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"Would-be entrepreneurs and their advisors will find fewer better investments than this publication. " Financial Times. "An excellent book, a veritable survival Baedeker. " Guardian. "An exhaustive reference book. " Money Mail. "A mightily impressive undertaking which we cannot recommend highly enough. " Mind Your Own Business.

It is a fact of business life that most managers are promoted into their first management job with hardly any training. And if they get promoted again, guess what? The same thing happens again. Managers are basically expected to work out how to do a new job by reacting to the pressures the role puts on them.

There is a bewildering array of choices facing all managers, whether newly appointed or experienced business hands. Pointing the way for those in a business role, this book presents the essential techniques for running a business, managing a team, and making informed choices about strategy.