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Are You Ready for Future Crises?The right leadership is critical for organizations to navigate successfully toward resolving insurmountable challenges in any crisis event. The book aims to help leaders at all levels unlearn and relearn effective crisis leadership. Among the ideas, the book covers include:Lessons from past decades on how leaders respond successfully to crises. The best practice "C.R.I.S.I.S." Leadership Model which outlines the critical skills and competencies that leaders demonstrate effectively during times of crisis. How organizations can be better prepared for future crises by navigating successfully the challenges posed by mega-disruptive forces that may impact their supply chains and business sustainability plans.

This book demonstrates how brands use AI to entice customers and discusses the use of AI as a competitive advantage for marketers.Did you know that investors at Wall Street wait for the Groundhog Day's forecast to make their financial decisions? Did you know that your favorite influencer is not a real person? Did you know that your smartphone works like a magic wand? Don't you feel cursed without it? You will know all about it in this book. Consumers just like you are looking for an effortless life and technology is making it possible with self-driving and self-parking cars, smart houses, beds automatically adjusting to one's sleeping needs, and robot vacuuming homes all without human intervention while we share our personal QRCodes. Brands bring you magical solutions: Mr Clean Magic Eraser, L'Oreal Magic Roots, and you can customize your life by magically creating your own world with the metaverse and the products you want with a 3D printer. Technology and magic enclose mysteries that we cannot assess; we see the input and the output, but no one knows exactly what happens within the process. Extensively documented with publications and empirical research, this book demonstrates how brands use AI to entice customers. It also discusses the use of AI as a competitive advantage for marketers and its deployment around the world. Whether you are curious and confused about technology or a marketer without IT background expected to incorporate AI in your marketing strategies, this book is for you so put some magic in your life!

This book navigates us through thick and thin and gives us a holistic description of what is supply chain resilience, which are the factors that affect it, and which are the most effective resilience strategies that we need to implement in our supply chains in order to survive during turbulent times. In a world where pandemics, natural disasters, climate change, and wars are only some of the disruptions that supply chains are facing, resiliency has become the alpha and the omega of supply chain management. his book navigates us through thick and thin and gives us a holistic description of what is supply chain resilience, which are the factors that affect it, and which are the most effective resilience strategies that we need to implement in our supply chains in order to survive during turbulent times. The book is divided into three distinct parts. In the first one discusses the term supply chain resilience-its importance, its components, and the most important supply chain resilience metrics. The author presents real life examples of well-known companies which were successful in enhancing the resilience of their supply chains. The second part presents all the factors that can influence the resilience of a supply chain and concludes with discussions of seventeen supply chain resilience strategies which can be used by almost any company, in any industry, in any part of the world. This holistic approach on supply chain resilience makes this book unique. At the end of each chapter, professors will find a dedicated part which will assist them in managing their in-class interaction with students. This book can be used as an academic compendium or as a guide for supply chain professionals who want to cement the resilience of their supply chains and successfully navigate through crisis.

Autonomy is complex. It is independent and dependent. 21st century work requires an autonomous mindset to thrive. Individuals and organizations wishing to thrive will create an environment to enable their autonomy for best decision making. This autonomy includes characteristics of agency, seeing options, and taking control of decisions, all requiring an environment to support them. Valuing and practicing autonomy is essential to thriving in the 21st century.The only competitive force in the 21st century that is not matchable by competitors is the members of the organization and their commitment to the vision and mindset of the organization. Organizations need environments that support workers' autonomy and commitment to the organization. This book helps individuals and their organizations build environments that will ensure autonomous mindsets and decisions.

This practical and informative primer is a new kind of teaching tool that is easy to read, easy to understand, and easy to apply.Dr. Flynn presents the functional areas of business from entrepreneurship to small business development, legal structure, growth strategy, going global, finance, digitization, marketing, and management. Theory is matched with game-changing realities in today's business environment such as far-reaching networked digital supply chains, personalized geolocation marketing, 5 nm micro-processing chip architecture and hyperscale data centers triggering the generative AI boom, and sophisticated hybrid legal structures and financial management systems.

In today's corporate landscape, professionals at every level-from early-career to senior executives-face the challenge of working with difficult managers.Have You Ever Had a Boss That...:Succeeding in a Dysfunctional Workplace provides actionable strategies to help you not only cope but excel in even the most dysfunctional environments. Drawing from extensive research and real-life experiences, this book explores different types of difficult managers and offers tailored advice for thriving at every career stage. Whether you're just starting out, managing a team, or leading an organization, this essential guide will equip you with the tools to navigate workplace challenges and build lasting success.

Step into the future of business with this essential guide to the digital economy, where network effects and data-driven strategies are rewriting the rules of success for industry leaders.This textbook comprehensively explores network economics, focusing on digital platforms and ecosystems. It delves into the fundamental principles of network effects, where the value of a service increases as more people use it, and examines various pricing models essential in network-based businesses. Governance is another critical aspect, emphasizing the importance of establishing trust and reliable management practices within digital platforms. By the end of this book, you'll feel confident in your understanding of these complex topics.The book highlights the pivotal role of data in the network economy and keeps you abreast of the latest trends in the network and platform economy. It showcases how these trends, such as the increasing influence of data and network effects, are shaping the future and significantly influencing the present landscape. Key examples include industry giants like Google, Amazon, Facebook, Uber, and Airbnb, which are at the forefront of leveraging network effects and data to dominate their respective markets. This book lets you feel informed and ready to navigate these trends.Designed for students and professionals alike, this textbook combines theoretical foundations with practical insights, making it a valuable resource for understanding the dynamic world of digital platforms. Whether you're studying economics, business, or technology, this book provides the knowledge and tools needed to navigate and succeed in the evolving digital economy.

Recently, large parts of the world faced record high temperatures-another item on a long list of warning signs about the climate. This book is for the reader interested in having a better understanding of the nature and causes of climate change and the measures being undertaken.Global Climate Change suggests success is unlikely and to prevent catastrophe, more radical and uncomfortable actions will be needed. Many groups in society (e.g. governments, economies, businesses, public services) will need to undertake such actions to mitigate climate change and deal with its consequences. This book provides guidance about what these actions will involve.

Good project decisions result in successful careers and profitable companies. Bad decisions can be costly and cause operational downtime, may hurt employee morale, and impact customers and suppliers. Making a good decision has become very difficult because of increasing operating complexity and less marketplace predictability. Because of this: employers rate critical thinking and decision making as a top essential skill.Business problems are complex - so why do we continue to use a standard one-dimensional approach to solve complex, risky, and unpredictable problems?This book takes a novel but practical, multi-dimensional approach to making value-creating project decisions-decisions which use less resources to produce maximum value, including: Link company strategy and goals to project concepts, How to assess which projects produce value, Risk, Make or buy project criteria, Service based project decisions.This book is intended for project managers, supply chain professionals, and operationally focused roles for individuals having responsibility for successfully delivering projects and want to take charge of their career.