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How can we think clearly and responsibly about key ethical questions?

You own your website and your email list. And you need to make the most of both of them. Responsibility and ControlBut you are responsible for your website, and only you can control it. But how do you do that? What is SEO anyway, and why does it matter? SEO is how your website gets discovered, and in an era where direct sales are a larger part of author careers than ever before, you need your website to rank well for a number of keywords.SEO Doesn't Have to be ComplicatedYou can master it, and this book will teach you how. You'll you learn how to find the right keywords, where to put them on your website, and what you can do to train the algorithm, increase your website authority, and improve your footprint on the web.

"Make the most of your money with this simple step-by-step guide to creating a budget! Does opening your credit card bill make you anxious? Do you always run out of money before your next paycheck? Do you want help establishing and sticking to a budget? Budgeting for Beginners will help you build the confidence you need to take on short-term and long-term financial problems and goals."--Publisher.

What makes a great story? Interesting people in interesting places doing interesting things? But what makes something interesting? And are all ideas good ideas? Do they fit in your story?In this guide, you'll learn where to start when planning your book, how to create dynamic characters and settings, and how to determine what will really happen, when it will happen, where it will happen, and how you will achieve a satisfying ending. "Plot. The very word makes some writers uncomfortable." -- MaudeBut What if I'm a Discovery Writer? Discovery writers still plot, and you can take apart that discovery draft you have created and figure out what should stay and what should go. You still need the same elements in your story, you just may add them later than other writers do. A Quick Foundation Leading to More LearningThis guide is designed to be a quick foundation that gives you a basic idea of what plot means, what story structure is, and how to populate it with things that will keep your readers coming back for more. Grab your copy and start your journey to better stories today!

Trefor M. Owen's seminal work educates, enlightens and entertains with a far-reaching yet accessible text, which paints a colourful and comprehensive portrait of a nation's rich folk culture. The Customs and Traditions of Wales is an illuminating and engrossing insight into a subject that continues to unfold and develop in contemporary life. Despite an increasingly globalised society that has transformed local communities, folk customs are still practised and enjoyed the world over as people combine modern-day and historical rituals and embrace opportunities to learn about their past, and Owen's influential study has maintained its relevance as customs change and evolve.

Medical students, residents, and fellows will be delighted to use this accessible, high-yield handbook during their rotations to familiarize themselves with the "nuts and bolts" of retina surgery, while general ophthalmologists will be glad to have it as a quick reference guide to current best practices.

We may associate a number of images with the Eastern Orthodox church ‿ ornate church buildings, services with candles and incense, men wearing embellished robes ‿ but what does the Eastern Orthodox church actually believe? What are the similarities and differences between them and western evangelical churches? What is their history? In this short book Panagiotis Kantartzis introduces us to Eastern Orthodoxy from an Evangelical perspective and tells us what we need to know.

A brief introduction to human identity God's image bearers marred by sin New in the Christian Pocket Guides series

This text refers to more than 300 Welsh graves and discusses not so much about the graves themselves but about the people buried in them. It provides potted biographies of the individuals involved and offers some intriguing juxtapositions.

Offers a discussion of the developing role of Princess of Wales. The book consists of individual biographies, complementary to one another. Linking this are themes that include the parallels between the lives of the princesses, the developing role and position in society of the Princess of Wales and the importance of Wales within Britain.

A brand new Pocket Guide which charts the concise history of sport in Wales since 1800. The book locates the character and structure of sport within the wider social, political and economic context that shaped it.

Covers the origins of the title, Prince of Wales, and lives and activities of its twenty-one official holders since the Statute of Rhuddlan confirmed Edward's conquest of Wales in 1284. From tragic youths to seasoned warriors, from sickly children to men who held the title into old age, they are all in this 700-year panorama of British royalty.

Offers a brief, attractively written account of Owain Glyndwr (1359-1415) and his Rebellion (1400-1415), one of the most exciting and romantic episodes in the history of Wales.

The essential guide to garden birds, full of colour photos, identification tips and advice on feeding birds and attracting them to a garden.

Latest in the Christian's Pocket Guide series A small study on the theology of Mary Her life, character, and impact

Latest in the Christian's Pocket Guide series An unashamed look at the doctrine of good works Excellent for group or personal Bible studies

Latest in the Christian's Pocket Guide series A Biblical view of suffering Excellent small resource

Part of the Pocket Guide series Explains the work and Person of Jesus Christ Accessible for any audience

Comprehensive introduction to the Catholic Church's doctrine Unpacks the mystery of the Papacy Investigates the topic biblically

Teaching on Christian baptism - what it is and what it signifies. Robert Letham reflects sensitively on historic Christian teaching.

Teaching on the major doctrine of sanctification Part of the Christian's Pocket Guide series

An essential guide to every aspect of mushrooms, including detailed information and many colour photographs.

An accessible, down-to-earth introduction to the central aspects of Christian history, this Pocket Guide includes the stories of its key events and characters, bringing a wide range of chronological, geographical and doctrinal history vividly to life. From the early church to the twenty-first century, this concise and fascinating book is a lively survey of the world's most widespread religion. Covering topics as diverse as the Apostles and Constantine, the Celtic Church and the division between East and West, the Reformation and the Enlightenment to the modern age, this is an indispensable resource for understanding a truly global phenomenon: Christianity.

A concise and authoritative survey of the Welsh- and English-language literatures of Wales from the earliest period up to the present day. This illustrated guide, containing extracts from original texts with English translations, is a revised version of Professor Dafydd Johnston's volume in the University of Wales Press Pocket Guide series, and includes a new chapter on contemporary writing.

From the pen of one of the finest Old Testament scholars Foreword from Tim Keller Part of the Pocket Guide series

Part of the Christian's Pocket Guide series Providential preservation of Scripture How, where and why God preserves Scripture

Part of the Christian's Pocket Guide series Help Christians to be informed about the issues Biblical & pastoral perspective

Latest in the A Christian's Pocket Guide Series How the Books of the Bible Were Chosen Short and Easy to Read