Bøker av Christer Holloman

Through a series of case studies you are invited to meet, and learn firsthand from, the people and teams that have delivered a number of very different innovations successfully across a diverse group of banks; big and small, long established and brand new, from the east and west!Banks featured include: Bank of America, BBVA, Citi, Crédit Agricole, Danske Bank, Deutsche Bank, ING, J.P. Morgan, Lloyds Bank, Metro Bank, N26, National Australia Bank, Royal Bank of Canada, Santander, Standard Chartered and Swedbank.This book will equip you with ideas, tools and actionable hands-on advice. You will discover the untold stories about how these banks delivered new solutions to consumers and businesses, products as well as services, across the spectrum of buy, build and partner.Here are some of the innovation challenges you can overcome by learning from those that already did:* Working around legacy systems* Limited tech resources and budget* Secure budget and buy-in from the exec team* Creating a culture that embrace innovation* Compete with fintechs and big tech for new talent* Validating actual customer demand* Increasing speed to market whilst satisfying risk and compliance* Retain control when partnering with third parties* Making the right priorities* When to shut something downOnce you have bought this book you can register on www.howbanksinnovate.com to access more in-depth material from all of the banks featured, full-length interviews and videos.

THE ALL-IN-ONE GUIDE TO GROWING YOUR ONLINE BUSINESS. Christer Holloman, the bestselling author and The Guardian technology expert, has lined up the leaders behind some of the most successful online retailers, and those that advise them, to reveal their best kept secrets on how to grow your online retail business. Discover how to grow your online business for short, medium and long term growth Find out how to acquire, retain and understand your customers Use cost-effective sales, marketing and social media to build revenue and profile Understand how to shape the customer journey and convert browsers into buyers Ensure technology works for you by using the right platforms and software Visit www.sell-online.co for free extra material such as top tips, downloadable case studies, and video interviews with the leaders featured in the book and more. Make sure your online presence is searchable, usable, buyable and profitable with How to Sell Online.

The inside information that marketers and social media practitioners have been dying to get their hands on. It seems like every day another self-appointed social media "guru" appears on the scene, offering to sell you his or her "surefire" cure for what ails you.