Bøker av Danny Whatmough

This 5 part book set includes all PRCA Practise Guides published between 2018-2019. Published in association with Europe's largest and most influential PR and communications membership body these practical and readable guides are designed for experienced and emerging PR professionals.

The digital revolution has caused a seismic shift in the PR industry. It's altered every corner of the industry, bringing challenges and opportunities in equal measure. This book describes where we've been, where we are and where we're going. It's a manual for practitioners looking for guidance and ideas on how best to navigate this changing space.