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Until you make your first sale, you don't have a business. And the level of sales that you achieve will determine whether your business flies or fails. This step by step guide to business-to-business selling for startup companies is written by Phil Cohen, a master of clear explanation who started and still runs three firms in Sydney, Australia. It covers everything you need to know about starting a successful business: how to choose your customers, how (and what) to sell to them, and even how to hire more salespeople.
For those of us who: * hated mathematics by the time we left school (even if we loved it at some point before that) * need to learn some algebra for a job, or for study * don't have a lot of time * aren't really interested in the history of algebra, or stories of famous mathematicians, and aren't ready to be convinced that algebra is fun Just what you need. No more, no less.
Cashflow problems kill more small businesses than anything else. But before you can tame cashflow you have to understand your business: and that means learning basic accounting. Covering everything you need to know from accruals to year-end, Actually Useful Accounting is written by one of the masters of clear explanation: Phil Cohen. Phil started and still runs two consulting firms in Sydney, Australia, and has 30 years experience of what it takes to make a business a success. Contains excellent advice on tax, insurance, invoicing, payment terms, as well as a clear and bulletproof explanation of accounting and its application to running a successful business.
Stuck in a job that you hate? This book gives you all the essential advice you need on how to escape - safely. Written by Phil Cohen MBA, distilled from 30 years experience of starting and running businesses, and helping hundreds of others make the transition from grind to grin. Tells you how to: * leave your job so that you can go back to it if you need to * be a freelancer and get paid at least 25% more per hour * buy a franchise or other business without getting ripped off * start your own business and avoid cash flow crises
In 2017, veteran Workers United/SEIU organizer Phil Cohen came out of retirement to investigate and expose a union-busting plot at a North Carolina carpet mill operated by Mohawk Industries. His hard-hitting account chronicles the resulting labour dispute that rocked a Fortune 500 company.
On the Wrong Side of the Track draws on insights from the human sciences to challenge the arguments of Olympophiles for whom the Games can do no wrong as well as Olympophobes for whom they can do no right, using 2012 as a lens through which to examine underlying trends in contemporary culture. Part one sets the scene, exploring the changing social and physical landscape of East London from the inside - including voices from East London communities and the Olympic Park workers - and from the outside - in the imagination of artists, social commentators and reformers who made the area into an object of public fascination and concern. The second half of the book examines the strategies that were used to present an 'Olympian' vision of London to the world; it focuses on the rhetoric and reality of regeneration and the cultural politics of staging the event, pinpointing the differences that East London and the Olympics have made, and will continue to make, to one another. The book includes a photo essay on the Olympic site, original photographs by Jason Orton, Ian F. Rogers, Loraine Leeson and Peter Dunne, and John Claridge; artworks by Aldo Katayanagi, Jake Humphrey, and Jock McFadyen; and maps by William Dant and John Wallet. The cover is a specially commissioned photomontage by Peter Kennard and Tarek Salhany. The book also includes a reading guide and is supported by an online gallery of images and other Olympic materials for further study. Phil Cohen grew up with Steve Ovett and Jean-Paul Sartre as his teenage heroes and has been trying to get them into the same book ever since. He is author of Knuckle Sandwich: Growing up in the working class city (with Dave Robins); Rethinking the Youth Question; London's Turning: The making of Thames Gateway (with Mike Rustin); and Borderscapes: memory, narrative and Un/Common Culture (to be published in 2013). His poetry has been published by Critical Quarterly, Agenda, and Soundings. A memoir Reading Room Only: memoirs of a radical bibliophile is forthcoming. He is Emeritus Professor in Cultural Studies at the University of East London.
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