Bøker utgitt av Cengage Learning EMEA

Human resource management has become an integral part of the managerial role and is vital to the success of most organizations. Emphasising developments in theory and practice, this title discusses the key issues in human resource management.

Collects together key articles in international marketing, building on a four-part framework of market analysis, strategy development, implementation issues and international marketing management. This book offers an overview, commentary and discussion questions to draw out the key issues from the articles and relate them to the central framework.

This text is about identifying and releasing entrepreneurial potential. Using the idea of character themes, it defines the entrepreneur in terms of six key themes, and provides readers with the opportunity to assess themselves in these areas.

Examines three principal methods of applied systems thinking: systems failures, hard and soft systems methods. The book is written in an open learning style with activities, exercises and case studies with an emphasis on practice and technique. It is supported by numerous illustrations, in keeping with the diagramming techniques of systems work.

Focusing on the nature, scope and the functioning of business enterprises, this book synthesises traditional and modern economic concepts and tools of analysis to build a coherent analytical framework capable of dealing with questions of direct relevance to business. It uses real world examples and case studies drawn from a variety of sources.

Covers all the basic principles which the reader can apply to a whole range of projects. The text examines in some detail the issues relating to industrial and technological projects. It is designed to equip the reader with the knowledge and techniques to manage prjects successfully at every stage of the process.

Offers a comprehensive picture of the small business that is suitable for students studying this sector, and seeking to understand the way it works. It provides a review for those wishing to study the formation, development, contribution and management of small firms.

Gives the background Electrical Science required for basic Electrical Installation work. This title covers Science, Electronics, Sources of Electricity and their Effects, and Associated Mathematics.

A guide to supervision and leadership in the tourism and hospitality industry. It focuses on managing workplace operations and the management of staff, including job design, selection and training, and monitoring workplace performance. It also deals with policies and procedures.

This comprehensive book emphasises the importance of evidence-based practice. Covering the essential stages in research, from posing the right questions, to the methods for collecting, presenting and analysing data. Qualitative and quantitative data are examined in detail to help the researcher to choose the most appropriate technique.

Includes essays on urban tourism, the beach as a holiday site, the role of festivals, and Disney as a form of heritage tourism. This book explores attitudes towards motivations for holidays, interactions with service providers as they affect the quality of the tourist experience, the nature of the holiday location and the events that occur there.

Part of a unique series written for Access to Higher Education students, this book addresses those modules covering the body and its systems. If you are studying on a pathway for the healthcare professions or biology, this book will guide you through topics such as circulation and breathing, the nervous system and stress and illness.

Written primarily for occupational therapists, this text explores the range of groupwork activities used within occupational therapy practice. Discussing theoretical aspects and practical approaches this book is an invaluable handbook to those working and studying occupational therapy.

The latest edition of this popular text has been updated to reflect research, changes and developments in counselling. Written by one of the country's most experienced counselling authors, this text combines theory and practice to give students a full understanding of the complexities of counselling.

Important research findings on the role and impact of supervision in practice are presented, and practical applications of theory to practice are given. Contributors working across the range of nursing disciplines present real examples of supervision in different nursing fields.

Explores the influence of other disciplines - particularly philosophy, sociology, systems analysis and organizational psychology - on the subject of management accounting.

Japanese distribution has been a major issue of concern for policymakers, business executives and academics internationally. Business executives around the world have complained for decades that Japan's distribution system is essentially closed and does not permit external access to the Japanese market. This book deals with this topic.

Helps students to master the introductory techniques of accounting and understand the principles on which these techniques are based. This title provides methods and theory that encourages the accountant to question established ideas and keep abreast of developments in the industry.

The 7th edition of this well-established text has been entirely re-written and substantially expanded to include recent developments in franchising, covering topics such as the Internet and international franchising. It is a useful, practical guide for both those already involved in franchising and for prospective franchisers and franchisees.

This introduction to psychology spans the six central areas of the topic: cognitive psychology; individual and abnormal psychology; social psychology; developmental psychology; and comparative psychology.

Designed for students on business and management modules on entrepreneurship and enterprise, this text equips future managers with the ability to understand the global context of enterprise, the nature of entrepreneurial behaviour in all its manifestations and the various ways in which enterprise can be managed.