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  • - An Early Warning System to Get Big Value Out of Big Data
    av William H. Inmon & Nelson E. Brestoff
    259,-

    Preventing Litigation, for the first time, explains how to build an early warning system to identify the risk of litigation before the damage is done, and proves that there is big value in less litigation. This book puts everyone where they should be: at the top of the cliff. The authors are subject matter experts, one in litigation, the other in computer science, and each has more than four decades of training and experience in their respective fields. Together, they present a way forward to a transformative revolution for the slow-moving world of law for the benefit of the fast-paced environment of the business world. Any business adopting the teachings of this pioneering, game-changing book will have a competitive advantage.

  • - A Guide to Appropriate Dispute Resolution and Mediating Family Conflict
    av Thomas DiGrazia
    259,-

    Many books have been written about the practice of peacemaking, and few, if any, contribute to the non-violent, spiritual side of this ancient science, discipline, practice and art form. This book speaks to that lack and explores the spiritual, non-violent element in peacemaking as it applies to appropriate dispute resolution and mediating family law disputes. This book is intended for the professional peacemaker, mediator, lawyer, law student, conciliator, and dispute neutral. People wishing to improve their own communication skills and strengthen their primary relationships will profit greatly from this book. Those in the family law field, will find much benefit from the peacemaking processes, family counseling psychology, Eastern philosophy and Yoga, collected wisdom, experience and practice pointers presented in Light on Peacemaking.

  • av Subhash C. Jain & Claude Cellich
    266 - 314

    Making deals globally is a fact of life in modern business. To successfully conduct deals abroad, executives like you need skills to negotiate with counterparts who have different backgrounds and experiences. This book gives you and other international executives the savvy you need to negotiate with finesse and ease. It offers valuable insights into the fine points of negotiating and guidelines on delicate issues that can influence a promising deal. The book is divided into five parts: Global business negotiations framework; the role of culture in negotiations and on choosing an appropriate negotiation style; the negotiation process; negotiation tools, such as communication skills and the role of power in negotiations; and miscellaneous topics such as negotiating on the Internet, gender issue in global negotiations, how small firms can effectively negotiate with large firms, negotiating intangibles, managing negotiating teams, developing an organizational negotiation capability and negotiating via interpreters. Clear and comprehensive, the authors outline the hallmarks of strengthening and maintaining a strong bargaining position for negotiating deals even under adverse conditions.

  • - The Role of the Human Sensorium in Shaping Service-Intensive Markets
    av H.B. Casanova
    259,-

    This book begins an adventure wherein the author outlines for us the particular shape our minds impose on that journey; he takes as his analytic, the human sensorium: the panoply of sensory channels (sight, hearing, touch, etc.) we use to grasp our world. His primary insight is that our sensorium does not, beyond immediate social groups, present smooth, mirror-like vistas of our socially networked world. Contrariwise, he shows that this uniquely human array of channels presents a mosaic of disparate inputs with subtle fissures and sutures between and among them. That more sophisticated view of our sensory apparatus allows him to describe with great practicality, the fissured, segmented architectures we inject into our enterprises and, above all, our markets. These insights particularly illuminate the revolution reshaping our understanding of the basic couplet of value exchange driving markets: Buying and selling. In this revolution a more telling focus on services as catalysts of value exchange is supplanting the traditional terms: goods and product, as the architecture of that very human sensorium broached above modulates value exchange across the chain of institutional need in markets. Armed with this novel set of insights, we come away with a far better sense of what is happening Ooverhead,O as we work out our missions and careers amid our socially constructed edifices: enterprises, institutions, and their battlegrounds, our markets.

  • - A Practical Guide for Professionals
    av Janet Mizrahi
    259,-

    Employers consider communication as one of the most critical skills for workers today. Writing for the Workplace: Business Communication for Professionals is an easy-to-follow guide that provides strategies for effective professional communication. Written to address the needs of both students entering the workforce and business professionals looking to improve their written communication, the book offers guides to compose typical workplace documents, from effective e-mails and convincing reports to winning presentations and engaging resumes. This concise book offers busy readers concrete strategies to improve their workplace writing.

  • - The Confidence and Ability to Say What You Mean and Mean What You Say in Business and Life
    av Alan Weiss & Kim Wilkerson
    259,-

    The Language of Success provides pragmatic and practical advice on how to harness the power of language in business and in life. Influencing for results, creating a culture of intelligent inquiry, utilizing critical questioning skills, and managing critical situations are all integral to success in any setting. The concepts, skills, and techniques to achieve results are applicable whether in the office or with family or friends. In this day and age of intense focus on engagement, commitment, and most significantly, results achieved, the readers will benefit by learning thought-provoking key principles, applicable practices, and techniques to leverage and ensure success with the language they use every day.

  • - Principles and Applications
    av Kemi Ogunyemi
    259,-

    Of those in management education who debates whether business ethics should be taught as a stand-alone course or in an embedded manner, most recommend combining both approaches for optimal results. This book provides unique insights into the experience of seasoned academics who embed business ethics in teaching management theory and practice. Its multidisciplinary approach enriches its content, since the insights of our colleagues from within their fields are invaluable. It therefore complements other business textbooks. After general themes (curriculum integration, adult learning, learner commitment, and generation Y classrooms), this volume covers ethics and responsibility in people management, team building, change management; operations management, business law, and digital marketing communications.The book provides a platform to share experiences of teaching ethical profitability. It contributes to resolving concerns experienced when faculty wish to incorporate ethics into their teaching but feel they lack preparation or ideas on how to do it. The chapters describe each discipline briefly, raise the typical ethical issues therein, and suggest teaching strategies and exercises or projects. The 'developing versus developed country perspectives' sections may interest schools with high student diversity. The book also meets in-company training needs for attaining and sustaining an ethical culture.

  • - Harnessing The Power of Creativity to Produce Change
    av Renee Kosiarek
    259,-

    Leaders in the 21st-century must learn to solve problems and motivate followers with a combination of creativity, leadership, and effective change. In The New Leader: Harnessing Creativity to Promote Change, readers will develop an understanding of the relationship between creativity, leadership, and change. They will analyze the creative process, learn how to develop a creative culture, and understand effective leadership styles that promote creativity and change. They will explore training to enhance creativity and leadership, and develop practical ways to create an environment that encourages positive growth. The book offers simple techniques to enhance creativity and leadership immediately, while also pointing to long-term changes that will bring even more success. Stories, reflection questions, and theories are intertwined to help the reader develop sound strategies to lead with enhanced creativity. The book will help an overwhelmed leader learn engaging tools to lead change, while encouraging disengaged leaders to try new methods to revive their leadership and accomplish a motivating vision. In the end, leaders will become more effective, engaging, and transformational by adopting the ideas in the book. They will serve as a model for creativity, create spaces that enhance creative growth, and encourage cultures where employees are free to create positive changes for their organizations.

  • - How Business Services Serve Your Business
    av Doug McDavid
    259,-

    This book takes the position that organizations, such as businesses and government agencies, form a special class of living system. As such, they come into being, live through lifecycle stages, and can experience organizational health and various forms of organizational illness along the way. If the latter is frequent or extended, such organizations often die an untimely death. A services perspective can go a long way to combat this outcome and assist in maintaining organizational health. Allowing this perspective to permeate, an organization induces a consideration of its genuine value and leads to a greater understanding of the breadth of stakeholders who are the beneficiaries of it.

  • av Elizabeth Rush Kruger
    259,-

    This workbook coaches business leaders to magnify the profits of a business. They learn a unique scientific system for predicting and achieving results. Their systematic decisions will spark the profits of any business. This system comprises all strategic decisions in the marketing plan for a business. The first part uses the SWOT Analysis to assess its strengths and weaknesses and identify possible opportunities and threats. The SWOT Analysis clarifies the mission, target market, specialty, and suppliers of the business. The questions at the end of these four chapters guide business leaders to focus on quality, describe key customers, compete on strength, and delegate weaknesses. The next part positions the business relative to its competitors with marketing mix decisions. Business leaders specify its products and services, and how to distribute, promote, and price them. These four chapters close with questions that lead the business to offer treasures, deliver delight, trumpet empathy, and price as valued. The final part motivates them to implement their decisions. The closAing questions motivate business leaders to target key prospects, reward the best, concentrate resources, and jump into action. These twelve decisions transform a marketing plan and build the business. Her unique scientific system coaches business leaders to use the 80/20 rule to magnify their profits.

  • - A Guide to Writing, Design, and Delivery
    av Emil B. Towner & Heidi L. Everett
    259,-

    Toothpaste . . . disposable razors . . . security systems . . . farm equipment. Those products have one thing in comAmon. Their marketing messages emphasize technical features to drive sales. This book not only explains how technical product marketing is unique, but also how to write and design promotional materials using: The Obenefit of the benefitO to tell a marketing story; 3 OAsO every headline must achieve; 5 call-to-action options; Focal and emotional integration; Grids to design effective layouts; Icons, indexes, and symbols for images; And much more! After reading this book, you'll be prepared for every asApect of technical marketing-whether you want to oversee marketing creatives or earn extra money as a freelancer.

  • av Milan Frankl & Sharon Roberts
    259,-

    In this book the authors explore the influence of gender on organizational performance in the health care sector. They argue that gender diversity of boards improves health care organizational performance when compared to homogeneous boards. The theoretical framework used was developed from conducting literature reviews of scholarly academic journal articles on gender, boards, and organizational performance as well as performing an in depth study of the performance of health care organizations in Ontario, Canada. Research results suggest that effective boards and their composition were dependent on their female to male ratio to realize administrative efficiencies. Publicly funded, nonprofit, 126 acute care hospitals located in Ontario, Canada, were chosen as the health care sector for this research. Limitations of this study are in the complexity of the health care industry, competing internal and external priorities, and funding constraints. Nevertheless, this book is original work and relevant for use by boards to examine the complementary mix of gender as a predictor of organizational performance.

  • - From Idea Generation to Business Plan Formulation
     
    296,-

    While there has been an explosion of texts as well as journals, Websites, and organizations, there is a surprising dearth of hands-on interactive materials that is common in business disciplines. There is a market and educational opportunity to develop exercises and short cases specifically for social entrepreneurship.

  • - A Practitioner's View of Trade Sales Organizations
    av Massimo Parravicini
    259,-

    In many FMCG companies, the challenges for the sales function are to develop effective sales strategies and to deliver excellent sales operations in order to support the achievement of business targets. The purpose of this book is to provide a practical guide to sales management through the analysis of its key components: route to market, sales strategy, key performance indicators, organizational models, sales force management, customer business planning, order to cash, and sales and operations planning. For each of these topics, the content of this book is a balance of theory, practical tips, and useful tools, keeping in mind not only the "e;what,"e; but also the "e;how"e; of the implementation. The reader will learn how to map sales channels, assess a customer base, design a sales strategy, build a sales scorecard, and organize a sales team's frontline and back ofi ce. The book also covers how to structure trade category plans, customer business plans, and customer negotiation plans and how to optimize the sales team's contribution to the company's key fundamental processes. It concludes with an overview of the future challenges of sales management.

  • - A Guide for Businesses, Managers, and Creditors
    av Scott B. Kuperberg
    226

    Any company that does business with consumers will find itself in bankruptcy court at some time during the life of the company. If you are the owner or manager of a business, you know the reality and need to understand how a customer's bankruptcy case will impact your business. Consumer bankruptcy filings have increased dramatically in the last 10 years. Businesses need to understand the bankruptcy process from the position of a creditor facing a consumer debtor. This book will provide an overview of the most common forms of consumer bankruptcy, including a timeline of events, and the creditor's interaction with the various parties along the way. We will also go through the forms every creditor will see in a bankruptcy case, and break them down so a business owner can understand what they're reading. We provide guide points for discussion with the business's attorney. Also see strategic tips and points for maximizing returns through best business practices. Several different industries are covered, including consumer lenders, vendors, community associations, and landlords.

  • av Catherine Nickerson, Valerie Priscilla Goby & Chrysi Rapanta
    259,-

    The Arabian Gulf comprises some of the most thriving economies of the world. Since the discovery of oil, the openness to commercial activity has attracted many MNCs and this has led to a proliferation of activity in both the industrial and service sectors. The region also boasts one of the largest contemporary expatriate communities, resulting in a dynamic and multicultural managerial environment. The complexity of this workforce and its inherent diversity, made up of more than two hundred different national cultures, present managers with a considerable communication challenge. This volume provides an accessible introduction to managerial communication in the region targeted at practitioners, managers, and students. It provides extensive practical advice as well as insights from current academic thinking.

  • - A Guide to Help Entrepreneurs in Adopting the Open Innovation Paradigm in Their Business
    av Luca Escoffier, Adriano La Vopa, Phyllis Speser & m.fl.
    259,-

    Small and Medium Enterprises (SMEs) have to approach open innovation differently than large companies. This practical guide on open innovation is expressly for entrepreneurs and managers in SMEs. The authors provide strategies, techniques, and Otricks of the tradeO enabling SMEs to practice open innovation systems profitability and enhance the long-term value of their company. Included are tools such as brokers, auctions, crowdsourcing, technology transfer, and spin-ups, making it useful for people already in business, starting businesses, or seeking supplemental material for courses.

  • - The Moldable Model (c)
    av Donald D. Dunn
    259,-

    Executive leaders need a framework with which to evaluate current and create new corporate ethical management systems. This book offers such a framework, the Moldable Model - a system of consistent components that give leaders a framework and a guide to build an organization-specific corporate ethical management system.

  • - Managing Trust, Isolation, and Presence
    av Laurence M. Rose
    259,-

    The virtual work world is upon us. It is ever increasing as both workers and organizations become more familiar with this new structure. The way leaders and managers deal with the virtual worker will become increasingly more important. This book takes a look at the virtual work environment from a view of human perceptions. Trust, isolation, and presence are the three main human perceptions discussed throughout the book and are the foundation for the theory presented. The Change-Self-Efficacy Loop Theory provides the basis for a new tool to maximize the productivity level of the virtual worker. The book takes a journey from the industrial revolution through a second shift or technology revolution which we are currently experiencing known as the virtual work environment. It presents argument and ideas to encourage all of us to take action now to prevent the potential negative outcomes that could affect many working in the virtual work environment. The book is designed for anyone associated with the virtual work environment. Based on the premise that the virtual work environment needs to be a productive alternative to the traditional work environment, the book focuses on variables that can create the most successful outcome.

  • - Sustainability in Hospitality, Tourism, and Wine
    av Pamela Lanier, Robert Girling & Heather Gordy
    259,-

    The Good Company tells the stories of over 30 inspiring companies around the world that are among the ethical leaders in the industry. The broad positive message is encouraging and enervating; each of the companies seeks to live up to the highest standard. The authors tell the steps they have taken and what has motivated them or enabled them to pursue such noble aims. "e;At last, a book that tackles the topic of sustainability in the global travel industry, but with a real understanding of its economic importance as a better alternative - a must read."e;--Michael MCloskey, Former Chairman, The Sierra Club This much-needed work is essentially a cookbook, filled with inspiring recipes for sustainable travel. This will be a valuable resource - for everyone from students to industry leaders - for many years to come."e;--Jeff Greenwald, Executive DIrector, Ethical Traveler

  • - Walking a Twin-Path
    av Dorothea Ernst
    259,-

    Inspired by the WBCSD Vision 2050 in which "e;all people live well within the limits of the planet"e;, this book asks how do we achieve this bold ambition? Telling a story of personal growth and corporate transformation, it provides insights and tools for anyone driving sustainable development within their organizations and in their own lives. Discover how you can consciously use your professional role as a source of change. Learn how the consistent use of few, yet meaningful visuals, enables generative dialogue and communication for aligned problem solving within multi-disciplinary and multi-stakeholder teams. See how personal mastery can guide you in identifying the contribution you can make, both towards wider goals and your individual well-being. On this journey, "e;meaning-making"e; is essential. In organizations, co-creation of a shared language and an understanding of disruptive innovation are fundamental to successful transformation. In exploring these topics, the book builds on a set of core concepts: Rogers' innovation diffusion curve, the triple bottom line (people, profit, planet) expanded with a fourth "e;P"e; (the individual), and the WWF "e;ice-breaker"e; graph which maps the environmental footprint against the human development index.

  • - A Structured Development Approach
    av Vittal S. Anantatmula
    259 - 504,-

    Projects generally require skills and effort from multiple disciplines to develop project deliverables. Projects are executed in teams, as project tasks require multiple skills, judgment, and experience. Project teams roles should be assigned based on strengths of individuals. Project team process is a mediating mechanism linking variables such as members, team, and organizational characteristics that include structure, culture, supporting systems, performance and incentive systems, employee morality, and top management support. Team performance or teamwork is impacted by the structure of a team. Team structural characteristics include the number of team members, the status hierarchy, roles and responsibilities, and accepted norms for behaviors of individuals within the team. Further, understanding characteristics of virtual teams and their key attributes for improving global project performance are of critical importance. Social and behavioral skills that each person brings are important influencing factors in interactions with other team members and in forming a cohesive and productive team. Also, organization and national cultures influence their behaviors. Project Teams is an attempt to address all these topics in detail and offer a practical approach to managing projects successfully in the current business environment by including concepts, processes, techniques, and tools to manage and enhance performance of project teams and projects. This book would be meaningful for project management professionals and project managers in any organization and can be a useful resource for academic institutions in teaching management and project management disciplines.

  • - How To Practice PR Without Losing Your Soul
    av Donald K. Wright & Dick Martin
    296,-

    This book represents a practical guide to ethical decision-making tailored specifically to the needs of those who practice and study public relations. It traces the development of ethical theory from ancient Greece through the works of Socrates, Plato, and Aristotle to modern day public relations executives including Harold Burson, Robert Dilenschneider, and Richard Edelman. The book helps readers build personal frameworks for ethical reasoning that will enable them not only to recognize the ethical issues at play in public relations practice but also to analyze the conflicting duties and loyalties in these situations. This volume fills a gap in the currently available books on the subject, most of which either lack theoretical grounding or practical application. Illustrative cases used in this book span a wide range of public relations functions. To update readers on issues discussed in this book, the authors have started an online conversation. Please join the discussion at http://Updates.PRethics.com.

  • - The Business of Climate Resilience
    av Ann Goodman
    259,-

    Get an inside look at how companies with cutting-edge sustainability programs are innovating in the face of extreme conditions related to climate change. Adapting to Change profiles the current efforts of Citi, Sprint, ConAgra, Stonyfield Farm, The Hartford, and IBM to improve climate resilience, with a focus on five themes: responding to weather; learning from disaster; doing more with less; taking a risk-and managing it; and communicating change, collaborating on climate. In these pages, readers will discover strategies that encourage resilience and mitigate risk across vastly different sectors, both internally-with managers and employees-and externally-through supply chains, in communities, among investors-with valuable insight for business professionals in all categories. Adapting to Change stresses pragmatic answers to real problems that companies encounter every day. It focuses on the challenges climate presents to the firms profiled and how each company-with the help of employees and other stakeholders-faces them head on. One in a collection of books curated by world-renowned business ethics expert Mary Gentile, this book illustrates how today's sustainability leaders are using business acumen to find solutions-while cutting costs and creating new business opportunities-in a rapidly changing environment.

  • - A Concise Guide
    av Anatoly Zhuplev
    259,-

    Russia is a major economy and important power in the global political-economic landscape. Following the dissolution of the USSR, Russia has become a premier global marketplace despite remaining enigmatic and challenging. The book serves as a concise guide in understanding Russia from an international business perspective. It explores strategic issues, drivers, constraints, costs, and risks of international expansion and includes analytical tools, practical applications, sources of information, and assistance in international business research. These are supplemented by analysis of Russia's macro-economic profile, drivers, strategic strengths and weaknesses in the comparative context, including its international market attractiveness and opportunities for U.S. companies. The book examines Russia's main industries, their profiles, trends and business attractiveness, trends, and marketing strategies. The discussion of Russia's regions covers regional subdivisions and economic profiles with the focus on Moscow, the leading economic region. The book also covers the drivers and trends of the Russian small business sector and entrepreneurial business venturing. Despite the onslaught of capitalism, Russia retains its relationship-driven culture. The book provides insights by evaluating the determinants of Russian culture, its national profile in major global cross-cultural studies, and practical cultural applications in business, negotiations, and communications. The book's pedagogy includes skill development exercises and cases on doing business in Russia.

  • - Learn How to Think, Not What to Think
    av Milan Frankl, Terry Grapentine & David Soorholtz
    259,-

    All marketing actions, whether preceded by formal or informal decision-making processes, are based on what philosophers call "e;arguments."e; An argument is a set of related statements comprising premises and a conclusion. Ideally, premises give an audience good reasons for accepting your argument's conclusion. In marketing, these "e;conclusions"e; are normative decisions about what an organization should do, for example, raise prices by five percent, add a new sales territory or, perhaps, change the marketing communications mix to invest more in digital and less in print. The premises are the rationale behind why the organization should take such actions. Critical Thinking for Marketers: Learn How to Think, Not What to Think provides information and guidelines on not only how to develop good arguments, but also what it means to develop a good argument. For example, the book describes two basic kinds of arguments-deductive and inductive-and how to examine whether such arguments are "e;good"e; or not. To do this, the book explains 60 logical fallacies-or errors in reasoning-that marketers should avoid. Additionally, the authors' several "e;Think Better"e; discussions examine how fields such as philosophy, behavioral economics, and marketing theory have informed the principles of critical thinking in marketing.

  • av Dinesh Kumar
    259,-

    Traditional marketing faces challenges as never before. The way that people interact with each other and with companies is changing completely in todayOs era of 24/7 connectivity. This book explores tectonic changes in buyer behavior and how businesses are responding to those changes. It describes how data is used to track and analyze customers in almost everything they do, and how marketing communications are delivered with precision to individual mobile devices. The connected customer is blurring the line between online and offline sales resulting in an entirely new purchase cycle.

  • - Managing Waiting Line Applications
    av Kenneth A. Shaw
    259,-

    Updated to integrate the management of associated information processes, expand some application discussions, and provide additional reference material, the intent of this book is to help business professionals use waiting line (queuing) analysis methods to improve both service and manufacturing business applications of queuing situations.

  • - From the Ancients Through Keynes
    av Robert Ashford & Stefan J. Padfield
    259,-

    This two-volume concise treatise on the history of economic thought is accessibly written for readers interested in business, law, and public policy

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