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This book traces the evolution of the NBA in the 1970s, from the retirement of Bill Russell in 1969 to the arrival of Larry Bird and Magic Johnson ten years later. It features such iconic players as Dr. J and Pistol Pete and examines the controversies that plagued the league, including illicit drug use and on-court violence.

This book examines Terry Bradshaw's celebrity status that has grown and developed through years of interacting with football fans and the larger U.S. culture. It covers his early years playing football, his growing status as an icon with the Pittsburgh Steelers, his career in broadcasting, and his forays into country music, television, and movies.