Utvidet returrett til 31. januar 2025

Bøker av Marc Beckman

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  • av Marc Beckman
    179,-

    The ultimate guide to the NFT revolution: How non-fungible tokens are poised to transform the digital world. Non-fungible tokens, or NFTs, are the most important digital innovation since the creation of blockchain and cryptocurrency. NFTs share the best elements of both of these, while also representing an entirely new step forward for technology. But how did NFTs arise, how will they impact art and business in the decades to come, and-perhaps most importantly-how can savvy entrepreneurs position themselves today for success in the NFT-driven world of tomorrow? This guide by industry leader and entrepreneur Marc Beckman delves into the underpinnings of NFT technology in a way that makes the subject clear and comprehensible to the layman, while drawing on Marc's branding experience to explore exactly how NFTs are poised to change fashion, sport, fine art, and even social justice. In this book he explores how NFTs will create entirely new asset classes and investment possibilities, such as fractional ownership in dynamic works of art. And in doing so, he also tells the story of how he personally discovered and became entranced by this powerful new tool, and where he believes NFTs will take business and branding throughout the 21st century.

  • av Marc Beckman
    292,-

    This cutting-edge guide not only shows how AI is transforming our careers, lives, businesses, and more, but also provides easy, actionable steps to make AI work for us. In this groundbreaking book, celebrated professor, entrepreneur, author, and podcaster Marc Beckman explores the transformative power of artificial intelligence (AI) and how it's poised to enhance and transform all aspects of society-revolutionizing our careers, enriching our family lives, and bringing our communities closer together. From business and advertising, to medicine, to warfare, to politics-Beckman meticulously explores the different areas where we'll soon feel AI's transformative impact. But that's only half of it. Throughout this book, he also provides the specific steps readers can take now to make sure these coming changes work for them.   From the workplace to the home, AI is poised to reshape the way we approach our professional and personal lives. Beckman uses this book to make the case that AI will free up valuable time and energy, allowing individuals to focus on more creative and meaningful work, but also that AI will create possibilities for engagement that were unthinkable just a generation ago. He shows that with AI as our co-pilot, we'll unlock new opportunities for growth, innovation, and collaboration-all of which will lead to more fulfilling and rewarding careers. Beckman illustrates how AI will strengthen family bonds and improve the quality of our home lives too, changing everything from how we educate our kids to how we stay connected on social media. And as AI becomes more integrated into our cities and towns, it will play a crucial role in fostering a sense of community and belonging; through AI-powered platforms, Beckman shows how we will collaborate on projects, share resources, and support one another in times of need.   This thought-provoking and essential book is a definitive guide to the many ways in which AI will transform our lives for the better . . . but also surprise us, delight us, force us to (re)consider how we interact with one another, and make us question what exactly counts as "human." Join Marc Beckman on this exciting journey as he explores the near-endless possibilities of a world powered and transformed by artificial intelligence. It's an Age of Imagination . . . where the only limit is your own mind.

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