Bøker av Deborah Kaplan Polivy

Here's a concise, easy-to-understand guide to the objective of the philanthropic gift. This book emphasizes endowment building and eliminates the confusion built into the terms "gift planning", "legacy giving" and "planned giving". It focuses on the ultimate goal of the gift - to build the endowment of the respective not for profit organization.

A fresh look at fundraising that depends upon the donor lifecycle, resulting in increased financial resources over time and a more stable bottom line for nonprofitsA guide to better and more strategic fundraising, Donor Cultivation and the Donor Life Cycle Map presents the donor lifecycle map, which is circular in form, revealing how the convergence of the two subject matters--cultivation and the lifecycle map--can lead to better and more strategic fundraising. Author Deborah Kaplan Polivy specifically addresses the topic of cultivation and how, when focused over the donor lifecycle, it can become a logical and focused activity for obtaining increasingly large gifts.* Step-by-step guidance and practical tools for understanding and making the most of the donor lifecycle* Coverage includes Introduction to Donor Cultivation, Defining Donor Cultivation, Donor Cultivation Tools and the Donor Lifecycle: How and Where They Intersect, and Impediments to the Implementation Process* Features a companion website with a variety of online tools to help readers implement key concepts* Part of the Wiley Nonprofit Authority SeriesDonor Cultivation and the Donor Life Cycle Map seeks to change the perspective from transactional fundraising to recurring fundraising, beginning with the first donation and extending to the very last--an endowment that keeps on giving even after death.