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Comprehensive and accessible, Conceivable is the ultimate IVF companion, providing essential guidance for anyone going through the process--or supporting someone who is.By 2020, the IVF industry is predicted to be worth $21bn. And by the year 2100, it''s forecast that 3% of the world''s population will exist because of in-vitro fertilization ΓÇô either as IVF babies themselves, or their descendants. Science journalist Jheni Osman explains the treatments, facts and research that underpin the industry, while exploring the first-hand experiences of couples trying to conceive, and her own personal IVF story. The book will reveal the science behind how IVF and other treatments like ICSI work, the diverse reasons why people struggle to conceive, and what can be done to improve the chances of conception via IVF. It will also discuss how to handle the emotional rollercoaster, the real costs involved in undergoing treatment, and the extras and scams to look out for--what''s worth investing in, and what''s not. Featuring interviews with industry professionals from consultants to counselors, and cutting through the jargon and information overload, here is everything you need to know about the ever-growing and evolving world of IVF.
Every once in a while, an idea comes along that makes the entire world sit up and take notice. From the earliest understandings of our place in the solar system, via Darwinism, DNA, neutrons and quarks, right up to the theories that are pushing the boundaries of our knowledge today, we are forever propelled forward by our most gifted scientific minds. In this fascinating book, former BBC Focus magazine editor Jheni Osman explores 100 of the most forward thinking, far-reaching and downright inspired ideas and inventions in history, each nominated by experts from all fields of science and engineering. With selections from established authorities such as Brian Cox, Patrick Moore, Richard Dawkins and Marcus du Sautoy, Osman covers topics as diverse as the Big Bang, vaccination, computing, radioactivity, human genomes, the wheel and many more. Each essay looks at the logic behind these great inventions, discoveries, theories and experiments, studying the circumstances that brought them into being and assessing the impact that they had on the world at large. An intriguing and thought-provoking collection, 100 Ideas that Changed the World offers us a glimpse into the minds behind history's greatest eureka moments.
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