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Revised edition of the authors' Marketing management and communications in the public sector, 2012.
This book, the first in the Routledge Masters in Public Management series, examines and explains change and innovation in the public sector to provide readers with the skills needed to manage the changes taking place.
Human resource management is a core element of any service, but especially so in public service organizations, whose employees are often their most valuable resource. This book offers research on HRM in the public sector. It covers the relationship between HRM and organizational performance, and managing cultural change and the work-life balance.
Covering subjects like globalization and IT, this text provides an introduction to the key phases of the contracting process and the skills required by managers in its implementation. These include: policy for contracting; strategic purchasing; understanding markets; communicating the contracting decision; and designing and drafting the contract.
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