Bøker av Paul Waddy

Launch a successful online store in moments with the help of the most popular ecommerce platform on the planetAs the platform of choice for over 1 million businesses in over 175 countries, Shopify powers everything from small local stores to multi-million-dollar ecommerce operations. There's no question you can make it work for you. But how can you get started?In Shopify For Dummies, ecommerce exec, adviser, and speaker Paul Waddy wastes no time showing you how to create and open a thriving online store. You can do it all, from marketing and customer engagement to payments and shipping.The book will help you:* Manage and market your inventory, including how to create collections and upload multiple products and images with a single click* Learn to market to the right people at the right time in the right way, through platforms like Facebook and Google* Discover how to make the most of Shopify's countless and powerful features, like email subscriber collection, tags, payment and currency options, shipping rules, and its in-depth analytics dashboard.* Set shipping prices and rules, and create shipping accounts with Australia PostPerfect for anyone who's ever dreamed of getting their own online store off the ground, Shopify For Dummies helps you unlock the full potential of the most popular ecommerce platform in the world today.

Transform your ecommerce ideas into profitable reality with this page-turning new handbookYou've probably heard that online stores and ecommerce just had their best year in history. But have you ever wondered how to start selling online? Do you dream of staking out a piece of online real estate and grabbing a big share of that multi-billion-dollar industry?In Selling Online For Dummies, accomplished exec and online shopping guru Paul Waddy shows you exactly how to get started in setting up your online shop. With an expert's eye for business, and an easy-to-understand take on the technical stuff, Waddy takes you from digital start to finish as he discusses topics like:* How to find hot products to sell, and what to do if you don't have an idea for one yet* Building a website from scratch by choosing the right developer and platform* Marketing your site by email and on Google, Instagram, Facebook, and more* How to deal with payments, currencies, taxes, and dutiesPerfect for anyone who's ready to take advantage of the commercial opportunities waiting for them online, Selling Online For Dummies is a must-read that will help you turn your great idea from virtual to reality.