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With the rise of modern behavioural economics and increasing interest in subjective well-being research, the question of the relationship between economics and psychology has again been brought to the fore. Drawing on the history of economic thought, this book explores the historical relationship between the two disciplines.

Economic Biology and Behavioral Economics: The Prophesy of Alfred Marsh all explores the prophesy of Alfred Marshall, the grand synthesizer of neoclassical economics, that the "Mecca of the economist lies in economic biology".

How nudges can be incorporated into regulatory practice, and whether the experimental methodologies used to design nudges are still appropriate when they are being used as a regulatory instrument is still an unexplored issue. As this book shows, the translation of ideas into the world of regulation is not so simple and straightforward.

The traditional workhorses of conventional economics (prices, income) can only provide partial explanations and understandings for sport-related behaviour. This book demonstrates the analytical insights to be gained by supplementing the conventional economics toolbox with psychological, cognitive, sociological, and institutional factors.

The Art of Experimental Economics identifies and reviews twenty of the most important papers to have been published in experimental economics in order to highlight the power and methods of this area, and provides many examples of findings in behavioral economics that have extended knowledge in the economics discipline as a whole.

The Art of Experimental Economics identifies and reviews twenty of the most important papers to have been published in experimental economics in order to highlight the power and methods of this area, and provides many examples of findings in behavioral economics that have extended knowledge in the economics discipline as a whole.

Social Neuroeconomics explores the potential of philosophical and methodological reflections in the neurosciences and the social sciences to inform efforts at cross-disciplinary integration, with a special focus on recent contributions to mechanistic explanations.