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Did your last publicity campaign go nowhere? Are your marketing efforts disappointing? Is your sales team out of step with your marketing team?All too often, business owners and CEOs invest in publicity campaigns that produce lackluster results. How can you make sure that doesn''t happen to you? Wouldn''t it be great if there was a simple, easy to read guidebook that explained how to create a truly effective campaign? Worry no more because the book you''re holding-Publicity on Steroids-is the one you''ve been hoping for. For years, marketing and publicity expert Fr─ôda Drake repeatedly heard, "I don''t know if I can trust your firm because the last one I worked with let us down; the campaign they created went nowhere." After hearing that more than once, Fr─ôda decided to write a book-this book-one that teaches you how to create an effective publicity campaign, and how to use it properly in your marketing and sales efforts.Publicity on Steroids is a useful guidebook for business owners and professionals at every level of marketing experience, from novice to seasoned campaign director. It provides the basic strategies and information you need to conduct an effective media campaign yourself, or, if you choose to hire experts, it teaches you what to look for, and how to acquire the proper talent. This no-nonsense book includes numerous examples of what to do, along with cautionary tales, so you can avoid the common pitfalls that plague most publicity campaigns.In Publicity on Steroids, you''ll find no trendy jargon or hard-to-understand passages. Instead, Fr─ôda draws upon decades of her own experience and the knowledge of many seasoned colleagues, providing clear guidance that will be your roadmap to success.
Author H. Allan Gandy presents a comprehensive depiction of the Army''s Storehouse, a three-story sandstone fortress built in 1859. What is now renowned as a treasured event hall was once an ominous fortress perched high upon Army Point overlooking an important water passage east of San Francisco. Replete with cannon ports, lookout towers, musket loophole windows and a crenelated roof designed for howitzers, it served as a warning to would be attackers. The Army Benicia Arsenal log from the era and current day accounts reveal an interesting journey into the history of what is known today as "The Clock Tower."
A sequel to Sausalito that provides a heretofore untapped window into the multi-billion-dollar asbestos litigation as it started in the late 1970s and expanded in the 1980s.
Road of Amendments is an ideal introduction to the Bill of Rights for 3rd and 4th graders. It explains the first 10 amendments of the U.S. Constitution United States using relevant, practical, real-life examples for young people.
Cornelius, the silver-tongued Prince of Marzine, speaks like he''s trying to save his life. And suddenly, he is. He''s taken from his bed in the dead of night by revolutionaries looking for a way to stop Marzine''s oppressive rule. They whisk him away from all he''s ever known on a ship incorrectly named, The Vault of Heaven, and he wakes to an entire world beyond Palace Marzine''s obsidian wall. And an entire crew he has to charm to keep his head on his shoulders. It comes down to these five: Lara, the crew''s land navigator and a girl with a heart for wanderlust, Captain Murray, a stoic mariner who sees beyond the superficial, Pia Reyes, a retired soldier whose soul smolders with the desire for justice, Mikka Savva, a haunted sharpshooter and the leader of the pack, and finally, underestimated as he is, Rodrigo Reyes, twin brother of Pia and the crew''s cook. Soon, Cornelius'' capture is reduced to a social game of chance, and no one will leave The Vault of Heaven in one piece.
The Powder Magazine at the Benicia Arsenal by H. Allan Gandy, is intended for historians, museum visitors, military enthusiasts, architects, teachers, and students. It is a presentation about the history, design, construction, builders, and preservation of the Powder Magazine, built in 1857. Many of the interesting facts are summarized from the Army Benicia Arsenal log from the 1850s, not previously researched in detail. There is no other book covering this subject.The Powder Magazine is unique because of its design and materials. Local sandstone was used to construct four-foot-thick walls. Beautiful, vaulted ceilings and carved capitals on the pillars reflect the stone mason''s skill and creativity. The building of the Powder Magazine in 1857 is presented in detail-from the quarrying of the sandstone and laying of the foundation and walls, to the installation of its beautiful interior columns and arches.
"...between God and humans there is something called the Spiritus Mundi, a spirit that serves as a repository for all human memory. It is every idea, every lesson, and every spark of ingenuity shared among every living person, also every trauma, every fire, disaster, plague, every deception, pollution, and brutality. It is all known experience. Imagine there is a line drawn from every mind up into the body of the spirit, feeding slivers of every human experience into one immense energy. Few people ever realize they are connected-it is not easy to sense-but if one finds their bond then all the knowledge of the living world lies at their fingertips. Just imagine..." In a world born after the Apocalypse angels and immortals walk alongside mankind and Death is a country that lies beyond a desert where the sun never sets. In this new world love comes at a price and history is preserved in the stars beyond the motion of Time. But this glittering young Earth is fragile and its integrity rests upon the memory of one woman who was never meant to die, yet too human to live forever.
Tales of a Well-spent Youth is a fascinating story of a young man whose experiences, while unique to him, include countless situations and events that most adults will find. relatable. In many ways, these tales are your story. You'll be amused and entertained by Tales of a Well-spent Youth, as you relax and enjoy the journey. And, like all true tales, there are lessons-a-plenty to be learned too, as the author includes some of the more "serious" issues that all happen early in one's life. Enjoy!
What if all your life the weird, strange, or supernatural seemed to be present? What if that was your normal? Much later, what if one day out of nowhere, everything supernatural catapulted forward and never left? What would you do? Better yet, how would you feel, gifted or crazy? Journeying in the Supernatural, the first installment of the Take Heed series, relays the supernatural experiences of a common woman in a conversational tone. It also makes the connection between the spirit world, physical world, and the Creator of it all. This book, Austin Campo''s first, allows you to get to know the author as she conveys her experiences seeing in the spirit, and relays some of the visions and dreams she''s been given. Like going back through a journal, you start to visualize what she saw and imagine what she felt. All the while, she points back to the God that gave her the abilities, while both hinting and stating, of more cataclysmic things to come in this world. Journeying in the Supernatural isn''t an everyday explanation of belief. It is an interesting journey explained that points to a force bigger than generally meets the eye.
Practical Daily Habits: A Simple Guide for Living is designed to make you think of the little things you do each day in life that makes you who you are. These are simple reminders that the day to day actions you exercise may be more important to becoming the person you want to be. If you pay attention to the little things each day you will learn that the little things with time, becomes the big things. Your life and your story are complex, so at the end, you don''t want it to be broken down to mere soundbites of educational background, career titles, marriages, children. You want your life to matter to not only you but those around you. How would you accomplish this? The simple but practical suggestions in this book will remind you to be an active participant in your own life. People create educational, career, and financial blueprints in life, but creating a blueprint to be the person you want to become is often overlooked or neglected. You need to not only hold yourself accountable for your daily actions but also, more importantly, realize that you are part of a bigger picture that includes others.
The Water Hole is about Boomie the elephant who leaves the herd in search of adventure. He reaches the Water Hole and meets other animals. After some bickering they learn to work together to overcome the adversities all animals face in the world.
Alexander, Prince of Andria, is about to embark on a journey that could very well alter the course of his life. He''s been quieter since the death of his parents, the late King and Queen of Andria, engrossing himself in the pages of a novel whenever possible. His journey begins on the day his brother, the King of Andria, is to be married. This marriage is not one of love, but of sacrifice. The bride does indeed fall in love, but with her husband''s brother instead. The only person keeping Alexander from partaking in this star-crossed love affair is Lizbeth. Lizbeth is a servant girl and close friend of Alexander who will do anything to gain his affection. And anything means anything. Watch as Alexander navigates a life of court intrigue and princehood as well as first love and romance in Holly Pfeiffer''s debut novel, A Shining Image.
This is a story of the great state of Texas. It is not a story in the traditional sense, as told from the “Texican,” Americano, or a white eyes perspective. This is why I came up with the title, "A Different Kind of Texas.” This story is told from the eyes of Hispanics and American Indians, and how we helped shape not only what is now Texas, but America itself. With a full heart, I ask that you now to please read on, as it is my sincere hope that you enjoy reading this tale as much as I enjoyed writing it.
Gholsons in Early America and Their Connections with the Founding Fathers is the fifth entry in Donna Gholson Cook’s well- documented family history series. Her passion for researching Gholson family history has led to amazing discoveries like a letter from George Washington to his brother discussing how to handle Anthony Gholson’s late payment of his rent. Donna’s husband, Lewis, quipped that she is eligible for the D.A.R.—Deadbeats of the American Revolution! Read the stirring stories of family involvement in the Battle of New Orleans and connections to such diverse historical figures as Pocahontas, Patrick Henry, and others. This book is not only for thousands of Gholson descendants scattered around the United States and the world, but for anyone interested in learning more about everyday life in the early days of our nation.
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