Bøker av Craig Bouchard

"Is it true?" This brilliant bestselling author asks readers to ponder these thought-provoking words as they circle you like a predator after its prey.

In the early 1980s, Caterpillar, Inc lost one million dollars per day for three consecutive years. This book takes you behind the scenes with the CEOs, executive vice presidents, managers, dealers, customers, union bosses, and wall street analysts who were players in Caterpillar's drive to global dominance.