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An introduction to managing food and beverage in the tourism, hospitality and events industries, highlighting contemporary trends and practical skills for real-world F&B settings and operations.
This textbook provides a comprehensive introduction to the hospitality and tourism industry, focusing on diversity, inclusion, innovation and the essential human interactions at the core of hospitality.
Build your knowledge and discover best practice tools to enhance your performance with this bestselling textbook that covers everything you need to know about HRM.
Develop a practical and flexible marketing plan that puts your customer at the forefront and builds real connections.
Use this book to gain a thorough grounding in the key aspects of human resource management and develop the practical skills needed for a successful career in HR.
With this undergraduate textbook, understand the foundational concepts of logistics as well as core principles, practice and trends.
Learn how to coach individuals and teams as a leader with this best-practice book.
Use this textbook to understand the psychological underpinning of the various challenge marketers face, from packaging and advertising to store design and copywriting, and how to apply them in practice.
Obtain and utilize necessary innovative and creative skills needed within public relations and communications with this undergraduate and postgraduate textbook.
Abonner på vårt nyhetsbrev og få rabatter og inspirasjon til din neste leseopplevelse.
Ved å abonnere godtar du vår personvernerklæring.