Bøker utgitt av Globe Pequot Press

Big brands are the gods of today's world, and the algorithm is their gospel. What makes the cult marketing vortex so attractive to otherwise smart people, and how does online manipulation render us victim to the dangerous whims of digital companies, corporations, and conglomerates? Hoodwinked reveals the new world of digital marketing where steady, seductive tactics once used by spiritual charlatans are now applied to sell everything from toothpaste to apps and even political leaders. Companies have discovered that us consumers are lured by sophisticated and deceptive marketing techniques, like sensory marketing, cult branding, influencers, and AI programmed to induce maximum anxiety. Combined with behavior-modifying apps and persuasively designed UX that compels us to buy things we don't need or cannot afford, goods and services like prestige education, fitness trackers, makeup, and those viral leggings from American Eagle seem like must-haves rather than luxury extras. Aided by algorithms and buoyed by the greed of social media CEOs, marketers use the same deceptive and emotionally manipulative tactics that cults do, including scarcity, an all-encompassing ideology, and a charismatic leader. Once indoctrinated, consumer-followers become ensnared in the perfect capitalist loop: anxiety-purchase-anxiety-purchase-anxiety-purchase. Then, social media appearances reinforce the cycle of purchase, performance, and panic.Using memorable real-life cautionary tales, Dr. Einstein narrates how smart, sensible people are sucked into the cult marketing vortex and, importantly, what enables them to get out. Protection comes from understanding the scope of the problem and knowing how to spot the many pervasive tactics used. Combining industry interviews, advertising campaign analysis, and business and scholarly research, Hoodwinked offers an insider's view into how marketers co-opt our emotions in the name of corporate profits. Armed with this information, readers can learn to spot cult-inspired marketing so they can decide how, or if, they should engage with it.

In this reimagined version of "The Twelve Days of Christmas," wildlife is observed during Autumn.

What if the great discoveries of science came in the "wrong" order? The Laws of Thermodynamics were discovered well after the creation of algebra, classical physics, and chemistry, but are perhaps much more important to our basic understanding of the universe. This flawed chronology led to a confusion that has prevented a cross-curricular understanding of the sciences. With the development of Artificial Intelligence, it will soon be possible to solve the philosophical and biological problem of solipsism, the problem that all of our scientific discoveries have been necessarily - and incorrectly - built upon anachronistic foundations. In other words, we've built our fundamental understanding of science out of order. In The New Order: How Artificial Intelligence Restructures Scientific Breakthroughs, author Chris Edwards shows that AI will be able to understand science without needing human analogies, will not be constrained by problems that are inherent in the traditional chronological developments of the sciences. If human scholars are to understand how AI interprets the universe, we will need to understand the scientific narrative in a "new order." Offering the historical narrative of science in the traditional order while explaining core ideas through the lens of thermodynamics, and then moving to the story of how a slew of quantum physicists connect thermodynamics retroactively to scientific history, Edwards provides a "new order" to place thermodynamics in its proper place at the center of our scientific universe. Under this "new order", every other discovery is then connected through those concepts. AI is likely to view the history of the universe through entropy and probability, and with the insights and invention of The New Order, readers can, too.

In celebration of the Canals' 200th anniversary, The Erie Canal Traveler's Guide features more than 200 restaurants, pubs, and attractions for the entire family and the curious traveler alike, all within 'a stone's throw' - or, to be precise, 445 feet and ten inches - of the Canal Path.

Today's teenage boys and young men desperately need encouragement. Ironically, many need both an arm around the shoulder and a proverbial kick in the butt; both affirmation and challenge, and they need it from voices that acknowledge their emotional complexity while not apologizing for their intrinsic maleness.In A Path to Manhood, author Paul Cumbo draws on his two-decades-plus experience of teaching, coaching, and mentoring teenage boys and young men to deliver concise, relatable messages on the pursuit of virtuous living. By eschewing the reductive depictions of masculinity in traditional culture, readers will better learn how to use personal strength for the betterment of themselves and others.With compassion and conviction, Cumbo explores self-knowledge, friendship, education, finance, vocation, health, habits, love, marriage, faith, and fatherhood. While addressed directly to young guys themselves, the book will resonate with their parents, teachers, coaches, and mentors.Combining skilled storytelling, a keen understanding of masculinity, practical spirituality, an inclusive attitude, and good-natured humor, A Path to Manhood invites today's young men to take an honest look at themselves, practice discernment, and make thoughtful decisions and takes readers on a compelling journey of the mind and heart.

46 High Peaks in 18 Hikes: the Complete Guide to Hiking the Adirondack High Peaks takes readers through each of these towering giants mountain by mountain. Equal parts information, entertainment, and storytelling, it offers readers everything they need to know to climb each of these peaks safely and successfully.

In this emotionally layered novel of adventure, friendship, and historical and personal discovery, twin sisters diverge on different paths as Gabby seeks to find her purpose while Lucy's purpose is tested.

In The Year Science Changed Everything, author Mark O'Connell charts the struggles and successes of 1957's International Geophysical Year alongside interviews with today's leading environmental scientists to show that the time is right for another global environmental initiative.

In this fascinating exploration of fear and madness, neuroscientist Dr. Austin Lim recounts psychology's most bizarre and haunting real-life cases alongside famous speculative fiction that stretched that science to the edge.

In this charmingly illustrated book for kids, local author Tori Losey and illustrator Anthony Richichi show how quick-thinking and cooperation can save the day.

Military flag expert Steven W. Hill displays and explains the flags of the regiments who fought in North America in the French and Indian War and the American War of Independence, digging deep to correct old errors and assemble a complete record of flags, drawing from archives and artifacts, to create a reference that will stand the test of time.

Details on planes like the German Stuka, the American Dauntless, the Japanese Aichi D3A1 "Val," the Soviet PE-2, and numerous others. Riveting accounts of aerial combat. Includes maps, diagrams, tables, and photos.

Tanks, amphibian tanks, and amphibian tractors in action in all theaters, from Africa and Europe to the Pacific. How the battalions fought the war, often in the tankers' own words. Crystal-clear maps.

The Finger Lakes Beverage Guide is a comprehensive guidebook to every major winery, brewery, cidery, and distillery in New York State's Finger Lakes region - a world-class wine destination and rising star in beers, ciders, and spirits alike.

Becoming Eisenhower is the story of a young man who pursued the army for its free education but found his calling as an officer, of an officer who was initially overlooked but motivated by frustration to make himself the army's indispensable man, the story of how General Eisenhower carried these experiences to Supreme Command and the presidency.

Margaret Holzmann, author of the popular Geometric Knit Blankets, is back, this time with themed designs featuring cats, dogs, houses, Christmas trees and candy canes, among other graphic, colorful designs. 30+ patterns for blankets and pillows, plus table runners and tops featuring icons from the blanket designs.

"Steelhead Alley"-the southern Lake Erie shoreline from Buffalo, New York to Toledo, Ohio-is considered by many to be the best location in the Great Lakes region to catch steelhead on a fly. In this book the author shares tips, local fly patterns, rigs, and techniques that will help you put more fish in the net.

The story of the people of Herkimer County, caught up in the cataclysm that was the Civil War.

A unique visitor's guide to Europe's sites, museums and memorials that tell the story of the Nazi genocide of 6 million Jews. Wide-ranging coverage extends from Scandinavia to south-east Europe, and from France to Belarus. Includes advice on travel tips, where to stay and eat, and organisations running tours.

"The new, extensively revised, third edition of Bradt's East African Wildlife guide provides a user-friendly overview of East Africa's peerless wildlife - not only 'big game' and other large mammals (an alluring list that includes elephant, lion, leopard, giraffe, zebra, wildebeest, gorilla and chimpanzee), but also birds, reptiles, amphibians and invertebrates. Excellent for independent travellers, it excels as a standalone guide combining both wildlife and visitor information, and is also a perfect complement to traditional field guides or to Bradt travel guides to Tanzania, Uganda and Rwanda.From the snow-capped peaks of Kilimanjaro to the sultry Indian Ocean coastline, with a range of habitats that span parched desert and vast transparent lakes, open savannah and tropical rainforest, east Africa is simply the world's finest wildlife-viewing destination. Straddling the Equator and bisected by the magnificent Great Rift Valley, it is a true Mecca for wildlife enthusiasts. It harbours the continent's most popular safari locations, including legendary reserves such as the Serengeti, Ngorongoro Crater, Maasai Mara, Samburu, Murchison Falls, Bwindi and Tsavo.Written by Philip Briggs, the world's foremost guidebook writer on Africa and a wildlife expert, East African Wildlife covers the fauna of Tanzania, Kenya, Uganda and Rwanda. Some 240 colour images by acclaimed photographer Ariadne Van Zandebergen illustrate many animals likely to be encountered, while the engaging text extends beyond basic identification features to illuminate the natural history, habits, whereabouts and ecology of the species that visitors will encounter.To enable you to plan a safari that suits your interests, East African Wildlife offers top tips for optimising your wildlife experience, a 'where to go' overview which outlines the key wildlife attractions at major sites within each country, and advice on when to visit. There's even an engaging section about 'wildlife from your window', for when you are staying in towns and hotels. Accessibly written and beautifully illustrated, the guide will appeal both to the first-time visitor and to the serious naturalist seeking a compact volume to carry around - and one that will sit proudly on bookshelves thereafter as a compelling souvenir of an unforgettable holiday."

Holiday advice and practical information for visitors. Features Jerash, Amman, Wadi Rum, Petra, Little Petra, the Gulf of Aqaba, Dead Sea, Mount Nebo and Madaba. Includes easy-to-follow maps, up-to-date listings of accommodation and places to eat, plus information for travelling to and around Jordan.

Holiday advice and tourist information on everything from Stanley restaurants and hotels to planning, history, wildlife and conservation. Ideal for cruise-ship, tour-group and independent visitors. Covers East and West Falkland and Sea Lion, Pebble, Carcass, Saunders, Keppel, Weddell, Staats and Beaver islands.

This new, thoroughly updated second edition of Bradt's Paddling Britain remains the definitive guide to stand-up paddleboarding, kayaking and canoeing - increasingly popular waterborne activities that explore British coastlines and inland waterways. Written by Lizzie Carr (aka Lizzie Outside, Britain's best known paddleboarder), it showcases Britain's 50 best places to enjoy recreational paddling from Cornwall to Norfolk, Cumbria and the Cairngorms. Stand-up paddleboarding (SUP), in particular, is sweeping across Britain, giving people the opportunity to explore waterways ranging from city rivers to remote and untouched areas that would otherwise be left inaccessible. Whether you're looking for a nice day out, a weekend adventure or a more daring paddleboarding challenge, Bradt's Paddling Britain will inspire and inform. The waters of England, Wales and Scotland are all featured, from rivers and canals to coastal strips and island circuits. Described in loving detail and with gentle humour, each location contains practical information about how to find these distinctive spots and what to expect on your journey. With Bradt's Paddling Britain, you can paddle between two of the Scilly Isles in under 10 minutes, or kayak across the UK's highest and longest aqueduct. Alternatively, you can paddle along Dorset's prehistoric Jurassic Coast, visit the Lake District's sole inhabited island, which opens just five days a year, or paddle in self-indulgent tranquillity through the hustle and bustle of London. Alongside detailed routes for each location, plus tips on wildlife and secret spots, Paddling Britain advises on where to stay and eat, getting there, and when to go. It also provides the low-down on everything you need to know for successful and enjoyable stand-up paddleboarding, from safety tips to kit, weather watching to paddling responsibly. The author, Lizzie Carr, says: 'this book responds to the countless questions I receive from paddleboarders looking to explore new places and get new experiences from their SUP. Whether people want to take their families for a weekend adventure or enjoy a camping getaway with friends, Paddling Britain aims to answer these questions and inspire people to get outside and explore the UK water scene both coastal and inland.'

Holiday advice and travel tips for Dalmatian Croatia, including Dubrovnik, Split, Zadar, Hvar, Brač, Vis, Korčula archipelago, Mt Biokovo, Paklenica and Cetina Gorge. Covers where to stay and eat, and what to see and do - from city breaks to free-climbing, architecture to watersports, rafting and hiking to diving.

Expert tips and holiday advice including itineraries and activities for all nine islands, Ponta Delgada and Horta highlights, walking routes, endemic flora and wildlife. Features UNESCO Biosphere Reserves, Furnas, Santa Maria, São Miguel, Graciosa, Terceira, Faial, Angra do Heroísmo, whalewatching, cycling and horseriding.

Travel information and holiday advice featuring Corinth and the Argolid highlights, ancient history and archaeological sites. Also covers recommended walks, skiing, beaches, resorts, museums, Olympia, Mycenae, Argos, Laconia, Sparta, Messinia, Kalamata, Arcadia, Tripoli, Byzantine churches and medieval forts.

"This book introduces three tours that reveal the history of Palm Beach through its buildings. The tours are in chronological order and have historical photos from the Historical Society of Palm Beach County"--

HOWLING TO THE MOONLIGHT ON A HOT SUMMER NIGHT: THE TALE OF THE STRAY CATS

A fresh and long-overdue reassessment of James Dean, examining his life and legacy as a queer man.

Featuring rich storytelling, generous illustrations, historical and contemporary photographs, and detailed maps old and new, Route 5 and the Great Genesee Road is a fascinating trip through the making of New York State, the expansion of a young country, and a piece of history that readers can still explore today.