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Why are so many fewer women than men writing business books about their knowledge, experience and expertise?Maybe for the same reasons that fewer women than men start their own businesses: we have less confidence in our own abilities, are more risk averse, and have to factor in caring responsibilities; we are also taken less seriously by society and its organisations, and lack role models, mentors and networks.Author, publisher and book mentor Lucy McCarraher is on a mission to change this because, with the odds stacked against them, writing and publishing their own book could be of particular benefit to women entrepreneurs. In A Book of One's Own, fifty women authors share their experience with Lucy, who defines ten women archetypes, and explains:The conscious and unconscious bias against women and how to challenge itThe fears and anxieties most women share, and how to turn them into assetsWhy writing your book will benefit you, your business, your family and your genderHow to plan and write your book with least disruption to your life and businessHow to publish and promote your book without feeling pushy, for impact, income and influence

Have you been through serious medical adversity or trauma?How can you ensure that you will come out the other side stronger and more resilient, and not be forever negatively impacted by your experiences?In UPBEAT, Beth Greenaway shows you there is no need to feel isolated or to struggle alone. You will discover recognised tools and techniques that can help you let go of fear and anxiety, and accelerate the process of acceptance and post-traumatic growth.With lessons drawn from Beth's own journey, this book will show you how to: Rebuild your confidence and boost your inner strength Nurture a healthy mindset to deal with uncertainty and loss of control Live successfully, day to day, with a long-term illness Develop a toolbox of ideas and coping strategies to help you move forward and thrive Find the positives in your adversity and use them as a springboard for personal growth UPBEAT offers not only hope and inspiration, but proven strategies to help you face adversity and thrive. Beth Greenaway has faced more than her share of medical adversity. Born with a serious congenital heart condition, she has bounced back from three open-heart surgeries, a stroke which left her blind in one eye, and a life-threatening heart infection which kept her hospitalised for several months. None of this has stopped her living life to the full, competing as an endurance athlete, living overseas, running a successful business, or working as a personal trainer for others with long-term medical conditions. She would say she has achieved these things not in spite of her heart health but because of it.

Being able to speak up and stand out is no longer an optional 'soft skill'Having a strong business voice is critical in today's business arena. People who are empowered to communicate effectively are highly sought-after because they help companies move forward together and are able to share their expertise and creativity for everyone's benefit.In Unlock Your Business Voice, Simon shares his VOICE framework to provide practical tools, techniques and tips for less confident speakers that will help you to: Discover and develop your most appropriate business voice Match communication styles to create rapport with your colleagues Get your message and expertise across more quickly and clearly Deal with being put on the spot by more assertive leaders Find confidence and reassurance in a logical, skills-based approach Be heard in the land of the extrovert, even if you are an introvert

The Secret Spell To Spelling teaches a visual spelling strategy called "the split method" that enables you to spell any word of your choice.Imagine being able to take photos of all the correctly spelled words into a test with you. You could just copy the words and get the answers right. This method allows you to do just that.Alex says: "This book tells you about the split method. I call it the split method because you split the word into two, three or four parts depending on how long the word is. My mum is an NLP trainer and she taught me this when I was seven. She learned this method from Dr Richard Bandler. This method is perfect for your children or yourself!"

BUILD A PROFITABLE CONSTRUCTION OR TRADES BUSINESS THAT WORKS FOR YOUIn Build and Grow, Alison Warner shares her proven BUILD system which enables tradespeople and construction business owners to get 'off the tools' and develop a profitable and rewarding business.Read this book and employ the BUILD system to: Improve your business plan to create a business you're proud of Understand your strengths and address areas of weakness Implement systems and processes to improve profit and productivity Identify and remove bottlenecks that are having a negative impact on customer service Learn techniques and download free tools to find, hire and develop great people

The McDonald's recipe works, and it will work for you.Simple, Logical, Repeatable is your blueprint for modelling McDonald's to achieve the success, and freedom, you're looking for. It introduces you to The McFreedom System® that draws on the four foundation systems underpinning the enduring success of McDonald's - the reason they have become so consistent, reliable and trusted in the global marketplace. Planning - clarity around your destination and your route map to get you there. Process - simplicity of your customer's journey through your business. People - effective hiring and training so people know 'how we do things round here' to deliver consistently high standards. Performance - ability to measure and manage performance to keep everyone on track.The McDonald's formula is simple - develop systems to run every aspect of your business, develop a high performing team to run your systems, and then get out of their way. Mastering these foundations will give you the freedom to scale, grow, sell or franchise your business… or run it from a beach somewhere, if that's what you want to do.

Lucy Matthews is widely regarded as the UK entrepreneur's PR expert. She has been a PR consultant for over 35 years, helping thousands of entrepreneurs and small business owners understand and use the power of PR in their work and personal lives.This book will take you on her journey to realising the true value of good third-party endorsement, offering 10 Public Relations tactics to use right now to make your business, and your life, super-successful.When you read this book, you will learn: How to harness the power of third party endorsement to communicate your messages most powerfully to your target audience Why every business should have a crisis management plan The tried and tested formula for getting journalists to talk about you How to be interesting, even when you think you are not How to use PR skills to establish yourself in a new community or simply to make new friendsA Marvellous Reputation is for entrepreneurs and business owners who hate blowing their own trumpet but who know they are the best at what they do, and want to really show others that they are the person (or business) to be with.

Birth is one of the major events of our life, one that shapes our identity, both for the mother giving birth and the baby being born.This book is for pregnant mothers who wish to experience the healthiest, most joyful and nurturing birth experience possible.Read Fear to Love and practice what's inside in order to: Identify your fears and discover the secrets they hold to empower and transform your birth experience Develop a self-nurturing plan that will enhance your body's ability to nourish and grow a healthy baby Work with your pain guides and increase your capacity to cope with the intensity of labour Minimise birth interventions like c-section, episiotomies, vacuums, forceps, and labour induction Inspire your birth partner to step up and play an active role Understand your unborn baby's wishes to create the ultimate birth team

How is it that some companies seem to be able to charge sky-high prices and 'get away with it' while their competitors struggle to get customers at any price and often end up discounting their way out of profitability and business?The answer lies in The Experience Business.When you read this book you'll understand: The KEY DIFFERENCES between experience businesses and price-led businesses · Why businesses need a set of rules to consistently deliver GREAT CUSTOMER EXPERIENCES · How to craft a set of experience rules to drive your own BUSINESS GROWTH AND PROFIT · The SECRET WEAPON of every profitable experience business How to shortcut the traditional customer journey from PROSPECT INTO RAVING FAN

No one taught us how to manage the enormity of parenthood - or how to teach our kids to cope with their feelings - especially during the rocky stages of adolescence.The Teen Toolbox provides parents and teenagers with the tools to successfully navigate this vital stage of your relationship, while enabling you to enjoy, rather than endure, the journey. Inside this comprehensive parenting handbook, you will find: POINTERS that will help you better connect with your teenage child EXERCISES that are teen-friendly and fast to implement STRATEGIES to better communicate so you and your teen can talk more freely INSIGHTS into building better relationships with the whole family TECHNIQUES that will help you and your child overcome common issuesIf you're looking to reconnect, understand and relate with your teenager better, you need to read this book.

If you want to make positive changes in your professional or personal life this book is for you.You may be at a career crossroads, lacking direction, struggling in a new job, or wanting to make a change. Perhaps you're getting fantastic results but know you could do better. Or maybe you lead others who are facing challenges and you want a simple approach to help and inspire them.Own It will introduce you to Sandra Webber's simple, yet powerful, 4-step GAME framework which will give you the power to set big goals, maintain motivation and take consistent action.Read this book and complete the practical exercises to: Reclaim control of your life and find the power to move ahead Align with your purpose to achieve meaningful results Improve your motivation and energy levels every day Identify and connect with people who inspire you Make a positive difference in your life and the life of othersDon't just raise your GAME. OWN IT!

Who can you trust to look after your property?How can you have peace of mind when letting it out for the first time - especially if it's been your own home?The Accidental Landlord takes the worry out of letting. It gives you the knowhow to navigate the post-Brexit world of jittery prices, tax changes and 140-plus landlord laws. And it shows you how to succeed, even using your property as your first step to financial freedom.Packed with toe-curling but true stories to learn from, this easy reference guide breaks down the lettings process into five Ps: Plan Straight-talking advice on financing, tax and estate agents Property Market like a pro - plus, all the legal musts People How to find - and keep - good tenants Paperwork The essentials on contracts, deposits and notices Practicals Your 10 most common maintenance problems solvedThis book covers all the boxes you have to tick, summarised in one handy checklist. When the time comes, it tells you how to buy - and sell - more property, with a dash of wit throughout.

n. the art of persuasive writing techniques. Words can inspire, excite, anger, disgust, seduce, hurt, heal, arouse, enrich, connect. Words express our thoughts, feelings and ideas. If we can't share them with others or make them come true, they might as well not exist. They're merely cells in the Shooting stars on the head of a pin.If you want to make your writing stand out build a rapport with your reader write clear, concise, compelling prose draft faster dramatise your writing get better results from the written word . . . then you need to buy this book.

"'What's your business worth?' is the last question I have asked for over 60 years to any entrepreneur that came into my office looking for money." Legendary Investor Warren V. 'Pete' Musser, founding investor of Comcast, QVC, and Novell"Business valuation knowledge will shape the future of commercial lending for both lenders and business owners." Tom Petro, CEO, Fox Chase Bank"Today, small businesses have the deck stacked against them in accessing lending, getting financial support, planning for their future or simply selling their business. Knowing your business' value magically unlocks these doors and connects business owners to services and support they sorely need." Randy Shuken, Former SVP WorldWide Strategy in the office of the CEO for MasterCard"If you are a financial advisor, helping your clients or prospects understand their business value will be something that sets you apart and win in the future." Edmond Walters, Founder and former CEO of eMoney Advisor (Fidelity)"What the credit score is for consumers, I think the business valuation score will be for businesses in the future looking for credit." William Groves, former SVP Analytics, Dun & Bradstreet

What can you do to get the best out of yourself and your team?Drawing on David Guile's proven track record for helping his clients get the best out of themselves and their people, Potential will enable you to discover your strengths, define your purpose and achieve much more than you thought possible.When you read this book and apply 'The Dynamics of Potential' you will: Become a more effective leader who others want to work for Know how to reach for, and achieve, exceptional performance Enhance your motivation, self-belief and confidence Recognise and realise your full potential in every area of your life Improve your career and inspire those in your team to follow your leadPotential is an essential handbook for managers and emerging leaders.

Whilst the world has been obsessing about tech startups, 'real' small businesses with actual clients and profits have been starved of options allowing them to grow.Using the case study of The Marketing Group PLC, Jeremy Harbour and Callum Laing show how small businesses are using a collaborative approach to level the playing field with big companies and getting ahead while maintaining their independence.

"Whatever size your business is, getting the right strategic business partnerships in place is fundamental to success. Callum has been creating partnerships for decades and in this book breaks down how anyone can follow his steps to partnership success." - Jean-Michel Wu, Chief Talent Officer at McCann WorldGroup APAC"Callum has pulled back the curtains on the mystery of creating successful partnership in his book, Progressive Partnerships - The Future of Business. Simple frameworks coupled with actionable steps show how every business person can be a small giant in their space of expertise by leveraging on other people's resources. A definite must read book." - Cheryl Liew-Chng, Creator of The 24-Hour Woman, a media and training and development firm for Women Professionals and Entrepreneurs. www.The24HourWoman.comCallum Laing has been starting, building and buying businesses for 20 years. He is a partner in the Private Equity company Unity Group, co-founder and non-exec director of The Marketing Group PLC and is the CEO of Entrevo Asia. He is based in Singapore with his family.