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‿If you want to learn from one of the greatest marketing minds alive, read this book.‿Joe Polish, founder, Genius NetworkMarketing isn‿t everything, according to Brian Kurtz. It‿s the only thing. If you have a vision or a mission in life, why not share it with millions instead of dozens? And while you are sharing it with as many people as possible and creating maximum impact, why not measure everything and make all of your marketing accountable. That‿s what this book is all about. In the world of direct marketing, Brian Kurtz has seen it all and done it all over four decades. He lives by the philosophy ‿Those who did it have a responsibility to teach it.‿ Here‿s a small sample of what you‿ll learn:· The Four Pillars of Being Extraordinary· The Five Principles of why ‿Original Source‿ matters· The Seven Characteristics of world-class copywriters· Multiple ways to track the metrics that matter· That the most important capital you own has nothing to do with moneyWhether you‿re new to marketing or a seasoned pro, this book gives you a crystal-clear roadmap to grow your business, make more money, maximize your impact in your market and love what you‿re doing while you‿re doing it. Kurtz takes you inside the craft to help you use all the tools at your disposal so you can succeed wildly, exceed all your expectations and overdeliver every time.

Preface; Author Note; Table of Contents; Introduction; Developing the Business Idea; Managing Cash Flow; Types and Costs of Financial Capital; Projecting Financial Statements; Valuing Early Stage Ventures; Venture Capital Valuation Methods; In-Semester Exam; Pitching; Block Chain, Smart Contracts, Crypto, and AI; Efficient Markets, Monopolies (Oligopolies) and Startups; Early Stage Investors and Venture Capital; Entrepreneurial Ecosystems

Mit den Themen Betriebsklima und Unternehmenskultur kommen wir alle in unserem beruflichen Alltag, aber auch als Konsumenten und Empfangende von Dienstleistungen in Berührung. Wir nehmen Stimmungen und Abläufe wahr und ordnen diese - bewusst oder unterbewusst - ein. Hierdurch wird uns eine Organisation sympathisch oder unsympathisch, ein Produkt oder eine Dienstleistung gefällt uns, oder auch nicht. Dies beeinflusst unsere Entscheidung für eine Firma, ein Produkt oder auch eine Dienstleistung und auch unsere Auswahl des Arbeit gebenden Betriebes. Kurz: Betriebsklima und Unternehmenskultur sind von maßgeblicher Bedeutung für den Erfolg von Organisationen und damit Gegenstand zahlreicher und umfänglicher Veröffentlichungen. In dieser Arbeit werden diese Inhalte zusammengeführt, systematisiert und gegenübergestellt, um dann die Relevanz und Einsetzbarkeit der Konzepte Betriebsklima und Unternehmenskultur im Hinblick auf die die Babyboomer sowie die Generationen X,Y und Z herauszuarbeiten.Hierbei werden zudem die Aspekte Agilität, Änderungen der Informationstechnologie, Internationalisierung und Globalisierung sowie Employer Branding berücksichtigt

Don''t want your kid to be your future roommate in retirement? Start their financial education NOW!You''ll be surprised to learn that it''s simpler than you''d think, and with a few powerful guidelines to follow and apply, you can drastically change the direction of your kids'' financial futures.Kids just need a little help from their parents while they are still growing up to establish lifelong, financially-healthy habits. The critical step in creating this foundation is starting young and nurturing their financial mindset as they are still living at home.Your little one will naturally learn how to use their earned money wisely -- saving some of it up and still using the right amount for entertainment is going to be a piece of cake. If you want to raise successful children who know how to manage their finances, you need to learn these very simple strategies about money to guide your kids early on.In Teaching Kids About Money, you will discover:Fun and practical ideas to keep both parents and kids engaged, committed, and excited as they work towards their financial goalsThe importance of introducing your children to the concept of staying within a budget and still being able to afford everything they wantA step-by-step plan on how to teach your kids all they need to know about money to turn into independent, financially-responsible adultsHow to help your kids take on the right amount of responsibility in every step of their life to avoid overwhelming financial situations in the futurePerfectly scheduled-down goals for your kids to reach gradually, from their toddler years to high-schoolCreative ways to help your kids make money in elementary-school, dramatically increasing their self-confidence as wellThe importance of educating your kid throughout the various stages of life to help them use their money to become a successful entrepreneurWhen to let your kids manage their own bank account -- avoid the most common mistakes kids naturally make when they get their money-management-freedom too earlyAnd much more.Take the first step today and uncover the knowledge you''ve been missing out on to raise success-driven kids, ready to conquer their future.If you''re ready to transform you and your kid''s relationship to money and become financially smart, then scroll up and click the "Add to Cart" button right now!

The Pyramid of Trust exposes the most powerful currency in the world- Trust. It teaches how to establish trust and even how to restore trust when it is broken within personal or even business relationships. Without trust, nothing can be done. Trust is the most important ingredient to success. This book exposes the multiple layers of trust and how to gain and maintain trust so that you can achieve your goals. Utilizing information from leading neuroscientists, biologists, leading psychologists and interviews with billionaires to help you thrive and live a more fulfilled life.

How can educators, teachers and trainers stay current and address the dynamic opportunities of creativity, innovation and entrepreneurship teaching and training? This book offers an overview of the VISION research project, which provides an understanding of the future of education in these areas and describes the approach taken by the VISION team, including the findings of interviews with more than 130 global stakeholders.

Survive. That''s what the owners of startups and small businesses must do-or perhaps starve. Singlehandedly (often) and courageously (always), they embrace immense personal and financial risk to start new ventures. As they attempt to transform a dream into a reality, the stakes are extremely high for them and their employees. After publishing his first survival book (Surviving Babies and Toddlers), author Joel Houston presents an in-the-trenches, practical, and humorous memoir designed to help business startup owners like him. Avoiding the standard books on business theory, he focuses on the core business survival tactics that he learned as a successful owner of a startup warehouse.In this witty, gritty book, readers will learn about:┬╖       Embracing risk with wisdom┬╖       Cultivating authentic customer relations┬╖       Developing a positive business culture┬╖       Supporting all-important operations┬╖       Simple approaches to marketing┬╖       Sustaining a healthy work-life balance┬╖       And . . . the "cogs" in the global supply chain that enable the world to survive (literally)Surviving a Startup is primarily written to the millions of overlooked small business owners who run unglamorous but essential companies. Joel has a heart for the people who operate trucking and construction firms, restaurants, bookstores, warehouses (like Joel''s), small markets, and for many other hardworking entrepreneurs who keep the global economy running.

Whether it is a financial crisis, relationship breakdown, critical illness, natural disaster or a global pandemic, life will hit you hard when you least expect it. Mike Tyson once said "e;Everyone has a plan until they get punched in the mouth."e; The global pandemic blindsided society and uppercutted the world into a new normal. Businesses either died or thrived in this new environment. What separated the survivors from the casualties? How did they do it? It all came down to the pivot. "e;F*ck it! Let's Pivot"e; is about how entrepreneurs, side hustlers, and go-getters pivoted from crisis to opportunity. With 17 thoughtful chapters ranging from the history of business pivots, the entrepreneurial mindset, branding, importance of social media, collaborating with local businesses, looking at your own talent pool, pivot strategies that work, leveraging the Gig Economy and many more concepts, this book is packed with ideas. Experienced businessman, Michael Siervo combines humour, anecdotes and statistics as he shares tips, tools and lessons from entrepreneurs who pivoted out of danger and into profit.Included in this interactive book are real life stories of entrepreneurs from around the world who found ways to thrive in the face of adversity. Written in their own words, they share their inspirational stories. With QR codes throughout the book, readers can explore chapter summaries and detailed biographies of contributing authors, making this an engaging experience.You will walk away inspired and confident that change isn't bad. Change is just a part of becoming who you are meant to be.

Inspired by Brown University's beloved course - The Entrepreneurial Process - Danny Warshay's See, Solve, Scale is a proven and paradigm-shifting method to unlocking the power of entrepreneurship. The Entrepreneurial Process, one of Brown University's highest-rated courses, has empowered thousands of students to start their own ventures. You might assume these ventures started because the founders were born entrepreneurs. You might assume that these folks had technical or finance degrees, or worked at fancy consulting firms, or had some other specialized knowledge. Yet that isn't the case. Entrepreneurship is not a spirit or a gift. It is a process that anyone can learn, and that anyone can use to turn a problem into a solution with impact. In See, Solve, Scale, Danny Warshay, the creator of the Entrepreneurial Process course and founding Executive Director of Brown's Center for Entrepreneurship, shares the same set of tools with aspiring entrepreneurs around the world. He overturns the common misconception that entrepreneurship is a hard-wired trait or the sole province of high-flying MBAs, and provides a proven method to identify consequential problems and an accessible process anyone can learn, master, and apply to solve them. Combining real-world experience backed by surprising research-based insights, See, Solve, Scale guides the reader through forming a successful startup team and through the three steps of the process: find and validate a problem, develop an initial small-scale solution, and scale a long-term solution. It also details eleven common errors of judgment that entrepreneurs make when they rely on their intuition and provides instruction for how to avoid them. Leveraging Warshay's own entrepreneurship successes and his 15 years of experience teaching liberal arts students, See, Solve, Scale debunks common myths about entrepreneurship and empowers everyone, especially those who other entrepreneurship books have ignored and left behind. Its lasting message: Anyone can take a world-changing idea from conception to breakthrough entrepreneurial success.

This book offers a practical guide to Chinese ecommerce markets for businesspeople and scholars. China represents a $5.6 trillion retail market, with the highest ecommerce penetration rate in the world. Due to the COVID-19 pandemic, brands are investing more in growing online sales. Written from the heart of the world's largest e-commerce platform, Ecommerce Reimagined: Retail and Ecommerce in China is a book that aims to satisfy the growing need of entrepreneurs and businesses hoping to tap into China's market and provide context to students and academics who post an interest in learning about how ecommerce has shaped the Chinese retail space.

Derek Lidow delves into the deep history of innovation to deliver essential new insights into how entrepreneurs create value and bring about change. Telling the captivating stories of people from many different cultures over thousands of years, he shows how entrepreneurs transform the world through relentless innovation.

We're experiencing a work revolution, with an unprecedented opportunity to reimagine how, when, and where we do what we do. Now is the perfect time to take more control over your work/life and maybe even finally take the leap into going it alone, whether by starting your own business or turning your passion into a career.Ollie Henderson shares the lessons he's learned by interviewing entrepreneurs, business leaders, and world-renowned experts on his chart-topping podcast Future Work/Life. Forget work/life balance, the secret to navigating a career transition today is to create a flywheel that aligns all parts of your work and life and harness small wins to help build the momentum you need to succeed. Take control of your long-term future using a proven step-by-step process Develop the confidence to transform your career by focusing on becoming an expert in your niche Adopt a creative and experimental approach to your work/life that delivers consistent, measurable results Cultivate a network of global collaborators to support your transition and generate new opportunities Experienced founder and CEO Ollie Henderson pivoted his career while juggling the pleasures and pressures of raising a young family. He believes work/life balance is a myth. Rather than seeing career and personal life as two opposing forces, Ollie argues that the secret is to design an integrated approach that allows them to work in harmony.