Bøker utgitt av McGraw-Hill Education

Uncover the Essence of Economics with the 2024 Release of Principles of Economics. Dive into the heart of economics with our Principles of Economics 2024 Release. We strip away unnecessary details, focusing on seven core principles that transform students into economic naturalists. Say goodbye to overwhelming encyclopedic texts; this approach ensures all backgrounds gain practical economic insights. Step beyond the theoretical: engaging questions, explanations, exercises, and videos connect economic principles to everyday experiences. Whether it's using the ATM or buying airline tickets, students become economic naturalists who apply basic principles to decipher the world around them. Economic Naturalist, Learning Glass concept overview and Worked Problem videos, created by the authors, provide a clear understanding of complex concepts. No more struggling with abstract ideas; videos make learning both accessible and enjoyable. Frank, Nobel-Prize winner: Bernanke, Antonovics, and Heffetz bring their expertise to every chapter. Join the movement towards economic enlightenment, where learning is fresh, engaging, and always up-to-date.

Robert Frank's Microeconomics and Behavior covers microeconomic topics while exploring the relationship between economic analysis and human behavior. Written in a way that is intellectually challenging, but also accessible and engaging to students. Earlier revisions of Microeconomics and Behavior focused on updating its examples and enriching its set of learning aids. This 2024 release marks a departure from that pattern. Although the author has long believed that the economic decisions that govern energy use have been a fruitful way to introduce basic microeconomic concepts, these received only limited attention in earlier editions. Now, with the climate crisis having become the defining issue of our era, the author has focused more intensively on how basic microeconomic concepts can help students think more clearly about, and respond more effectively to, the climate challenges we face. Core analytical tools are embedded in a diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking. Students are encouraged to become Economic Naturalists who see ordinary existence in a sharp new light.

Interpersonal Communication helps students see how communication not only affects their relationships but also influences their health, happiness, and quality of life. Author Kory Floyd encourages students to go beyond commonsense notions about communication and helps them see the value of investigating interpersonal processes - both face-to-face and online - in a systematic manner. Interpersonal Communication meets students where they are, speaking to them in a way that engages them and helping them to use both the content and the cognitive tools to relate theories and concepts to their own experiences, and features:.Seamless integration of scholarship, theory, and skills.Emphasis on critical thinking and self-reflection.Examples with real-world relevance relate content to real life.Online and electronically mediated communication integrated in every chapter.Culture, gender and diversity integrated throughout the text.Enhanced coverage of deceptive communication

Punto y aparte is a brief intermediate text that uniquely expands on the lessons learned in first-year Spanish to focus on seven core communicative functions and the grammar and vocabulary that support them. These functions are constantly recycled throughout the program to reflect the real-life use of language. Grammar review is found at the back of the program, reserving the main chapters for presenting engaging real-world uses of language and richly enhanced cultural contexts. In six chapters-each set in a different area of the Spanish-speaking world-Punto y aparte offers meaningful communicative practice through writing and speaking activities that help students progress from the basics of introductory-level language to more extensive, meaningful discourse, and from sentence-level to paragraph-length self-expression.

Machining and CNC Technology will provide the latest approach to machine tool technology available. Students will learn basic modern integrated manufacturing, CNC systems, CAD/CAM and advanced technologies, and how to safely set up and run both CNC and manually operated machines.

The world has changed dramatically, leading to increases in substance abuse for young and old alike. Drugs in Perspective examines the rapidly mutating field of chemical dependency with an emphasis on family dynamics, the impact of family on individuals, and their use of alcohol/drugs, all within the framework of larger societal challenges. Students will fully explore the dynamics of chemical dependency and the domino effects it can have on a life. The text guides students to develop informed perspectives on the multifaceted aspects and problems associated with alcohol/drug use, abuse, and addiction. Richard Fields has more than 30 years of first-hand experience performing clinical work with individuals wrestling with substance abuse and their families. He communicates his experience and research in a way that is comprehensible, approachable, and engaging for students.

The 2024 Release from Martha & Barry Field, Environmental Economics: An Introduction is a comprehensive learning experience designed for students with limited to no economics background. This release has a brand-new print version, updated eBook, and an innovative integration of digital content via Connect® for the first time ever, with SmartBook and a robust test bank. Explore a wealth of new and revitalized material: updated data and content, cutting-edge exhibits reflecting current global issues and real-world applications, refreshed figures, tables, sources, and references. Engage with thought-provoking end-of-chapter discussion questions that encourage critical thinking and application of knowledge. Enhancements include a shift in focus from "global warming" to "climate change," which takes a more prominent role throughout the text. The discussion of social and environmental justice topics has been significantly expanded, complemented by a comprehensive DEI review. This book is not just a guide; it's a call to action; to explore the intersection of economics and the environment, where informed decisions pave the way for a sustainable future.

Cost Management: A Strategic Emphasis, by Blocher/Juras/Smith is dedicated to answering the question: Why Cost Management? It answers this question by providing cost-management tools and techniques needed to support an organization's competitiveness, improve its performance, and help the organization accomplish its strategy. The text is written to help students understand the broader role of cost accounting in helping an organization succeed - and not just the measurement of costs. While the text does include coverage of traditional costing topics (e.g., job-order costing, process costing, service-department cost allocations, and accounting for joint and by-products), its primary strength is the linkage of these topics, as well as more contemporary topics, to an organization's strategy.

Introduction to Chemistry takes a conceptual approach to introductory chemistry. Chapters open with a scenario involving real-life students to connect abstract chemical concepts to students' lives. Math is introduced on a need-to-know basis. This conceptual approach first teaches the chemistry and then shows students how to use the math with the chemistry. We recognize how important it is for students to apply chemistry to their world, so applications - especially medical- and environment-related applications - are provided throughout the text, marginal notes, worked examples, and end-of-chapter problems.eBook Features:. Examples and Practice Problems provide a "read-a-little, do-a-little" approach for students, breaking difficult concepts down into accessible portions.. Concept Review questions are auto-graded and integrated into the eBook, providing immediate feedback for students as they test their knowledge of the chapter.. Digital flashcards for key terms and definitions provide an interactive study experience for students.Content Features and Updates:. Chemical values and data between the print text, eBook, and ALEKS are now parallel with one another. Numerous tables, figures, and problems throughout the text have been updated to mirror the data in ALEKS, thereby presenting unified chemical data.. In an effort to present the material in this text to the widest range of students, the content and artwork of this edition has been reviewed and updated to improve accessibility and ensure that it reflects the diverse student audience for whom it is written. The color contrast in many figures has been adjusted for better visibility, and it is hoped that the photos in the text better represent a diverse audience.. Consider This elements offer conceptual-in-nature questions at the end of worked examples. These questions prompt students to extend their understanding beyond the focus of the worked examples. . Key Concepts replace end-of-chapter summaries. Presented in outline form, they guide student discovery of the most important ideas discussed in each chapter.. Concept Review multiple-choice questions follow the end-of-chapter questions and problems. Because most students in an introductory chemistry course will take multiple-choice exams, these questions provide them with an outstanding practice opportunity. The conceptual nature of these questions helps students develop deeper understanding and critical thinking skills. After each question, a follow-up question provides additional practice with the analysis of multiple-choice responses.. The Art Program, considered the best in the market, has been improved even further with accessibility updates and revisions for consistency of color usage with ALEKS. To help students connect verbal descriptions to molecular-level representations, the program uses symbols and zoomed-in art to show critical phenomena at a molecular level. . The problem-solving approach is supported by worked Example Boxes. Problem solving in chemistry is much more than algorithmic number crunching. It involves applying principles to solve problems. Conceptual problems require students to apply their understanding of concepts instead of just an algorithm. This text emphasizes underlying concepts when discussing numerical problems within in-chapter worked examples as well as end-of-chapter problems.. The best approach to incorporating math involves development of associated math on an as-needed basis, with an emphasis on concepts that the problems are trying to illustrate. This text integrates need-to-know mathematical ideas that are important to chemists into conceptual discussions. . Math Toolboxes include lists of accompanying end-of-chapter problems. . Toolbox Icons in the text margins point students to the appropriate review material.

Students learn best when they are connecting with the language as it is used in real-world settings, with each other as a community, and with authentic culture. En avant! sparks the curiosity that builds these connections as students advance toward communicative and cultural competence in the introductory classroom. The En avant! program is built around the following distinctive principles:.Authenticity in presentation of the language and its speakers increases student motivation to learn the language..A focused approach with systematic review and recycling helps students master a manageable corpus of content..Instructors need flexibility to support different course schedules as well as in-person, hybrid, or fully-online instruction..(Inter)active learning draws students into the language acquisition process..(Inter)cultural competence-the seamless integration of culture and language-has always been a hallmark of the En avant! program

The goal of the American Chemical Society's Chemistry in Context is to establish chemical principles on a need-to-know basis for non-science majors, enabling them to learn chemistry in the context of their own lives and significant issues facing science and the world. The non-traditional approach of Chemistry in Context reflects today's technological issues and the chemistry principles within them. Climate change, renewable energy, alternate fuels, nutrition, and genetic engineering are examples of issues that are covered in Chemistry in Context.

Several qualities set Theatre: The Lively Art apart from other introductory texts. A particularly important element is the emphasis on the audience: all students reading the book are potential theatregoers, not just during their college years but throughout their lives. The text works as a one-volume guide to preparing students as future audience members. It will help them grasp how theatre functions; how it should be viewed and judged; and the tradition behind any performance they may attend.>Lively Art also encourages students to draw connections between theatre and other forms of drama and entertainment, including television and sports.>Lively Art allows instructors to cover both the elements of the theatre and its history. It is lauded for its exploration of today's diverse and global theatre. In addition to serving as an ideal text for nonmajors, Theatre: The Lively Art will prepare students who wish to continue their studies in theatre and other entertainment fields.>

Essentials of Medical Language¿will help you learn the terminology and language of modern health care in a way that bridges the gap between the classroom and a clinical setting. You will step into the role of a health professional in every chapter and experience medical language illustrated through authentic patient cases. This textbook provides you with terminology, exercises, images and examples you can apply to other courses and within your career.

Introducing Communication Theory: Analysis and Application reflects the fact that communication theory courses are vibrant and teachers of communication understand the importance of theoretical thinking. Thousands of instructors and students have appreciated the consistent, organized template employed throughout Introducing Communication Theory that guides exploration and inquiry.The authors wrote the book to demonstrate to students how theorizing can help them understand themselves, as well as their experiences, relationships, media, environment, and culture. They felt that some books trivialized theory, while others were written at a level that was far too advanced for an undergraduate. Students benefit from a text that relates theory directly to their lives, and thorough updates of scholarship and examples enhance the relevance of Introducing Communication Theory for learners.

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts & Cases has a long-standing reputation of being the most teachable text. It is regarded as the benchmark by which all others are measured. It is engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies. Chapter content is tightly linked to high-interest cases, most of which are written by the text authors, and receive high acclaim for student appeal, teachability and suitability.

The 2024 release of this beloved and market-leading Operations Management title has been completely updated to provide a clear presentation of the field of Operations and Supply Chain Management. Operations & Supply Chain Management welcomes co-author, Thomas Kull of Arizona State University, as he brings his wealth of industry knowledge and experience, particularly in the area of supply chains. With current real-world examples and thoughtful student pedagogy, this comprehensive title offers a flexible modular approach that can be used for different course levels, ranging from undergrad to executive education. New additions to this title include updated content, new chapter "OM is Personal" openers focusing on a more holistic approach, an emphasis on supply chains and sustainability, author created Guided Examples, and 70+ new Integrated Excel problems.

Don't you love those moments in your course when students are fully engaged? When the "Aha!" revelations are bursting like fireworks? Financial Accounting by Spiceland, Thomas, and Herrmann brings together best practices to engage your students by: (1) Building a framework for financial accounting focused on measurement, communication, and decision making; (2) reinforcing the framework in each chapter's text and end-of-chapter assignments; and (3) enriching that framework using data analytics tools, Excel assignments, General Ledger problems, and a variety of auto-graded cases involving ethics, earnings management, and real-world companies, all communicated in a student-friendly, conversational writing style. The market-leading success of this text will motivate, engage, and challenge students-it will illuminate the financial accounting course like never before. Other books in the Spiceland/Thomas series include Intermediate Accounting and Financial Accounting for Managers.