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The social behavior and norms that are prevalent in human societies are collectively known as culture. It is a central concept of anthropology which encompasses the phenomena that are transferred through social learning in human societies. The field of study which is involved in the analysis of the political dynamics of contemporary culture is known as culture studies. It also focuses on the conflicts, defining traits, contingencies and historical foundations of culture. The academic field which is concerned with the research of religious beliefs, behaviors and institutions is referred to as religious studies. It focuses on describing, comparing and interpreting different religions. It explains the systematic and historically based cross-cultural perspectives. It encompasses various disciplines and their methodologies such as sociology, philosophy, anthropology and history of religion. This book contains some path-breaking studies in the field of culture and religious studies. It presents researches and studies performed by experts across the globe. Those in search of information to further their knowledge will be greatly assisted by this book.

The branch of linguistics which delves into the sounds that are a part of human speech is known as phonetics. It primarily deals with the physical properties of speech sounds or signs, along with their acoustic properties, auditory perception, physiological production and neurophysiological status. There are three major subdivisions of phonetics, namely, acoustic phonetics, articulatory phonetics and auditory phonetics. Phonology is another branch of linguistics which deals with the systematic organization of sounds in the spoken languages. It is involved in describing the way sounds function within a given language or across languages to encode meaning. The study of sounds in order to classify them into separate groups within a language also takes place within phonology. The topics included in this book on phonetics and phonology are of utmost significance and bound to provide incredible insights to readers. It covers in detail some existent theories and innovative concepts revolving around these fields. The book will prove to be immensely beneficial to students and researchers in this field.

A supply chain refers to a system of people, activities, organizations, resources and information that are involved in the movement of a product or service from a supplier to the end customer. The activities in a supply chain involve the transformation of raw materials, natural resources and components into the finished product. In special supply chains, the used products can re-enter the supply chain when the residual value is recyclable. There can be different types of supply chain models that address the upstream and downstream aspects of supply chain management. The Supply Chain Operations Reference (SCOR) model is the cross-industry standard measuring total supply chain performance. It includes the parameters of production flexibility, delivery and order fulfillment performance, inventory and asset turns, etc. Supply chain logistics are two closely related aspects of any business. Logistics management is generally regarded as a sub-discipline of supply chain management. This book provides comprehensive insights into the field of logistics. Most of the topics introduced herein cover new techniques and the applications of supply chain management. This book, with its detailed analyses and data, will prove immensely beneficial to professionals and students involved in this area at various levels.

The application of information technology along with digital media to the field of archeology is known as digital archeology. There are various techniques used in this field such as laser scanning, augmented reality (AR), virtual reality (VR), 3-D printing and digital photography. Its two subdomains are computational archeology and virtual archeology. Computational archeology is also known as archeoinformatics. It studies the behavioral evolution and long-term human behavior using computer-based analytical methods. Virtual archeology deals with the reconstruction of buildings and artifacts using three dimensional models and multimedia solutions. All the information which is collected from field work is converted into digital format by visual archeologists. Digital archeology is an upcoming field of science that has undergone rapid development over the past few decades. This book covers in detail some existent theories and innovative concepts related to this field. Those in search of information to further their knowledge will be greatly assisted by this book.

Logistics refers to the systematic organization and implementation of a complex operation. It also refers to the management of the flow of resources between the point of origin and the point of consumption. This may include physical items, equipment and materials. The integration of the flow of information, production, materials handling, inventory, packaging, transportation, etc. is crucial to logistics. The main areas of logistics are distribution, procurement, disposal, after-sales and production logistics, among others. Logistics may have an internal focus or an external focus in business. In modern businesses, logistics automation is emerging as a new dimension for improving efficiency. This is characterized by the use of enterprise resource planning systems and supply chain management systems. This book explores all the important aspects of logistics management in the present day scenario. Some of the diverse topics covered in this book address the varied branches that fall under this category. It attempts to assist those with a goal of delving into the field of logistics.

Laser is a device that amplifies the light produced due to stimulated emission of radiation and then emits light that is spatially and temporally coherent. Lasers operate in either pulsed mode or continuous mode. They are of various types, such as gas lasers, solid-state lasers, semiconductor lasers, dye lasers, fiber lasers, etc. These are used in laser printers, barcode scanners, optical disk drives, laser surgery, DNA sequencing, free-space optical communication, etc. This book outlines the processes and applications of lasers in detail. Such selected concepts that redefine this field have been presented herein. This book is meant for students who are looking for an elaborate reference on lasers.

The field of engineering that is concerned with the organization of the purchase, storage, warehousing, transport and distribution of goods and materials is known as logistics engineering. It also encompasses the aspects of repair capability, training, demand history, spares inventory, etc. The supply chain management is an important aspect of logistics engineering. It is concerned with the procurement of raw materials as well as the distribution of the products to the end customer. Some of the areas of focus in logistics engineering are purchasing, sourcing, inventory control, customer service, warehousing, etc. This book is compiled in such a manner, that it will provide in-depth knowledge about the theory and practice of logistics engineering and management. Most of the topics introduced herein cover new techniques and the applications of this field. Those in search of information to further their knowledge will be greatly assisted by this textbook.

Human behavior is a complex field of study. Social science is a widely studied academic discipline which aims to study the society in a holistic manner. This involves an in-depth study of the behavior of individuals, their relationship with each other and the factors affecting that behavior. This book provides significant information of this discipline to help develop a good understanding of social science and related fields. As this field is emerging at a rapid pace, the concepts of this book will help the readers understand the modern concepts and applications of the subject.

Any ceramic material, which is used for its electrical properties is known as electroceramics. These electroceramics are the materials that are used for their distinct storage, magnetic and optical properties. The different forms of electroceramics are fast ion conductor ceramics, magnetic ceramics, dielectric ceramics, electronically conductive ceramics and piezoelectric and ferroelectric ceramics. This book unfolds the innovative aspects of electroceramics, which will be crucial for the holistic understanding of the subject matter. As this field is emerging at a rapid pace, the contents of this textbook will help the readers understand the modern concepts and applications of the field.

As the world is growing at a very rapid pace, so is the technology. Nuclear science and engineering refers to one such technology, which studies the characteristics and properties of the atomic nuclei. It has applications in the fields like geology, nuclear medicine, ion implantation, magnetic resonance imaging, etc. The topics covered under this subject are nuclear fusion, nuclear decay, nuclear fission, etc. This book is a compilation of chapters that discuss the most vital concepts in the field of nuclear engineering. It studies, analyses and upholds the pillars of this field and its utmost significance in modern times. The various sub-fields of nuclear science along with technological progress that have future implications are glanced at in this textbook. It aims to serve as a resource guide for students and experts alike and contribute to the growth of the discipline.

Advertising and branding are two primary aspects of marketing. They are both a distinct field of study but are often studied in confluence with each other. Advertising involves either an audio or visual or a combination of both as a medium of communication, for example TV and radio ads, billboards, etc. Branding refers to products marked with a logo or sometimes a slogan for brand recognition, such as posters, stickers, etc. This book is a valuable compilation of topics, ranging from the basic to the most complex advancements in the field of advertising and marketing. It will help the readers in keeping pace with the rapid changes in this field.

Manufacturing engineering is a subdicipline of industrial engineering and intersects with mechanical engineering. It mainly studies the processes and practices involved in manufacturing and production of products. It encapsulates numerous subdisciplines such as mechanics, drafting, computer integrated manufacturing, textile engineering, etc. This book discusses theories and concepts of manufacturing engineering and technology. The extensive content of this book provides the readers with a thorough understanding of the subject. It aims to equip students and experts with the advanced topics and upcoming concepts in this area.

Chemical biology is a rapidly growing field which combines traditional chemistry with modern concepts of biology. The concepts related to the subject of chemical biology are proteomics, combinatorial chemistry, glycobiology, molecular sensing, etc. This book provides comprehensive insights into the field of chemical biology. It includes contributions of experts and scientists which will provide innovative insights into this field. It will benefit students and researchers alike. As this field is emerging at a rapid pace, the contents of this book will help the readers understand the modern concepts and applications of the subject.

Management refers to the art and science of maintaining, organizing, leading any company towards achievement of set goals. Marketing is the art of designing and selling the product to the markets for making profits. Marketing management is a distinct field which focuses on the optimum utilization of marketing resources. It involves marketing strategy, qualitative and quantitative marketing research, brand audit, project planning, etc. Included in this book is a detailed explanation of the various concepts and applications of marketing management. The topics included in this book are of utmost significance and bound to provide incredible insights to readers.

Inorganic chemistry refers to that branch of chemistry, which deals with the study and analysis of all inorganic and organometallic compounds. It can be further divided into inorganic chemistry and theoretical inorganic chemistry. Inorganic chemistry finds its application in fields like agriculture, materials science, surfactants, catalysis, medications, fuel, etc. This book elucidates the concepts and innovative models around prospective developments with respect to inorganic chemistry. It presents this complex subject in the most comprehensible and easy to understand language. The topics covered herein offer the readers new insights in this field. This textbook will serve as a valuable source of reference for those interested in this subject.

Financial economics analyzes the distribution of resources in the market in an uncertain environment. Interest rates, assets, pricing, etc. are some of the significant aspects of the field. It plays a crucial role in corporate finance. This book attempts to understand the multiple branches that fall under the discipline of financial economics and how such concepts have practical applications. It is meant for students who are looking for an elaborate reference text on financial economics.

The acquisition of knowledge through a set curriculum is known as education. It is often obtained in a formal setting such as a school or college. It can also have an informal setting such as homeschooling or distance education. Pedagogy and curriculum development are two main aspects of imparting education. This book aims to elucidate the practical applications of prevalent theories. It is a compilation of topics which discuss the most vital concepts and emerging trends in the field of education. The book is appropriate for students seeking detailed information in this area as well as for experts.

The entire set of processes involved in the movement of products from the manufacturers to the end consumers fall under the umbrella of supply chain. It involves the supply of raw materials, the maintenance of supply for demand, etc. This book unravels the recent studies in the field of supply chain management and its integration with logistics and business operations. It traces the progress of this field and highlights some of its key concepts and applications. For all readers who are interested in supply chain management, the case studies included in this book will serve as an excellent guide to develop a comprehensive understanding.

Mechanical engineering studies the principles of engineering, physics and materials science in order to design and create mechanical systems. The core aspects of this subject are structural analysis, thermodynamics, kinematics and electricity. Mechanical engineering contributes significantly to other fields such as civil engineering, industrial engineering, chemical engineering, and many others. Different approaches, evaluations, methodologies and advanced studies on mechanical engineering have been included herein. In this book, using case studies and examples, constant effort has been made to make the understanding of the difficult concepts of mechanical engineering as easy and informative as possible, for the readers.