Bøker av Adrian Athique

This volume provides a critical examination of the evolution of platform economies in India. Across interdisciplinary domains of business, labour, politics, and culture, this book examines how digital platforms are embedding automated systems into the social fabrics of everyday life.

In an interactive and densely connected world, transnational communication has become a central feature of everyday life. Taking account of a variety of media formats and different regions of the world, Adrian Athique provides a much-needed critical exploration of conceptual approaches to media reception on a global scale.

The rise of digital media has been widely regarded as transforming the nature of our social experience in the twenty-first century. The speed with which new forms of connectivity and communication are being incorporated into our everyday lives often gives us little time to stop and consider the social implications of those practices.

* This book combines a rich empirical account with critical analysis designed to engender informed debate amongst students, academics and other researchers. * The author takes an innovative interdisciplinary approach to the complex field of Indian media and society.

Exploring the significance, and convergence, of economic liberalisation, urban redevelopment and the media explosion in India, this book demonstrates an approach towards the cultural and political economy of leisure in a complex and changing society.