Bøker utgitt av John Wiley & Sons Inc

"Help transform your business and innovate like the world's top tech companies! In INSPIRED, product thought leader Marty Cagan revealed thebest practices and techniques used by the top product teams operating in the product model. Next, EMPOWERED shared the best practices and techniques used by the top product leaders to provide their teams with the kind of environment they need to thrive in the product model. Yet, the most common question after reading INSPIRED and EMPOWERED has been: "Yes, we want to work this way, but the way we work today is so different, and so deeply ingrained, is it even possible for a company like ours to transform to the product model?" TRANSFORMED was written to bridge the gap between where most companies are right now and where they need to be. The leaders of these companies know they must transform to compete in an era of rapidly changing enabling technology, but most of them have never operated this way before"--

Introducing 'INSPIRED', a captivating book by the renowned author, Marty Cagan from Silicon Valley Product Group (SVPG). This book, published in 2018, is a must-read for anyone interested in understanding the intricacies of product management. Marty Cagan, with his vast experience in the Silicon Valley tech scene, provides invaluable insights and advice that are as relevant today as they were at the time of publication. The genre of this book is best described as a blend of business strategy and technology, making it an excellent resource for both budding entrepreneurs and seasoned professionals. Published by the esteemed John Wiley & Sons Inc, 'INSPIRED' is a testament to Cagan's expertise and passion for product management. Don't miss out on this enlightening read!

The Authoritative Library for Business Leaders, Thinkers, and Doers The Strategyzer Box Set includes five bestsellers from Alex Osterwalder and his co-authors that are among the most influential, inspiring, and practical business books published in the 21st century. This is the library of innovation-focused tools and thinking that has inspired and challenged over 2 million business leaders and consultants in 40 languages, and is used in 250 business schools around the world. The Strategyzer Box Set captures, in stunning 4-color visuals, the most important ideas and tools every leader needs to drive growth in the modern business world. If your mission involves leading people and teams, transforming business models, innovating products and services, testing exciting but risky new ideas, or leading your organization through a world full of chaos, competition, and change, The Strategyzer Box Set is the most valuable, highest-ROI advisor you will ever consult. Packaged in a sophisticated and subtly-designed box, the five-volume set is an attractive complement to any leader‿s desk or office, and a gift that communicates the highest respect. The Strategyzer Box Set includes: The Invincible Company explains how to reinvent your organization and make it last ‿ with inspiration from the world's best business models. High-Impact Tools for Teams describes powerful tools for aligning your people around a mission, getting accountability and delivering results in fast-paced, uncertain and complex projects. Testing Business Ideas explains how to increase the success of any venture through rapid experimentation. Value Proposition Design helps you tackle a core challenge of every business ‿ creating compelling products and services customers want to buy. Business Model Generation teaches you how to systematically understand, design and differentiate your business model.

What is it about the top tech product companies such as Amazon, Apple, Google, Netflix and Tesla that enables their record of consistent innovation?Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products.As legendary Silicon Valley coach--and coach to the founders of several of today's leading tech companies--Bill Campbell said, "Leadership is about recognizing that there's a greatness in everyone, and your job is to create an environment where that greatness can emerge."The goal of EMPOWERED is to provide you, as a leader of product management, product design, or engineering, with everything you'll need to create just such an environment.As partners at The Silicon Valley Product Group, Marty Cagan and Chris Jones have long worked to reveal the best practices of the most consistently innovative companies in the world. A natural companion to the bestseller INSPIRED, EMPOWERED tackles head-on the reason why most companies fail to truly leverage the potential of their people to innovate: product leadership.The book covers:* what it means to be an empowered product team, and how this is different from the "feature teams" used by most companies to build technology products* recruiting and coaching the members of product teams, first to competence, and then to reach their potential* creating an inspiring product vision along with an insights-driven product strategy* translating that strategy into action by empowering teams with specific objectives--problems to solve--rather than features to build* redefining the relationship of the product teams to the rest of the company* detailing the changes necessary to effectively and successfully transform your organization to truly empowered product teamsEMPOWERED puts decades of lessons learned from the best leaders of the top technology companies in your hand as a guide. It shows you how to become the leader your team and company needs to not only survive but thrive.

Two bestselling CISSP guides in one serious study setThis value-packed packed set for the serious CISSP certification candidate combines the bestselling (ISC)² CISSP Certified Information Systems Security Professional Official Study Guide, 9th Edition with an updated and refined collection of Practice Exams to give you the best preparation ever for the high-stakes CISSP Exam.(ISC)² CISSP Study Guide, 9th Edition has been completely updated for the latest 2021 CISSP Body of Knowledge. This bestselling Sybex study guide covers 100% of all exam objectives. You'll prepare for the exam smarter and faster with Sybex thanks to expert content, real-world examples, advice on passing each section of the exam, access to the Sybex online interactive learning environment, and much more. Reinforce what you've learned with key topic exam essentials and chapter review questions.Along with the book, you also get access to Sybex's superior online interactive learning environment that includes four practice exams each with 125 unique questions to help you identify where you need to study more, more than 1000 Electronic Flashcards to reinforce your learning and give you last-minute test prep before the exam, a searchable glossary in PDF to give you instant access to the key terms you need to know for the exam.Add to that the updated (ISC)² CISSP Certified Information Systems Security Professional Official Practice Tests, 3rd edition with 4 more complete 125-question exams and another 100 questions for each of the 8 domains and you'll be as ready as you can be for the CISSP exam.All of the practice questions from both books have been vetted again for 2021 by multiple CISSPs and instructors, retaining only the best questions from previous editions insuring that the questions you practice with give you the best possible preparation.Coverage of all of the exam topics in each book means you'll be ready for:* Security and Risk Management* Asset Security* Security Architecture and Engineering* Communication and Network Security* Identity and Access Management (IAM)* Security Assessment and Testing* Security Operations* Software Development Security

Regarded as one of the pioneers of modern investment theory, Philip Fisher's principles are studied and used by numerous contemporary finance professionals, including Warren Buffett. Common Stocks and Uncommon Profits and Other Writingsis invaluable reading and has been since it was first published in 1958.

The Bitcoin Standard, authored by the esteemed Columbia University, is a riveting exploration into the world of cryptocurrency. Published in 2018 by John Wiley & Sons Inc, this book delves into the intricacies of Bitcoin, offering readers a comprehensive understanding of this digital currency. The book is a must-read for anyone interested in the financial sector, particularly those curious about the burgeoning field of cryptocurrency. Through its engaging narrative, The Bitcoin Standard elucidates the potential of Bitcoin, making it an essential addition to any finance enthusiast's library. Published by the renowned John Wiley & Sons Inc, this book guarantees quality content that is both informative and captivating.

Don't simply show your data tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story.

Most tech companies get marketing wrong because they don't know how to do product marketing right. The next in the bestselling SVPG series, LOVED shows what leaders like Apple, Netflix, Microsoft, and Salesforce do well and how to apply it to transform product marketing at your company.The best products can still lose in the marketplace. Why? They are beaten by products with stronger product marketing. Good product marketing is the difference between "also-ran" products versus products that lead. And yet, product marketing is widely misunderstood. Although it includes segmenting customers, positioning your product, creating product collateral, and supporting sales teams, great product marketing achieves much more. It directs the best way to bring your product to market. It shapes what the world thinks about your product and category. It inspires others to tell your product's story.Part of the bestselling series including INSPIRED and EMPOWERED, LOVED explains the fundamentals of best-in-class product marketing for product teams, marketers, founders and any leader with a product and a vision.Sharing her personal stories as a former product and marketing leader at Microsoft and Netscape, and as an advisor to Silicon Valley startups, venture capitalist, and UC Berkeley engineering graduate school lecturer, Martina Lauchengco distills decades of lessons gleaned from working with hundreds of companies to make LOVED the definitive guide to modern product marketing.With dozens of stories from the trenches of market leaders as well as newer startups with products just beginning their journey, the book shows you:* the centrality of product marketing to any product's success* the key skills and actions required to do it well* the four fundamentals of product marketing and how to apply them* how to hire, lead, and organize product marketing* how product marketers optimize crucial collaboration with other functions* one-sheet frameworks, tools and agile marketing practices that help simplify and elevate product marketingLOVED is an invitation to rethink tired notions of product marketing and practice a more dynamic, customer and market-centric version that creates raving fans and helps products achieve their full market potential.

Merging theory and practice into a comprehensive, highly-anticipated text Corporate Finance continues its legacy as one of the most popular financial textbooks, with well-established content from a diverse and highly respected author team.

The Five Dysfunctions of a Team is a compelling, insightful book by Patrick M. Lencioni. Published by John Wiley & Sons Inc in 2002, this book has made waves in its genre. The book delves into the fundamental causes of organizational politics and team failure. Lencioni, with his profound understanding of the subject, presents a powerful model and actionable steps that can be used to overcome common hurdles and build a cohesive, effective team. This is a must-read for anyone looking to improve team dynamics and foster an environment of trust and productivity. Don't miss out on this enlightening read from John Wiley & Sons Inc.

Set up your company for long-term success by building and reinforcing your leadership pipeline In the newly revised third edition of The Leadership Pipeline, a team of veteran leadership practitioners delivers a practical and essential framework for identifying future leaders, assessing their competence, planning their development, nurturing their talents, and analyzing the results of your efforts. The work to be done, the required skills, time application, and the necessary work values for each leadership layer are clearly defined for the digital age. The book explains how to integrate your organization's leadership development process with a succession plan that provides your company with a ready supply of capable leaders. You'll discover the tools and techniques you need to knit together your succession and leadership development programs and constantly renew your leadership pipeline. You'll also: Explore anecdotes and stories drawn from the authors' extensive experience with top companies that illustrate the principles discussed in the book Find ways to eliminate bias and tunnel vision when identifying leadership candidates Learn to objectively consider the efficacy of individual leadership candidatesA powerful resource for managers, executives, board members, and other business leaders at firms of all sizes, The Leadership Pipeline is an effective and insightful blueprint to future-proofing your company.

The Fearless Organization is a compelling book by renowned author Amy C. Edmondson. Published in 2018 by John Wiley & Sons Inc, this riveting piece falls under the genre of business literature. The book provides a comprehensive guide to building a culture that is open, inclusive, and fearless, thus enabling the growth of innovative and dynamic organizations. Edmondson, through her insightful writing, encourages leaders to foster an environment where employees feel safe to speak up, express their thoughts, and contribute ideas. The Fearless Organization is a must-read for anyone interested in understanding the role of psychological safety in successful teams and organizations. Dive into this enlightening read, courtesy of John Wiley & Sons Inc.

The Little Book of Common Sense Investing, penned by the renowned author John C. Bogle, is a must-read for anyone looking to make sense of the complex world of investing. Published in 2017 by the prestigious John Wiley & Sons Inc, this book falls under the genre of investment and finance. Bogle, with his vast experience and knowledge, simplifies investing for the common man. He sheds light on the importance of low-cost index funds and the role they play in investment success. With his clear and concise writing style, Bogle makes investing accessible for everyone. This book is not just an investment guide, but a journey into the mind of one of the greatest financial thinkers of our time. Don't miss out on this gem from John Wiley & Sons Inc's collection.

Market Wizards, Updated, is an engaging and insightful book written by Jack D. Schwager. Published in 2012 by John Wiley & Sons Inc, this book belongs to the genre of finance and investment. The book introduces readers to some of the world's top traders and explores the expertise and skills that set them apart. It provides a blend of wisdom, analysis, and practical advice about trading systems and approaches, all told in a compelling narrative. The author, Schwager, is a renowned industry expert in finance, and his writing style makes complex concepts accessible to both new and experienced traders. The book is a must-read for anyone interested in understanding the dynamics of the financial market. Published by John Wiley & Sons Inc, a leading global publishing company, you can be assured of the book's high-quality content and production.

The 10X Rule is a groundbreaking book penned by the renowned author, Grant Cardone. Published in 2011 by the esteemed John Wiley & Sons Inc, this book falls under the genre of self-help and business. The 10X Rule is more than just a book; it's a lifestyle guide that encourages readers to scale their life and business ten times more than the average. Cardone, with his extensive experience and expertise, introduces the concept of 'Massive Action', a strategy that pushes individuals to exceed their goals. The author's unique perspective and practical advice have made this book a must-read for anyone seeking to revolutionize their life and career. The 10X Rule is not just a book, it's a movement that has inspired millions across the globe. So, if you're ready to take your life to a whole new level, this book by Grant Cardone, published by John Wiley & Sons Inc, is your ticket to an extraordinary life.

How to use the Design Thinking ToolsA practical guide to make innovation happenThe Design Thinking Toolbox explains the most important tools and methods to put Design Thinking into action. Based on the largest international survey on the use of design thinking, the most popular methods are described in four pages each by an expert from the global Design Thinking community. If you are involved in innovation, leadership, or design, these are tools you need. Simple instructions, expert tips, templates, and images help you implement each tool or method.* Quickly and comprehensively familiarize yourself with the best design thinking tools* Select the appropriate warm-ups, tools, and methods* Explore new avenues of thinking* Plan the agenda for different design thinking workshops* Get practical application tipsThe Design Thinking Toolbox help innovators master the early stages of the innovation process. It's the perfect complement to the international bestseller The Design Thinking Playbook.

The authors of the international bestseller Business Model Generation explain how to create value propositions customers can t resist Value Proposition Design helps you tackle the core challenge of every business creating compelling products and services customers want to buy.

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises.

The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition DesignAlex Osterwalder and Yves Pigneurs' Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world's best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world's most exciting companies.The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models--and the ability to improve existing business models while consistently launching new ones.The Invincible Company presents practical new tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, The Invincible Company explains how to constantly stay ahead of your competition.In-depth chapters explain how to create new growth engines, change how products and services are created and delivered, extract maximum profit from each type of business model, and much more. New tools--such as the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and the Culture Map--enable readers to understand how to design invincible companies.The Invincible Company:* Helps large and small companies build their growth strategy and manage their core simultaneously* Explains the world's best modern and historic business models* Provides tools to assess your business model, innovation readiness, and all of your innovation projectsPresented in striking 4-color, and packed with practical visuals and tools, The Invincible Company is a must-have book for business leaders, entrepreneurs, and innovation professionals.

A practical guide to effective business model testing7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas.Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments.Testing Business Ideas uses an engaging 4-color format to:* Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas* Close the knowledge gap between strategy and experimentation/validation* Identify and test your key business assumptions with the Business Model Canvas and Value Proposition CanvasA definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.

The Five Dysfunctions of a Team Workshop Team Assessment is a 38-item paper handout that is an excellent team development tool. A key component of the facilitator-lead Five Dysfunctions of a Team Workshop, the Team Assessment delivers what the name implies "a team assessment" rather than an individual self-assessment.

Tagline: Patrick Lencioni's first full-length nonfiction book. This book brings together all of the themes of Patrick Lencioni's other bestselling books into a cohesive and comprehensive exploration of organizational health - what it means for an organization to be "healthy", why it's critical for success, and how to get there.

In his classic book, The Five Dysfunctions of a Team, Patrick Lencioni laid out a groundbreaking approach for tackling the perilous group behaviors that destroy teamwork. Here he turns his focus to the individual, revealing the three indispensable virtues of an ideal team player.

Focuses on a cure for the most painful yet underestimated problem of modern business: bad meetings. This book is suitable for leaders who want to eliminate waste and frustration among their teams, and create environments of engagement and passion.

Be flexible and faster with Agile project management As mobile and web technologies continue to evolve rapidly, there is added pressure to develop and implement software projects in weeks instead of months. Agile Project Management For Dummies can make that happen.

THE SIMPLE MARKETING STRATEGY TO ATTRACT BUYERS IN THE DIGITAL ERA Today's consumers live in a digital world, with access to all the information they need to make a purchasing decision at their fingertips. To influence the behavior of your buyers, you need to be an authority who can address every question, concern, or fear they may have. You do this by setting aside the "old school" marketing and sales playbooks of yesteryear and embracing the role of a teacher, creating content that provides your buyers with the answers they seek. This is how you grow your business in the digital age. And They Ask, You Answer is your guide to accomplishing that goal. The first edition of They Ask, You Answer was a massive success, empowering marketing and sales teams across all industries (B2B and B2C), to connect with their buyers online and achieve astounding revenue growth. This revised edition goes even deeper, introducing you to the latest must-have content marketing tools, like real-time conversation technology and video. Inside, you'll also find new case studies and interviews with industry thought leaders. Finally, this book will give you insider insight into the future of digital marketing. With They Ask, You Answer in your pocket, you'll not only be positioned for success today, you'll also be ready for what's on the horizon with buyer behavior and technology.

Complex problem solving is the core skill for 21st Century TeamsComplex problem solving is at the very top of the list of essential skills for career progression in the modern world. But how problem solving is taught in our schools, universities, businesses and organizations comes up short. In Bulletproof Problem Solving: The One Skill That Changes Everything you'll learn the seven-step systematic approach to creative problem solving developed in top consulting firms that will work in any field or industry, turning you into a highly sought-after bulletproof problem solver who can tackle challenges that others balk at.The problem-solving technique outlined in this book is based on a highly visual, logic-tree method that can be applied to everything from everyday decisions to strategic issues in business to global social challenges. The authors, with decades of experience at McKinsey and Company, provide 30 detailed, real-world examples, so you can see exactly how the technique works in action. With this bulletproof approach to defining, unpacking, understanding, and ultimately solving problems, you'll have a personal superpower for developing compelling solutions in your workplace.* Discover the time-tested 7-step technique to problem solving that top consulting professionals employ* Learn how a simple visual system can help you break down and understand the component parts of even the most complex problems* Build team brainstorming techniques that fight cognitive bias, streamline workplanning, and speed solutions* Know when and how to employ modern analytic tools and techniques from machine learning to game theory* Learn how to structure and communicate your findings to convince audiences and compel actionThe secrets revealed in Bulletproof Problem Solving will transform the way you approach problems and take you to the next level of business and personal success.

Provides information on how to implement the ideas outlined in "The Five Dysfunctions of a Team".