Entreprenørskap

This proceedings volume provides a multifaceted perspective on the unprecedented crises generated by the global COVID-19 pandemic, and its ramifications for individuals, businesses, organizations, governments and systems in developing countries. Featuring selected papers from the 2020 Annual Griffiths School of Management and IT Conference (GSMAC), held in Oradea, Romania, this volume focuses on business, technological and ethical considerations in the process of navigating through a global crisis. It analyzes the effectiveness of different measures taken at individual, organizational and country level and outlines potential scenarios and solutions for the new post-crisis reality. Finally, the book provides diagnosis and recommendations for managerial practice in various industries impacted.

An enlightening insight into how creative and innovative leaders and their teams can find success, even in the most difficult circumstances.One of the biggest challenges of business leadership is recognising new opportunities and implementing them effectively. Too often, leaders fall back upon the status quo, relying upon tried and tested methods that may lead to good results but will never have the same impact as a bold new strategy. In Bright Sparks, John Tusa explores situations where pioneering leaders in various sectors have overcome challenges to deliver inspired, imaginative and bold initiatives that make a huge impact upon business and society. Through these aspirational stories of leadership, from sectors such as journalism, tech, politics and the arts, John explores the full journey of innovation and how it can lead to significant results.This is an inspirational read for any business leader interested in how to turn their boldest ideas into reality and how, in the process, professional cultures can be enhanced, revitalised and transformed.

Written by founder and former CEO Henry Engelhardt, Be a Better Boss is part memoir, part management philosophy, and part practical manual, providing valuable leadership lessons for aspiring managers and existing managers alike.

Platforms have spread through many industries over the past decade and generated an increasing share of the global economy. This book is a strategic guide to platform-based business models, combining path-breaking insights from academic research with practical guidance and real-world applications of concepts and tools.

Grow your business faster with this revolutionary marketing frameworkDo you want to stop wasting time and money on marketing that doesn't get results? The Very Good Marketing Guide explains exactly where to spend your next marketing dollar and where to focus your attention -- so your marketing will make a real difference in growing your business and profits.In this book, marketing expert Amy Miocevich shares a simple but genius 5-step model for marketing your small business. She reveals crucial insights into why marketing fails, including common mistakes and marketing myths, and shows you how to assess where and why your marketing is most effective. With The Very Good Marketing Guide, you'll create targeted solutions for turning strangers into customers -- and customers into superfans of your business and brand.Whether you're a manager, a small business owner, or an entrepreneur, you'll learn how to:* Understand and use your marketing data more effectively* Improve conversion rates at every touch point* Nurture your most valuable customer and client relationships* Make sure your website and social media are doing what they should* Create a marketing strategy that's uniquely suited to your business's needsWith a clear and practical framework, real-life examples, and timeless principles you can apply, this is the ultimate practical guide for marketing success. The Very Good Marketing Guide will help you to direct your energy where it gets the best results ... which ultimately means you can get back to doing what your business does best!

Do you want to tap into your highest potential and break into senior leadership?In Gangsta Vision, Dilip Ramachandran explains that reaching the top requires more than hard work and a focus on metrics. With insights from various experts in the product management field, Gangsta Vision will teach you all about breaking into senior leadership and the steps to get there. In writing this book, Ramachandran hopes you will be able to overcome challenges and break through the barriers that he faced in his career. Starting with a strong foundation built on skills and an ownership mindset, Gangsta Vision is your gateway to finding purpose by exploring the intersections of empathy and commitment that can catapult you into senior leadership. Do you wonder if others know something about success that you don't? If you feel stuck in the same place and want to grow into a leader, Gangsta Vision is for you.

This book aims to assess the roles of entrepreneurship and social innovation for socio-cultural changes. It also evaluates farmers' performance in disaster risk management at a community level toward sustainable regional development in a rural haor region of Bangladesh. To achieve the purpose of the research, both a qualitative method (Trajectory Equifinality Modeling, TEM) and a quantitative method (Structural Equation Modeling, SEM) are introduced, based on the results of case studies on local entrepreneurs, interview and focus group discussions with stakeholders, and questionnaire surveys of farm households.First, the results clarify that social capital is critically important both for male and female entrepreneurs in the haor region, and that education is more important to women for empowerment and technology adoption in the entrepreneurial ecosystem in the haor region of Bangladesh. In addition, it makes clear that the Common Interest Group approach plays a role for women's empowerment in the target region. Furthermore, it identifies the multi-causal relationships among the factors affecting farm households' performance in disaster risk management at the community level.This book helps readers to understand regional development through social and cultural transformation in a rural community where poverty and gender discrimination are path-dependent problems.

In diesem Buch wird untersucht, wie die im Industriepark Suzhou umgesetzten Innovations- und Nachhaltigkeitsstrategien das langfristige Wirtschaftswachstum der Region fordern und beeinflussen. Im Zuge der Umsetzung eines exportorientierten Wachstums sind Industrieparks in verschiedenen Regionen Chinas zu sehr wichtigen Akteuren geworden. Der Suzhou Industrial Park (SIP) hat sich seit seiner Eroffnung im Jahr 1994 als Ergebnis der Regierungszusammenarbeit zwischen China und Singapur zu einem fuhrenden und beispielhaften Industriepark in China entwickelt.   Die Geschichte des SIP ist die Geschichte von Chinas neuer Wirtschaft; wahrend China in der Lieferkette aufgestiegen ist, hat sich der Suzhou Industrial Park zu einem Industriepark entwickelt, der sich mehr auf Hightech-Innovation/Unternehmertum und okologische Nachhaltigkeit konzentriert. Dieses Buch bietet China-Wissenschaftlern, Wirtschaftswissenschaftlern und Stadtgeographen einen faszinierenden Einblick in Chinas Reform und Offnung.

Entrepreneurship as practice refers to the everyday way that innovation and futuristic thinking is incorporated into business ventures. It refers to the actual implementation of entrepreneurship within any kind of market context that emphasises proactive change. This edited book focuses on entrepreneurship as a practice as a management imperative. This means highlighting the way entrepreneurship is a practice and requires active engagement. Each chapter in the book discusses a different aspect of entrepreneurship as practice as a way of contributing to the broader discussion of what entrepreneurship is and means in today's global society.

This book describes the current innovative tendencies characteristic of multifaceted scientific research and practical developments in the field of international business development and sustainable management. This book shows how companies are forced to change development strategies and business models, which actualizes new priorities for scientific research in the field of international business and sustainable management. Therefore, completely new subject areas of research are being formed; management guidelines are being transformed; new business development tools are being developed; the very system of academic research is changing. This book "e;Innovative Trends in International Business and Sustainable Management"e; is devoted to the discussion of these and other issues related to all major areas of international business development and sustainable management. This book systematically describes multidimensional trends, challenges, and opportunities for the development of international business and sustainable management in the context of a global pandemic. In this sense, it is unique and relevant for both scientific researchers and modern business practitioners.This book uniquely highlights new priorities of scientific and practical research in the field of international business and sustainable management that require a systematic knowledge of the ongoing transformations of trends, challenges, and opportunities for the development. Aimed at scholars and practitioners, the book provides illustrations of international best practice for conducting business beyond borders. The main goals of the book are firstly to provide opinions on current innovative approaches and technologies for solving modern problems of international business, as well as on the formation of a multi-level system of sustainable management of the socioeconomic systems' development, secondly, to integrate research from academia, as well as practitioners in order to form priorities, approaches and models of company management in the context of globalization, strategies for the development of management systems in the context of the "e;new reality"e;, thirdly, to find the most relevant new areas of research, the results of which can be useful to companies for making management decisions, and concludes to analyze new tools for the development of international business, their capabilities, and areas of application

This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to how small-to-medium enterprises (SMEs) engage with these issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made and mapping this behaviour against established theories and "e;best practice"e; models of NPD and commercialisation.The book uses case studies to analyse the relationship between entrepreneurial decision- making and commercialisation, and investigates how and why NPD and commercialisation decisions are made, which offers valuable insights from both a theoretical and applied perspective.

Cultural entrepreneurship uses culture as a way to understand innovative business ventures. Culture in this edited book involves the beliefs and values associated with certain forms of behaviour. This means the way individuals are involved in business ventures is based on their cultural ideas. This edited book focuses on how cultural entrepreneurship is an important way to understand how cultural products and services such as art, food, music and literature influence the development of business ventures. Thereby highlighting the interesting and unique way cultural ideas are embedded in entrepreneurial activities.

This book discusses the need for entrepreneurship for sustainable development from the perspective of Asia, the fastest growing region in the world. The world is now witnessing a spectacular rise of technology entrepreneurship, involving mobile phones, artificial intelligence, geospatial information systems and social media. On the other hand, governments all over the world, particularly those in low and medium income countries, are facing severe resource constraints in developing the livelihood and well-being of citizens. Although many non-government organizations (NGOs) have worked on various development projects in a number of social sectors such as health, education, disabilities, poverty alleviation and environment, there is still substantial scope for technological innovation, including more efficient, effective and user-friendly solutions in different parts of the world. This book is organized into 2 parts and consists of 17 chapters. The first part explores education and well-being, and the second part discusses the climate, environment and disaster management.