Bøker i Digital Future of Management-serien

The relationship between management and digital technology: experts present a new agenda for the practice of management.Digital technology has profoundly affected the ways that businesses design and produce goods, manage internal communication, and connect with customers. But the next phase of the digital revolution raises a new set of questions about the relationship between technology and the practice of management. Managers in the digital era must consider how big data can inform hiring decisions, whether new communication technologies are empowering workers or unleashing organizational chaos, what role algorithms will play in corporate strategy, and even how to give performance feedback to a robot. This collection of short, pithy essays from MIT Sloan Management Review, written by both practitioners and academic experts, explores technology's foundational impact on management.Much of the conversation around these topics centers on the evolving relationship between humans and cognitive technologies, and the essays reflect this—considering, for example, not only how to manage a bot but how cognitive systems will enhance business decision making, how AI delivers value, and the ethics of algorithms.ContributorsAjay Agrawal, Robert D. Austin, David H. Autor, Andrew Burgert, Paul R. Daugherty, Thomas H. Davenport, R. Edward Freeman, Joshua S. Gans, Avi Goldfarb, Lynda Gratton, Reid Hoffman, Bala Iyer, Gerald C. Kane, Frieda Klotz, Rita Gunther McGrath, Paul Michelman, Andrew W. Moore, Nicola Morini-Bianzino, Tim O'Reilly, Bidhan L. Parmar, Ginni Rometty, Bernd Schmitt, Alex Tapscott, Don Tapscott, Monideepa Tarafdar, Catherine J. Turco, George Westerman, H. James Wilson, Andrew S. Winston

Practical advice from experts on how to create, manage, measure, and improve innovation in and for today's digital markets

How organizations can adapt to a constantly changing business environment by being flexible but focused, embracing change, and moving fast.In the new digital world, the unknowns are never-ending. Our ability to embrace the demands of change has become a prerequisite for success. It's not easy. We don't work the way we did last year. Next year, it will all change again. If an organization doesn't embrace the realities of change, it will be under siege from those that do. Who Wins in a Digital World explains how organizations can adapt to a constantly changing business environment by being flexible but focused, embracing change in all its messiness, and moving fast.In articles that originally appeared in MIT Sloan Management Review, experts from business and academia discuss digital adaptability, explaining how both organizations and individuals need the ability to excel in what their roles will become as technology and their competitive ecosystem evolve. They highlight strategies and mindsets that can foster change, including boldness in the face of digitization, a focus on collaboration, and an artificial intelligence game plan. And they explore the need for speed, with one contributor declaring: "Implement first, ask questions later (or not at all).” Once an organization accepts the fact that technological change is ongoing and inevitable, it becomes more about opportunity and less about challenge. This book shows that change can be stimulating, exhilarating, and something to be welcomed.ContributorsStephen J. Andriole, Jacques Bughin, Thomas H. Davenport, Nathan Furr, Lynn J. Good, David Kiron, Edward E. Lawler III, Vikram Mahidhar, Paul Michelman, Jeanne Ross, Paul J. H. Schoemaker, Andrew Shipilov, Charles Sull, Donald Sull, Philip E. Tetlock, Stefano Turconi, Nicolas van Zeebroeck, Peter Weill, Thomas Williams, Stephanie L. Woerner, Christopher G. Worley, James Yoder

Experts offer strategies for managing people in technocentric times.