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Bøker av Yogesh K. Dwivedi

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  • av Amany Elbanna
    1 291,-

    This volume, IFIP AICT 660, constitutes the refereed proceedings of the IFIP WG 8.6 International Working Conference "e;Co-creating for Context in Prospective Transfer and Diffusion of IT"e; on Transfer and Diffusion of IT, TDIT 2022, held in Maynooth, Ireland, during June 15-16, 2022.The 19  full papers and 10 short papers presented were carefully reviewed and selected from 60 submissions. The papers focus on the re-imagination of diffusion and adoption of emerging technologies. They are organized in the following parts:

  • av Yogesh K. Dwivedi
    1 260,-

    Develops a conceptual model for examining consumer adoption, usage, and impact of broadband utilizing various construct methodologies, thereby providing a window into the rational decisions of potential broadband consumers.

  • - Online Consumer Behavior
    av Yogesh K. Dwivedi, Mahmud Akhter Shareef & Vinod Kumar
    728,-

    This book attempts to address, explore, and conceptualize the epistemological paradigms of SMS as an alternative marketing channel or in combination with other existing traditional channels.

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