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'42 Rules of Social Media for Small Business' is the modern survival guide to effective social media communications and the answer to the question, "what do I do with social media?" Written by communications professional Jennifer Jacobson, this book is designed to help working professionals find social media that fits their business and get the most out of their social media presence.From networking communication, to social branding, '42 Rules of Social Media for Small Business' addresses specific rules of engagement, as well as the fundamental approach to online, as opposed to traditional, media. As part of the 42 Rules series, this book is designed to quickly and effectively equip business professionals with the tools they need to generate an effective customer community through social media, that translates into customer loyalty, excitement for the brand, and return business that eventually generates a dedicated customer base and increased revenue.This book demystifies social media and teaches readers why social media is important to their business and how they can maximize their social media effectiveness.
Most companies acknowledge the need for a good quality system in their organization. However, most of today''s quality initiatives are based on heavy-weight processes, models and metrics. At a time when the attention span of people is shrinking, how do you crystallize key ideas to simplify the process improvement journey?''#QUALITYtweet'' is a handy collection of 140 bite sized ideas on practical aspects of Quality Management with a focus on people, processes, and leadership. It offers interesting perspectives to build and enhance quality of products and services through effective people management, process improvement, and organization culture building.This is a book you can read in 15 minutes, over and over again to gather alternative perspectives on different aspects of Quality. A very useful collection for business owners, top leaders, improvement experts, project managers, process managers and project teams to build a customer-oriented quality culture, to drive excellence, and provide superior customer value.''#QUALITYtweet'' is part of the #THINKtweet series which a comprised of books that are 100 pages in length that contain 140 well-thought out quotes (tweets) that are 140 characters or less.
Kevin Eikenberry is an expert on leadership and learning; a speaker, author, consultant, trainer, and the Chief Potential Officer of The Kevin Eikenberry Group. He consults with organizations of all sizes and speaks to audiences from 50-5000.''#LEADERSHIPtweet'' is a small, practical handbook written for anyone who wants to hone the skills they need to become a remarkable leader. This book outlines a framework and a mechanism for both learning new things and applying current knowledge in a thoughtful and practical way. It provides a guide through the most important leadership competencies, offers a proven method for learning leadership skills, and shows approaches for applying these skills. The book explores real-world concerns such as focus, limited time, incremental improvement, and how we learn. Readers will be challenged by the ideas inside -- not because all of them are new, but because the book will encourage them to put what they know into action. It is also intended to be resource to come back to as a reminder of best practices. ''#LEADERSHIPtweet'' is part of the #THINKtweet series which a comprised of books that are 100 pages in length that contain 140 well-thought out quotes (tweets) that are 140 characters or less.
The Millennials are now entering into the workforce. As an employee, they seem to be unexceptional performers and have been called the toughest generation to manage. They have a reputation for being spoiled and demanding, and not particularly self-directed or loyal. But they are the future of your organization, and if you want to remain competitive, you must do what it takes to recruit and retain them, and learn how to work with them.Like all young people, the Millennials offer the corporate world enormous energy and talent. They are a generation comfortable with electronic communication like texting, instant messaging, and online networking. They know how to navigate and transverse the highway of information and are able to process information quickly. As a group they are social, technologically skilled, eager, achievement-oriented, and they love a challenge. However, channeling those positive attributes will take a patient, nurturing approach.'#MILLENNIALtweet' is a book that was written to be digested quickly and easily by today's busy manager who doesn't have time to spend weeks or months learning how to supervise today's young professionals. It provides understanding and tools that can be implemented instantly to assist in making the twenty-something employees more effective.'#MILLENNIALtweet' is part of the #THINKtweet series which a comprised of books that are 100 pages in length that contain 140 well-thought out quotes (tweets) that are 140 characters or less.
'#DIVERSITYtweet' is a must read for managers and those who work with a diverse group of people, be it in the workforce, community projects, team building assignments, social gatherings, or business meetings. Organizations need to know how to manage diversity to be successful in the future, and in today's competitive age, the flexibility and creativity augmented by diversity is crucial for success.This book is written for managers to effectively and successfully manage diversity in the workplace. Today's businesses are acknowledging that diversity issues are important and are predicted to become even more important in the future based on the increasing differences in the business environment. The need to focus on diversity and find ways to become an inclusive organization is taking on more significance. By valuing diversity in the employees of the workforce, it promotes inclusiveness and bolsters cooperation which creates a competitive edge and improves productivity of the organization.'#DIVERSITYtweet' is part of the #THINKtweet series which a comprised of books that are 100 pages in length that contain 140 well-thought out quotes (tweets) that are 140 characters or less.
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