Bøker utgitt av Lioncrest Publishing

If you're looking to build trust with your customers, the best way to do so is with video marketing. The statistics back this up: 90 percent of customers say video helps them make buying decisions, 64 percent say they're more likely to buy after seeing a video, and video marketers get 66 percent more qualified leads per year. However, you can't capitalize on these benefits if you don't know how to get started with video marketing. Adrian Sandmeier is here to help you kickstart your efforts with video and produce stellar work capable of closing deals. After assessing your situation and capabilities, you'll learn how to match each step of the customer's journey with the right type of video. You'll no longer have to guess whether an explainer video or a customer testimonial will be most effective when a customer gets stuck in your sales cycle. You'll also learn how to distribute videos, then measure and analyze results so you're set up for success, now and in the future. If you want deeper customer relationships that drive results, Video Marketing for Marketers is the blueprint you need.

Sitting between Planned Parenthood and Pornhub, sexual wellness is the next blue ocean for tech entrepreneurs and investors alike-and nobody is talking about it. This recession-proof industry will be worth an estimated $122 billion by 2026, yet no one is prepared for this wave of innovation. But after years of being ignored due to shame and stigma, the sexual wellness revolution is upon us at last. If you ask Andrea Barrica, it's embarrassing it took this long. As an entrepreneur and former venture capital investor, Andrea is uniquely qualified to guide a new generation of business leaders ready to seize the opportunities in sexual wellness. Sextech Revolution is a firsthand account of how you can build a company and raise money in this space. Andrea shares how she's tackled the financial and structural challenges sex tech startups face, and provides unparalleled insight into how investors and entrepreneurs can navigate and understand the nuances of the sexual wellness industry.

We all want to be healthy and effective, but too often, we don't acknowledge that something in our subconscious may be sabotaging our progress. Or, we don't stop to recognize who or what is taking energy from us instead of giving it.When this happens, we feel stuck, wondering if it's possible to: Create deeper, more enduring relationships Worry less about the future Relax more and sleep better Live in the present and create lasting memories Live purposefully and joyfullyJoy Always is a practical, approachable guide that will help you replace self-defeating thoughts, emotions, and practices with energizing ones. The 52 treasures of pocket wisdom-one for each week of the year-are applicable to all types of everyday situations and will help make you more aware of your mind, body, heart, others, and surroundings. Whether you are struggling with a personal or professional conflict or project deadlines, worrying about making ends meet, or simply preparing for a meeting or the next day, you will find practical counsel within these pages.

In business, government, and every area of contemporary life, leaders today are struggling to find workable solutions to greater and more complex challenges. As a former senior Pentagon official and CEO of a billion-dollar company, Rogers has seen firsthand that the current model for solving diverse problem sets no longer works. Organizations and individuals need to adopt an entirely different approach to the biggest challenges they face and embrace a new model to ensure they emerge triumphant. That model is The Renaissance Campaign. In this game-changing book, Rogers presents a radically new approach to solving these challenges, making it possible to overcome virtually any obstacle, no matter how complicated or time-sensitive. Drawing from the past to solve the present, he examines how the great minds of yesteryear approached the disruptions of their generation. He then pairs these with his own high-impact campaigns, from promoting groundbreaking medical research where he testified in front of the US Congress, to developing training and technology for the Department of Defense post 9/11. The result: a comprehensive campaign tool kit that every leader needs to execute, innovate, and effect profound impact on the world.

Many mid-market companies in today's digital era lack a comprehensive growth plan. They launch sales initiatives that are reactive and ineffective, not supported by solid marketing plans, lack KPIs, and are frustrated by the lack of ROI on monies spent. Without a systematic roadmap, you can't take your business where it needs to go. Karen Hayward worked in the trenches with Fortune 1000 companies for twenty years. As a consultant, she's used the knowledge gained through experience to help mid-market CEOs see the bigger picture and develop in-house marketing and sales strategies based on the voice of the customer and real market insight. In Stop Random Acts of Marketing, she provides you with the necessary tools for prioritizing, optimizing, and initiating a clear plan for sustainable growth. It's time to stop undervaluing your marketing, delegating your growth strategy to outside agencies or your most junior marketing resource, and relying on sales to understand your customers. It's time to re-architect your company with a new methodology for success.

As an entrepreneur, when your business starts to take off, it can feel like having a tiger by the tail. From one day to the next, you don't know if you're going to get bitten, die, or hold the beast at bay for another day. You're not sure how you can keep going, because the stress and pressure of running your business are killing you-and there's no end in sight. Marty Park has operated thirteen companies in six industries for the past twenty-seven years and has coached entrepreneurs for nearly two decades on practical, proven ways to help tame their tiger. Tiger by the Tail is for every entrepreneur that got past the startup phase only to find the challenges got worse. In this book, Marty shares the ideas, secrets, and tools to be a tiger tamer and master entrepreneur. Drawing on his decades of work in multiple industries, Marty's insight will help you take your business to the next level of success!

Parenting teenagers can be exhausting and often troubling. This is especially true if your child seems depressed, is engaging in self-harm, or simply refuses to get out of bed for school or do homework. It's only natural for you to be concerned when your teen starts acting out violently or gets involved in dangerous online activities. But there's no need to panic. With Dr. Candice Feinberg's help you can still raise a healthy, independent teenager, even if you're a single parent doing it on your own.Inspired by Dr. Feinberg's years of experience working with teenagers and their families, No Parent Left Behind provides practical advice and much- needed guidance based on the principle of parenting out of love rather than fear. The real-world examples and proven approaches included in this invaluable volume will enable you to better understand your individual situation and tackle your child's problematic behaviors.And it all begins with love.

If you're a parent, you can't escape the avalanche of news touting the negative effects of technology on children. You figure that screen time can't be as bad as experts are making it out to be, and yet, you're unsure which platforms to trust and may even have anxiety over what your kids are seeing online. You want to help them form good habits around technology use, but where can you turn for guidance?In Screen Captured, Sean Herman separates technology fact from fiction for his fellow parents. He highlights the difference between positive screen time, which focuses on education, connectedness, and creativity, and being screen captured, where we are manipulated by tech companies to crave the infinite feed. He acknowledges privacy concerns but digs deeper to reveal the true problem: a growing obsession among children with the social validation they receive online. Sean equips you with critical questions to ask so you can give your kids the best of technology-while eliminating the worst of it.

Physical and emotional stress, toxicity, tension, and trauma rob people of their ability to do what they truly love. Doctors give you pills and perform surgeries to treat your ailments. But there's better way to heal. The trauma Christopher Maher experienced as a child and as a Navy SEAL inspired him to study and develop powerful techniques for alleviating his problems forever. He introduces his remarkable wellness program in Free for Life. His True Body Intelligence system is a series of holistic curative methodologies specifically designed to bring balance to the body, brain, and nervous system. It integrates every aspect of your being to offer real, permanent solutions, not bandages for symptoms. Christopher's remarkable personal journey led him to this powerful alternative to standardized medicine. If you or someone you love suffers from physical or mental distress, reading Free for Life can be the first step to finally living pain-free.

Obstacles and challenges don't have to be accepted as "just the way it is." Growth and lasting change are possible. But the solution isn't external-it's all about shifting internal mindsets. In Shift, Nick Egan shows how to improve organizational leadership and personal and professional development by dismantling mental limitations and reclaiming freedom and flexibility. Combining studies in psychology and Buddhist philosophy, he demonstrates how to: • Deconstruct stories to open paths to progress• Understand interconnectivity to expand potential• Reframe difficulties as opportunities• Eliminate useless ideas to embrace positive solutions• Reduce addiction to urgency to increase productivity• Practice patience to avoid frustration• Achieve a "flow state" to transform your experience Filled with practical exercises and invaluable advice, Shift can help anyone meet challenges effortlessly, develop positive lifelong habits, and create a world of limitless possibility.

Healthy living nowadays seems to require spending one hour a day exercising, one-hour doing yoga, and one-hour shopping for or cooking an organic meal (plus eight hours of sleeping and some quality time with family). Who has time for that? If you have just five minutes a day, Dr. Jaime Hope can help you be healthier and still live your life.In Habit That!, Dr. Hope will teach you how to fight against waning motivation and overcome the inevitable roadblocks on the path to healthy living. You'll discover how simple, sustainable habits can reinforce the four pillars of health-eat, sleep, burn, and release-and support you in your daily life.Whether you're a busy mother of three or a recent retiree looking to get the most out of your twilight years, this book offers a range of tips and exercises you can use to start making a difference in your life today. Go live it up!

Good brand is just good business.Brand is the intentional leader's North Star. It helps us engage customers and employees, unleash our competitive advantage, and fuel enduring growth.And yet, despite this power, brand is grossly underused. Few leaders leverage brand fully, believing (wrongly) that brand is squishy and elusive. But when a tool this vital is dismissed, the business suffers mightily.The good news is that all leaders can ignite brand to create value.Lindsay Pedersen deconstructs what brand is and why it is indispensable for leaders. Then she shares her step-by-step process to tame the infinite possibilities and pinpoint a brand positioning that is true and robust-ironclad-to unlock the most value.In this book, learn how to… Leverage brand as a strategic platform for growing with purpose Lead more effectively with brand as your North Star Use brand to excite customers and employees Identify your Uncommon Denominator and Benefit Ladder Follow the principles of storytelling to generate business growth Brand is sorely underutilized. When you ignore it or use it only superficially, you forgo your most sustainable competitive advantage. It's time to start using brand as your North Star-it's time to make your brand ironclad.