Bøker av Gary C. Woodward

It goes on to show that confrontations can be positive forces for change. The text is comprised of five instances of persuasion advocacy combined with six shorter case studies. Students of persuasion, communication theory, and discourse analysis will find this work a valuable resource.

A synthesis of writings in political communication from the fields of communication, political science, journalism and history. This updated edition features new chapters on the topics of campaign management, congressional campaigns, politics and popular culture, and "unofficial Washington".

The Rhetoric of Intention in Human Affairs is an insightful account of the rhetorical and psychological habits we exhibit when we must explain the reasons others act. The assumption that we can know what motivates another person is fed by more hope than certainty, and yet it is evidence of a very human impulse. Beginning with a clear template for defining various tiers of motives-talk, this innovative and accessible study moves through a series of chapters exploring the unique demands imposed by different circumstances. These sections cut a wide swath of analysis across a diverse range of human actors including: conspiracy theorists who find the designs of coordinated agents behind random events, theater performers creating ';backstories' for their characters, journalists grasping to name the motives of newsmakers, prosecutors who must establish another's intent in order to prove a criminal act, and the devout who grapple with what divine intervention can mean in a cruel world. Readers will recognize themselves in these pages, gaining an appreciation for the rhetorical analysis of human behavior.

The Perfect Response is a lucid account of the social origins of fluency from a scholar recognized as 'a leading analyst of the dramaturgical dimensions of politics.' In this imaginative study Gary C. Woodward creates and elucidates the idea of 'The Rhetorical Personality, using a deft blend of communication theory, social history and rhetorical criticism. With unusual capacities for expressiveness, persuasiveness, and sensitivity, Rhetorical Personalities thrive in settings that call for communication that will transcend differences and engage others. They typically have a heightened sense of their own persuasive power, a skill for 'reading' audiences, and the capacity to function effectively in unfamiliar settings. Each chapter of The Perfect Response probes the nature of these uniquely social persons from a different perspective: through the sympathetic characters of a prolific Hollywood filmmaker; by examining the nature of the social isolation in individuals with autism-spectrum disorders; through cross-cultural comparisons; and by assessing seminal and recent social science research on key benchmarks of rhetorical skill, such as 'high self monitoring,' 'other-direction,' and 'the capacity for engagement with others.' Focusing on public figures that range from comedian Steve Martin to political leaders as diverse as Bill Clinton and Tony Blair, Woodward builds a detailed 'conceptual map' for profiling the kinds of individuals who naturally maximize the possibilities of communication in public settings.