Bøker av John Livesay

John Livesay, a keynote speaker and author of the business book Better Selling Through Storytelling, presents us with a business fable set in Austin, Texas. It is about a sales representative whose old ways of selling are not working anymore. With the help of his colleague, he learns how to use storytelling in his sales meetings, which wins him more sales success than ever before. As a result, he becomes irresistible to his clients.The Sale Is in the Tale reveals approaches that reach beyond business. They apply to many aspects of life, as is seen as the sales rep learns how to make his soft skills stronger. The reader accompanies the rep on his journey and learns how to use storytelling and strengthen their soft skills to improve their professional and personal relationships. From applying the methodology from The Sale Is in the Tale you will:Double your closing ratioLearn how to get people to go from saying "I''m interested" to "I''m in"Go from pushy to persuasiveTug at heartstrings to get people to open their purse stringsStop drowning in the sea of sameness

An enlightening guide for sales representatives and entrepreneurs alike that teaches readers how to be a master storyteller and shows them how whoever tells the best story gets the sale.

Funding Strategist John Livesay's lively conversations with some of today's leading business experts reveal the most powerful keys to a successful pitch.