Bøker av Bruce M. Owen

Television technology is now changing at the same pace as computer software. What this means-for TV, for computers, and for popular culture where video media reign supreme-is the subject of this timely book. Owen looks at the economic history of the television industry and at the effects of technology and government regulation on its organization.

Video Economics is a rigorous yet accessible analysis of the economics and business strategies of the television industry. Owen and Wildman identify the complex chain of program producers, distributors, and retailers whose objectives are to obtain viewers in order to sell them to advertisers, to charge them an admission fee, or both.

The Economics of a Disaster represents a major contribution to the understanding of the economics of liability and damages.