierte Entscheidungslogik identifizieren, die es der Anwender*in ermoglicht, unter ungewissen Bedingungen erfolgreiche unternehmerische Entscheidungen zu treffen. Zur handlungsorientierten Anwendung der Effectuation-Logik bedarf es somit dem Effectuation-Kompetenzerwerb. Doch welche Rolle explizit die Effectuation-Kompetenzen bei dem Umgang mit der Ungewissheit haben, durch welches Lehr-Lernarrangement sie methodisch erworben und valide gemessen werden, ist noch ungeklart. So wird uber das empirische Forschungsvorhaben ein Instrument konstruiert, das die unternehmerische Entscheidungslogik anhand der Effectuation-Kompetenzen diagnostiziert und den Gutekriterien der Objektivitat, Reliabilitat und Validitat entspricht.

Im Mittelpunkt der Arbeit steht die Erforschung der Kriterien fur die Akzeptanz und Nutzung von digitalen Plattformen zur Vermittlung und (kurzfristigen) Vermietung von privaten Unterkunften, wie sie bspw. auf Airbnb zu finden sind. Da sich Konsumenten immer haufiger fur die Nutzung dieser Serviceinnovation entscheiden, wenn sie eine Unterkunft buchen wollen, soll mit dieser Arbeit (touristischen) Unternehmen Einblicke in die Entscheidungsgrundlage der Konsumenten gegeben werden. Die Ergebnisse der Analyse liefern eine Erklarung fur den Erfolg von Unternehmen der Sharing Economy mit speziellem Fokus auf den Beherbergungssektor. Dabei werden die Faktoren evaluiert, die zur Akzeptanz derartiger Plattformen beitragen. Zudem wird auch ein besonderer Fokus auf die Personlichkeitsprofile gelegt, indem die Nutzer dieser Plattformen mit bisherigen Nicht-Nutzern verglichen werden. Diese ergeben zusammengefasst signifikante Unterschiede, die zunachst rein deskriptiv sowohl in soziodemografischer als auch personlichkeitsbasierter Hinsicht vorzufinden sind. Allerdings ergeben sich auch im Hinblick auf die Akzeptanzgenese signifikante, auf diesen Merkmalen basierende Unterschiede, die speziell fur die Auspragung der Big Five zu im Vorfeld angenommenen Ergebnissen fuhrt (bspw. extravertierte Personen, denen Familiaritat besonders wichtig ist).

Dieses Buch behandelt die Innovation und Innovationsarbeit in Unternehmen von der Identifikation eines Problems uber die Losungsfindung bis zum entstandenen Geschaft. Die dabei in der Praxis zu beachtenden Perspektiven, die zu uberwindenden Hurden sowie entsprechende Hilfestellungen werden beschrieben.

Many of us wish we could design inventions and make decisions that were optimal and sustainable, but we do not know how to begin the approach. This book offers a guide to dramatically improve the quality of innovation and solution-making through the respectful use of existing and abundant, but often-ignored, resources. Sustainable innovation is about creative combination of ideas, materials, methods, and people, courage to derive value from opposition and diversity, integrative intelligence, virtuous planning, minimal consumption of resources, and definition of alternative plans. Using the method successfully requires that we are truly interested in the common good of humankind, that we care about our environment, and that we take time to think carefully about consequences before we act, invent, or make decisions. It is a call for a much-needed collaboration between people of different backgrounds, skills, and opinions with the intent to preserve individual and local integrity and adopt a win-win mindset. Try it, and partake in its positive and long-lasting effects!Key Features- Description of sustainable innovation and the untapped innovation potential- Sustainable innovation requirements- Sustainable innovation attitudes- Step-by-step guide to sustainable innovation- Application to 21st century challenges- A global win-win scenarioTable of Contents: Innovation Attitudes / Inspiration from the Natural and Behavioral Sciences / Untapped Sustainable Innovation Potential / Step-by-Step Guide to Sustainable Innovation / Notes on the Application to 21st century challenges/ Personal Step-by-Step Work Section / Looking to the Future

Success in careers outside the university setting depends on an individual's capacity to master professional skills and respond appropriately to dynamic situations with flexibility, adaptation, and innovative thinking. This book describes a simple, common sense method of how to include professional skills training in any curricula without compromising academic rigor. It relies on introduction of unanticipated yet manageable crises simulating scenarios commonly experienced in the workplace. The method promises to inspire both students and their teachers to conquer new territory outside their comfort zones. Examples include how to respond to a demand for innovation and teamwork, a lay-off, a re-organization, or switching jobs and projects. These situations are bound to occur for most people and in most jobs they often create stress and, perhaps, despair. Preparing and practicing a mindful and healthy response is beneficial, and now this process can be performed in the classroom, while it serves as a platform for character building prior to unexpected real-life events. Key Features:- Description of the importance of, incentives for, and rewards of exiting the comfort zone- Principles for teaching and learning professional skills- Student anecdotes and reflection- Rubric entries and assessment of learningTable of Contents: The Comfort Zone and "e;Being out of It"e; / Exiting the Comfort Zone: Reasons and Impact / Getting Educators and Students out of the Comfort Zone / Principles of "e;Out-of-the-Comfort-Zone"e; (OOC) Teaching / Anecdotes of OOC Learning / Measuring the Outcome

Financial statements and information drawn from them confront us daily: in the media, in corporate annual reports, in the treasurer's reports for clubs or religious groups, in documents provided to employees and managers, as one considers alternative investments, in documents provided by homeowners' association and government agenciesVarious readers of a company's "e;financial score"e; make decisions based on financial information: the company's managers devise actions to improve operations; investors buy or sell the corporation's securities; creditors decide how much to lend; customers judge the reliability of this supplier; potential employees decide whether to invest their careers in the company. If you are training to be an accountant, find another book. This book's objective is to increase your ability to draw useful information from financial statements, and thus to make better decisions-in both your personal life and your professional life. Studying this book should help you be a better manager. That is both its objective and its perspective. The book starts at square one; it assumes no prior knowledge on your part. To increase your financial literacy, you will learn the common nomenclature (but not esoteric jargon) used by accountants and financial experts. You will be equipped to ask insightful questions of experts, to engage them and your colleagues in thoughtful debates about financial and accounting issues, and to make better decisions. Table of Contents: The Balance Sheet / The Income Statement / Valuation / Timing / Capital Structure / Cash Flow / Evaluating with Ratios / Cost Accounting / Budgeting and Forecasting / Rules and Integrity / Appendix: Scorekeeping at Not-for-Profits

Latin American and Iberian entrepreneurship represents a special kind of innovation, risk-taking, and futuristic business activity based on a common cultural heritage. There has been an increased interest in entrepreneurship related to specific cultural groups, and this edited book will be among the first to provide a Latin American and Iberian perspective to the study of entrepreneurship, thereby acknowledging the role of the Spanish and Portuguese diaspora and language on the global economy. Each chapter will focus on a different aspect of entrepreneurship related to countries within Latin America and Iberia. By combining both geographical groups, the authors aim to provide a better understanding of how Latin culture permeates entrepreneurial business activities. 

This book analyzes the emerging asset class of digital assets. When a new asset class originates, researchers try to understand some basic questions: Can digital assets, with the flagship asset bitcoin, really be considered a serious asset class? Since it is possible to trade digital assets, does it make sense to trade or to invest in these assets? How do digital assets compare to traditional asset classes like equities or bonds?After describing basic financial theory and breaking down the digital asset universe, this book provides fundamental knowledge with respect to this young and rising asset class. It focuses on special issues like the application of technical indicators, investment styles, asset pricing and portfolio construction. Furthermore, it offers remarks and links to other traditional asset classes and describes and warns of data issues in digital asset data.

Westerners today grow up with abundant opportunities to determine their own values, identities, and roles in society. But for generations, millions who lived under Soviet rule in the USSR had these essential freedoms withheld, determined instead by a central authority that claimed the right to choose for them and enforce compliance. Thirty years after the Soviet Union's decisive collapse, the old communist paradigm continues to limit those who come of age in a post-Soviet world.Everyone Is an Entrepreneur showcases the experience of an American author acclimating to life in the developing post-Soviet economy of Armenia. Along the way, he examines how the intelligent and hardworking people he lives among are stuck in a state of transition away from all-encompassing, bureaucratic control. They struggle to adjust to the responsibilities of economic self-determination because they have never learned how to see the world through entrepreneurial eyes.Entrepreneurship is a principled way of seeing the world, a paradigm that applies to people in all cultural and economic circumstances: Artists, office workers, doctors, teachers, farmers, and laborers alike. By adopting this universal outlook, anyone can produce more wealth, accomplish bigger goals, and take control of their life like never before.

The share of funding secured by female founders is unfairly and disproportionately low, a state of affairs that has remained unchanged for many years despite advances made in other areas of gender equality in business. The truth is that there is clear and consistent bias against female founders.Experienced entrepreneur and fundraiser David B Horne provides useful insights on and proven strategies for raising different types of funding, including debt and equity funding, and how to prepare bids and approach investors. Crucially, he shares the experiences of female founders who have successfully overcome the gender bias and share David's vision of a fairer world of fundraising and the steps being taken to achieve it.

This book presents the Proceedings of The 6th Brazilian Technology Symposium (BTSym'20). The book discusses the current technological issues on Systems Engineering, Mathematics and Physical Sciences, such as the Transmission Line, Protein-Modified Mortars, Electromagnetic Properties, Clock Domains, Chebyshev Polynomials, Satellite Control Systems, Hough Transform, Watershed Transform, Blood Smear Images, Toxoplasma Gondi, Operation System Developments, MIMO Systems, Geothermal-Photovoltaic Energy Systems, Mineral Flotation Application, CMOS Techniques, Frameworks Developments, Physiological Parameters Applications, Brain¿Computer Interface, Artificial Neural Networks, Computational Vision, Security Applications, FPGA Applications, IoT, Residential Automation, Data Acquisition, Industry 4.0, Cyber-Physical Systems, Digital Image Processing, Patters Recognition, Machine Learning, Photocatalytic Process, Physical¿Chemical Analysis, Smoothing Filters, Frequency Synthesizers, Voltage-Controlled Ring Oscillator, Difference Amplifier, Photocatalysis, Photodegradation, current technological issues on Human, Smart and Sustainable Future of Cities, such as the Digital Transformation, Data Science, Hydrothermal Dispatch, Project Knowledge Transfer, Immunization Programs, Efficiency and Predictive Methods, PMBOK Applications, Logistics Process, IoT, Data Acquisition, Industry 4.0, Cyber-Physical Systems, Fingerspelling Recognition, Cognitive Ergonomics, Ecosystem Services, Environmental, Ecosystem Services Valuation, Solid Waste and University Extension.

Are you a fence-sitter wondering about your career graph? Do you think you are bitten by the entrepreneurship-bug but are unsure how to proceed? The present job market is fragile and volatile, and it is imprudent to keep seeking a suitable job forever. If you have the salesmanship spirit and are ready for a 24/7 job, nobody can stop you from taking the plunge into the world of business.Choosing business as a career is like becoming your own boss. With the number of unicorns rising every day, entrepreneurship seems alluring. Authored by a serial entrepreneur, 'Entrepreneurship Epidemic' unleashes every minutia of building a Startup from scratch. The book helps you· Understand the growing need for entrepreneurs in the market.· Realize the need for the right cofounders.· Understand the startup ecosystem and the different stages involved in a startup.· Know the necessity of future-proofing your business.· Find the right source of funding for your startup.'Entrepreneurship Epidemic' is a comprehensive guide to every Wantrepreneur and affirms the need for more and more job creators in the market. Grab a copy and take the leap of faith into the world of business.

Have you ever seen a competitor get great headlines and thought, 'Hey! Why wasn't that us?'Get insider secrets to find out how to set your business apart and cut through the noise, using media coverageHow to prepare your business to become a go-to authority for journalists from day oneThe end-to-end process of getting media coverage, demystifiedHow to align media relations with your growth strategy and scale coverageIncluded: An invaluable media relations toolkit with actionable templates, scripts and cheat sheets for transformational resultsFELICITY COWIE is a media relations troubleshooter for some of the world's leading organisations and former BBC News and Panorama journalist. She's worked on 100,000 story pitches from both sides and now makes her insider secrets available to YOU..."e;A must-read for founders. This is truly a game-changing guide"e; Eileen Burbidge MBE

Do you dream of starting your own dance business but just don't know how? Or are you stuck wanting to grow but can't seem to make progress? Many of us in the DANCE INDUSTRY enter BUSINESS 'accidentally' because we just want to find a way to monetise doing what we LOVE! At first it doesn't even seem like 'WORK'. How can we be working when we're having so much FUN? Inevitably though, the fun-factor can fade - especially when things get tough (like when a pandemic hits!!). First-time author, Chris Duncan, knows the highs and lows of doing business in DANCE after a career spanning 35 years. As a teacher, choreographer and studio owner, then as an agent, publisher, event manager and producer, Chris has dedicated herself to providing as many opportunities as possible for the next generation of dancers to learn, grow and become incredible future professionals. Now, Chris expands her mentoring role to help other passionate DANCEPRENEURS create their own dream enterprise and, in doing so, increase valuable work opportunities within the industry. DANCEBOSS - From Start-up Enterprise to Dancepreneur covers all the major business pillars you need to know to avoid wasted time, energy, money and passion and fast-track your SUCCESS.

It takes perseverance, passion, and the support of many to create a life-changing mentoring program that matches successful, seasoned entrepreneurs with eager-but-green business owners willing to share what keeps them up at night. But that's exactly what Barnett C. Helzberg, Jr., did a quarter century ago after selling his business to Warren Buffett. He launched, and then led, the Helzberg Entrepreneurial Mentoring Program (HEMP) in Kansas City. Today, hundreds of Kansas City businesses have benefited from his wisdom and HEMP's overall mission of fostering bold, spirited entrepreneurism. Not surprisingly, HEMP has also emerged as a national model for business mentoring. In Put Your Worst Foot Forward, Helzberg openly shares the challenges, successes, and failures that accompanied HEMP's growth. It's a dramatic story of ups and downs. It also provides lessons to other business communities in how they, too, can foster the magic of mentoring in their cities and towns.

Innovation. No other concept is so widely celebrated, yet so secretly dreaded. The reason: innovation requires managing through uncertainty. This is hard for any organization whether private or public, small or large. This book provides a roadmap for those who want to understand and manage innovation in all its aspects. It explains both the "how" and the "why" of innovation ¿ its economic and policy context as well as the techniques by which it can be orchestrated, along with the management systems needed to govern it. Innovation is uniquely presented through both a private-sector (value-creating) and public-sector (mission-fulfilling) lens. Topics covered in context include modern innovation and creativity techniques such as design thinking and the Lean Startup, the organizational challenges of innovation, as well as innovation project- and portfolio management techniques. Business-model innovation and open innovation complete the picture from the manager¿s perspective. The private and public financing of R&D, startups, and corporate innovation are presented ¿ contrasting the private and public worlds while explaining how they complement each other. Government innovation policy is discussed in its historical and contemporary context, and the innovation policy toolset is introduced. Continual innovation is vital for companies and countries to prosper. Readers will learn why innovation must follow technological breakthroughs to raise productivity and economic growth, and how innovation ¿ when done right ¿ can benefit larger society. An explanation for unequal growth ¿ that some companies, regions, and countries are not seeing the full productivity gains promised by modern technology ¿ is explored in the context of technology diffusion. No previous experience in innovation management, economics or public policy is assumed, and the book moves fast to equip the reader with practical tools and techniques. Innovation for Value and Mission is suitable for an introductory graduate level course, or as a desk reference for experienced practitioners and policymakers. Because it connects multiple topic areas and contains ample additional references, the book is also a great resource for those with expertise in one particular area of innovation who desire to branch out into other areas.

If you're a budding entrepreneur finding your way in the workforce, then you know how important it is to assemble the best team possible. And part of that equation means getting your start-up company to run with efficiency.This Book will help you with the same. A copy of this book to every new recruit should be the hallmark of the induction program.

"If you took the economic might of Amazon, and added the penetration of Facebook, the ubiquity of Google, and the cultural significance of YouTube, you might have something starting to resemble Alibaba. Commonly mischaracterized as a kind of Chinese eBay for businesses, Alibaba and its interlinked network of products and services have exploded into global markets, disrupting conventional businesses and creating previously unimaginable opportunities for millions of small businesses worldwide. This book reveals the Tao of Alibaba-the company's "secret sauce"-a consciously cultivated ethos and spirit that has enabled Alibaba to weather tough times (including its recent setbacks with the Chinese government) and persist toward a common mission. It is a blueprint of the company's management philosophy, crystalized into the most important elements that have driven its success, and it provides a road map for how to incorporate these principles into any organization's operations. Wong distills his 20 years of experience inside the company to show readers how to align their organization's capabilities with performance-maximizing tools in order to achieve success. But most importantly, the Tao of Alibaba teaches the pursuit of greater purpose and meaning, steering entrepreneurs to view their ventures as a vehicle for having profound and lasting impacts on their communities. Ultimately, the lessons shared in The Tao of Alibaba will serve as timeless tools for any entrepreneur seeking to configure their organization toward purpose and impact"--