Bøker av Jackie Barrie

Today, most businesses have a Content Management System (CMS) website, or use a tool such as Wordpress to build their own. However, if you don't get your web content right, you might be losing custom.This book tells you what you need to know about web copywriting - both to get found on search engines, and to convert site visitors into customers.

Attention spans are dropping. Audience members expect to be included. Clients increasingly request interaction. As a speaker, trainer, presenter or facilitator who can truly engage your audience, you'll get better results, better feedback and more bookings. In this book, you'll find ideas for icebreakers and revision exercises, ways to break big groups into smaller ones, audience voting methods that are more imaginative than a simple show of hands, and more, much more. All the exercises are creative, fun and easy to run. They're adaptable to suit your own learning outcomes. And they mean your audience will be more engaged and therefore more likely to remember your message.

Networking is not my business. It's how I win my business. I'm a business-owner, just like you. In this book, I show you what I've learned about networking, and how I now get 98% of my business from word-of-mouth, referrals and repeat custom. Networking works! But only if you do it right.