English books

Most tech companies get marketing wrong because they don't know how to do product marketing right. The next in the bestselling SVPG series, LOVED shows what leaders like Apple, Netflix, Microsoft, and Salesforce do well and how to apply it to transform product marketing at your company.The best products can still lose in the marketplace. Why? They are beaten by products with stronger product marketing. Good product marketing is the difference between "also-ran" products versus products that lead. And yet, product marketing is widely misunderstood. Although it includes segmenting customers, positioning your product, creating product collateral, and supporting sales teams, great product marketing achieves much more. It directs the best way to bring your product to market. It shapes what the world thinks about your product and category. It inspires others to tell your product's story.Part of the bestselling series including INSPIRED and EMPOWERED, LOVED explains the fundamentals of best-in-class product marketing for product teams, marketers, founders and any leader with a product and a vision.Sharing her personal stories as a former product and marketing leader at Microsoft and Netscape, and as an advisor to Silicon Valley startups, venture capitalist, and UC Berkeley engineering graduate school lecturer, Martina Lauchengco distills decades of lessons gleaned from working with hundreds of companies to make LOVED the definitive guide to modern product marketing.With dozens of stories from the trenches of market leaders as well as newer startups with products just beginning their journey, the book shows you:* the centrality of product marketing to any product's success* the key skills and actions required to do it well* the four fundamentals of product marketing and how to apply them* how to hire, lead, and organize product marketing* how product marketers optimize crucial collaboration with other functions* one-sheet frameworks, tools and agile marketing practices that help simplify and elevate product marketingLOVED is an invitation to rethink tired notions of product marketing and practice a more dynamic, customer and market-centric version that creates raving fans and helps products achieve their full market potential.

Influence, New and Expanded UK, is a remarkable book penned by the renowned author, Robert B Cialdini. Published recently in 2021, this book is a must-read for those who are intrigued by the power of persuasion and influence. The genre of this book can be best described as a fascinating blend of psychology and business, which Cialdini masterfully intertwines to provide a deeper understanding of the mechanisms behind influence. HarperCollins Publishers Inc, a globally recognized publishing house, has brought this enlightening piece of literature to the market. The book is written in English, making it accessible to a wide range of readers. Influence, New and Expanded UK, is not just a book but a comprehensive guide to understanding and navigating the complex world of influence and persuasion.

NEW YORK TIMES BESTSELLER • An “outstanding new intellectual biography of John Maynard Keynes [that moves] swiftly along currents of lucidity and wit” (The New York Times), illuminating the world of the influential economist and his transformative ideas“A timely, lucid and compelling portrait of a man whose enduring relevance is always heightened when crisis strikes.”—The Wall Street Journal WINNER: The Arthur Ross Book Award Gold Medal • The Hillman Prize for Book Journalism FINALIST: The National Book Critics Circle Award • The Sabew Best in Business Book Award NAMED ONE OF THE TEN BEST BOOKS OF THE YEAR BY PUBLISHERS WEEKLY AND ONE OF THE BEST BOOKS OF THE YEAR BY Jennifer Szalai, The New York Times • The Economist • Bloomberg • Mother Jones At the dawn of World War I, a young academic named John Maynard Keynes hastily folded his long legs into the sidecar of his brother-in-law’s motorcycle for an odd, frantic journey that would change the course of history. Swept away from his placid home at Cambridge University by the currents of the conflict, Keynes found himself thrust into the halls of European treasuries to arrange emergency loans and packed off to America to negotiate the terms of economic combat. The terror and anxiety unleashed by the war would transform him from a comfortable obscurity into the most influential and controversial intellectual of his day—a man whose ideas still retain the power to shock in our own time.Keynes was not only an economist but the preeminent anti-authoritarian thinker of the twentieth century, one who devoted his life to the belief that art and ideas could conquer war and deprivation. As a moral philosopher, political theorist, and statesman, Keynes led an extraordinary life that took him from intimate turn-of-the-century parties in London’s riotous Bloomsbury art scene to the fevered negotiations in Paris that shaped the Treaty of Versailles, from stock market crashes on two continents to diplomatic breakthroughs in the mountains of New Hampshire to wartime ballet openings at London’s extravagant Covent Garden. Along the way, Keynes reinvented Enlightenment liberalism to meet the harrowing crises of the twentieth century. In the United States, his ideas became the foundation of a burgeoning economics profession, but they also became a flash point in the broader political struggle of the Cold War, as Keynesian acolytes faced off against conservatives in an intellectual battle for the future of the country—and the world. Though many Keynesian ideas survived the struggle, much of the project to which he devoted his life was lost. In this riveting biography, veteran journalist Zachary D. Carter unearths the lost legacy of one of history’s most fascinating minds. The Price of Peace revives a forgotten set of ideas about democracy, money, and the good life with transformative implications for today’s debates over inequality and the power politics that shape the global order.LONGLISTED FOR THE CUNDILL HISTORY PRIZE

The fall of the Tower of Conviction and the Grand Inquisitor, Mozgus, has heralded the unexpected return of Guts'' former commander, Griffith, last seen transformed from a mutilated husk into a demon lord of the Godhand. Regenerated into health and beauty, and with his dreams of carving out a kingdom intact, Griffith has raised a new Band of the Hawk, but recruited from darkness to fulfill his deadly destiny.

Pokemon: Super Extra Deluxe Essential Handbook is an extraordinary book authored by Scholastic and published by Scholastic US. The book, which hit the shelves on August 5, 2021, is a must-have for all Pokemon enthusiasts. This comprehensive guide provides in-depth details about various Pokemon, making it an essential handbook for anyone looking to become a Pokemon Master. The book is categorized under the genre of fantasy and adventure, and it takes readers on a thrilling journey into the world of Pokemon. The publisher, Scholastic US, is renowned for its high-quality publications, and this book is no exception. The Pokemon: Super Extra Deluxe Essential Handbook is an invaluable resource for anyone interested in the Pokemon universe. Get your copy today and embark on your journey to become a Pokemon Master.

Glucose Revolution is a groundbreaking masterpiece penned by Jessie Inchauspé. This book, published by Short Books Ltd in 2022, is a must-read for anyone interested in understanding the intricate relationship between glucose and our overall health. Inchauspé, a renowned author in the health and wellness genre, brilliantly unravels the complex science behind glucose and its impact on our bodies. Published in 2022, Glucose Revolution is a testament to Inchauspé's in-depth research and understanding of the subject. Short Books Ltd, known for its commitment to publishing insightful and thought-provoking books, has once again delivered a remarkable piece of work that is sure to revolutionize your understanding of glucose and its role in our health.

Following on from the success of The Astrology Diary 2021, this beautiful diary is back for 2022 with new astrological guidance and cosmic insight. Utilize the ancient wisdom of astrology to help empower decision-making, nourish relationships and make the most of all opportunities that come your way.

In The Flower Hunter, Lucy Hunter takes us on an inspirational journey through a year in her garden and artist's studio set among the mountains of North Wales.

The world's most fiendishly difficult literary puzzle, illustrated by acclaimed cartoonist Tom Gauld

Discover the latest edition of the cornerstone reference on periodontology and implant dentistry that combines scholarship and science with practical clinical instructionThe Seventh Edition of Lindhe's Clinical Periodontology and Implant Dentistry brings together a distinguished team of periodontal specialists and academics who deliver another must-have resource for students, researchers, and practitioners specializing in periodontal care and implant dentistry.Seamlessly integrating the foundational science behind periodontology with practical clinical protocols in two comprehensive volumes, the chapters cover anatomy, microbiology, occlusion trauma, pathology, tissue regeneration, treatment planning protocols, infection control, reconstructive therapy, occlusal and prosthetic therapy, and more.The Seventh Edition of Lindhe's Clinical Periodontology and Implant Dentistry:* Provides an introduction to anatomy, including periodontal tissues, the edentulous ridge, the mucosa at teeth and implants, and osseointegration* Discusses the epidemiology of periodontal and peri-implant diseases* Explores the microbiology, including dental biofilms and calculus, periodontal infections, peri-implant infections, the pathogenesis of gingivitis and periodontitis, and the genetic susceptibility to periodontal disease* Includes the latest perio- and peri-implant disease classifications* Contains updated evidence-based preventive and treatment modalities for the treatment of periodontal and peri-implant diseases* Features the latest evidence-based therapeutic alternatives on the use of dental implants to rehabilitate the lost dentitionPerfect for postgraduate dental students, researchers, and practitioners specializing in periodontal care and implant dentistry, Lindhe's Clinical Periodontology and Implant Dentistry continues to be the cornerstone reference work on periodontology.

Sales PointsThe first comprehensive book dedicated to a visionary black-and-white photographerAn exquisite publication that brings new attention to a key figure in Norwegian art A must-have for lovers of Hiroshi Sugimoto, Edward Weston, and Minor WhiteAdditional Comp TitlesAmerican Winter, by Gerry Johansson. 978912339020, £180.00 GBP (MACK, 2018)

A Pragmatist's Guide to Leveraged Finance is a complete, practical, and expert tutorial and reference book covering all facets of modern leveraged finance analysis.

Relaxed, flexible home cooking from Yotam Ottolenghi and his superteam.Whether they're conjuring up new recipes or cooking for themselves at home, the Ottolenghi Test Kitchen team do what we all do: they raid their kitchens. But then, they turn whatever they find into approachable creations with an 'Ottolenghi' twist.This instinct is in perfect sync with recent times, when we've all been standing in front of our kitchen shelves, our cupboards and our fridges, wondering what to cook with what we've got; how to put a can of chickpeas or a bag of frozen peas to good use, instead of taking an extra trip to the shops.For the first time, the team welcome us into their creative space. These dishes pack all the punch and edge we expect from Ottolenghi, but offer more flexibility to make them our own, using what we've got to hand. There's the ultimate guide to creamy dreamy hummus, a one-pan route to confit tandoori chickpeas and a tomato salad that rules them all.This book is all about feeding ourselves and our families with less stress and less fuss, but with all the 'wow' of an Ottolenghi meal. It's a notebook to scribble on and add to, to take its ethos and absolutely make it your own.This is how to cook, the OTK way.

A gorgeously-illustrated deep dive into the immune system that will forever change how you think about your body - how it works and why it is both your greatest ally and most dangerous enemy - from the creator of the popular science YouTube channel Kurzgesagt - In a Nutshell.

Wonder is around every corner, and on every plate. The curious minds behind Atlas Obscura now turn to the hidden curiosities of food, which becomes a gateway to fascinating stories about human history, science, art, and tradition--like the first book, all organized by country, lavishly illustrated, and full of surprises.

Raise a glass to the world's most exciting modern and contemporary artists in this inspired cocktail book with over 50 tribute recipes.

The healing benefits of nature delivered in a beautiful deck filled with 60 simple meditations and mindfulness practices.

One boy and his toy are about to change everything... A heartwarming, page-turning adventure about one child's love for his most treasured thing, and how far he will go to find it. A tale for the whole family to fall in love with, from one of the world's greatest storytellers.

With so many diets and programs to choose from, finding the right nutritional path can be challenging. Many modern diets are rooted in misrepresented science, rely heavily on supplements, or are just simply not sustainable in the long term. World's Strongest IFBB Pro Bodybuilder Stan Efferding and Dr. Damon McCune have partnered to bring you a program that sets the confusion aside and puts you on the path to weight loss, better performance, and overall better health, today. The Vertical Diet provides practical nutrition and lifestyle solutions that are simple, sensible, and sustainable. Stan and Damon provide a specific plan and comprehensive tools that will help you develop a greater understanding of which foods are nutrient-dense and digested easily and efficiently for maximal health benefits. With example menus and easy-to-follow recipes, The Vertical Diet takes all the guesswork out of what to eat and when. You will also learn how to build a daily checklist of healthy behaviors to follow to support your long-term success on the program. The Vertical Diet is complete with: A selective (not restrictive) dietary plan that's rich in easy-to-digest carbs and proteins Recommendations for lifestyle changes that address everything from ways to boost metabolism to better sleep hygiene Personal testimonials from Vertical Diet clients; data from scientific sources; references to experts in the field, and actionable tools such as calorie calculators, shopping lists, and recipes to help explain these concepts Stan and Damon's Compliance Is the Science method to help you establish the motivation and mindset for lifelong success What you learn in these pages will allow you to make informed decisions about your diet and will enable you to approach the dieting process from a total-body perspective. Whether you are a performance athlete, a weekend warrior, or simply looking to take a step toward better health, look no further than The Vertical Diet.

The second book in the exciting, bestselling graphic novel series by Dav Pilkey, the author and illustrator of Dog Man. Li'l Petey, Molly, Flippy, and twenty-one rambunctious baby frogs are back for another creative adventure!

A Magical Year takes readers on an unforgettable journey through the seasons at Hogwarts. Jim Kay's incredible illustrations, paired with much loved quotations from J.K. Rowling's Harry Potter novels, bring to life all of the magic, beauty and wonder of the wizarding world. This is an irresistible gift book for anyone who has ever been captivated by the Boy Who Lived. Each day features a favourite anniversary or meaningful memory from the Harry Potter novels. All around, Jim Kay's scenic artwork and decorative painter's marks bring that moment to life in breathtaking detail. His unique interpretation is both captivating and transporting - picture frozen icicles glinting on the snowy towers of Hogwarts, the dancing eyes of Professor Albus Dumbledore, or the infectious hustle and bustle of Diagon Alley. Inside, a selection of his most iconic illustrations are joined by previously unseen pencil sketches and preparatory pieces, offering a unique and fascinating insight into the artist's sketchbook. Jim Kay's dazzling depiction of the wizarding world has been enchanting readers since the publication of the groundbreaking Illustrated Edition of Harry Potter and the Philosopher's Stone in 2015. Now, as he continues to illustrate the stories, both lifelong fans and new readers can explore that world further. The Kate Greenaway Medal winner's bewitching character studies, sweeping landscapes and beautifully observed pencil details reveal the skill and process of an artist working at the peak of his powers. This is the perfect gift to give at birthdays and Christmas, to share at bedtime or to make a friend smile. A Magical Year brings together Harry, Ron, Hermione and a host of other beloved characters in a glorious illustrated compendium that readers everywhere will cherish for years to come.

This stunning hardcover journal is a bold, interactive guide to discovering and creating the truest, most beautiful lives, families and world we can imagine, based on the #1 Sunday Times and New York Times bestseller Untamed."We must stop asking people for directions to places they've never been. Every life is an unprecedented experiment. We are all pioneers. I created Get Untamed: The Journal as an interactive experience in charting our own way - so we can let burn that which is not true and beautiful enough and get started building what is." - Glennon DoyleWith Untamed, Glennon Doyle -writer, activist, and "patron saint of female empowerment" (People) - ignited a movement. Untamed has been described as "a wake-up call" (Tracee Ellis Ross), "an anthem for women today" (Kristen Bell), and a book that "will shake your brain and make your soul scream" (Adele). Glennon now offers a new way of journaling, one that reveals how we can stop striving to meet others' expectations-because when we finally learn that satisfying the world is impossible, we quit pleasing and start living. Whether or not you have read Untamed, this journal leads you to rediscover, and begin to trust, your own inner-voice.Full of thought-provoking exercises, beloved quotations from Untamed, compelling illustrations, playful and meditative coloring pages, and an original introduction, in Get Untamed: The Journal, Glennon guides us through the process of examining the aspects of our lives that can make us feel caged. This revolutionary method for uprooting culturally-constructed ideas shows us how to discover for ourselves what we want to keep and what we'll let burn so that we can build lives by design instead of default. A one-of-a-kind journal experience, Get Untamed proves Glennon's philosophy that "imagination is not where we go to escape reality, but where we go to remember it."

In Live No Lies, John Mark Comer offers spiritual practices and advice for finding happiness and peace by recognising and resisting evil in the world, the flesh and the devil.

Merging theory and practice into a comprehensive, highly-anticipated text Corporate Finance continues its legacy as one of the most popular financial textbooks, with well-established content from a diverse and highly respected author team.

Lonely Planet Greek Islands is your most up-to-date advice on what to see and skip, and what hidden discoveries await you. Marvel at clifftop sunsets in Santorini; get lost in the twisting, cobbled alleyways of Rhodes' Old Town; and indulge in Crete's unique cuisine; all with your trusted travel companion.

Beastmaking by Ned Feehally is a book about training for climbing. It is designed to provide normal people - like you and me - with the tools we need to get the most out of our climbing. It features sections on finger strength, fingerboarding, board training, mobility and core, and includes suggested exercises and workouts.