Bøker av Ilana Edelstein

Tells the story of Patron Tequila - the brand that revolutionized an industry. This book details the unorthodox building of the brand, the extraordinary creativity and marketing ingenuity of Patron's cofounder, Martin Crowley, and his life partner, Ilana Edelstein, and the way Patron single-handedly transformed the face of the liquor industry.