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Exposes readers to some of the most cited, most prolific, most important theories within the dynamic field of communication. The edited collection features 24 case studies that analyse communication theories in different contexts.
Exposes the reader to persuasive communication through different lenses, and highlights the link between theory and practice. These will help the reader better understand the role of dialogic exchanges in the process of persuasion, and to differentiate effective from ineffective strategies.
Without understanding how to effectively respond to, and potentially avoid, crisis and risk, individuals could find themselves in a state of everlasting collapse. Casing Crisis and Risk Communication explores specific events that arose and describes how effective communication was responsible for sensemaking.
Abonner på vårt nyhetsbrev og få rabatter og inspirasjon til din neste leseopplevelse.
Ved å abonnere godtar du vår personvernerklæring.