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Marketing Financial Services

Om Marketing Financial Services

A comprehensive guide to decision making for students of Financial Services Marketing, or marketers working within the financial services sector. The 2nd edition is fully comprehensively revised and updated, with a new structure, many new chapters, a range of international case studies and vignettes and well-developed pedagogical features.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780230201187
  • Bindende:
  • Paperback
  • Sider:
  • 350
  • Utgitt:
  • 19. mai 2010
  • Utgave:
  • 22010
  • Dimensjoner:
  • 246x188x23 mm.
  • Vekt:
  • 822 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 12. september 2025

Beskrivelse av Marketing Financial Services

A comprehensive guide to decision making for students of Financial Services Marketing, or marketers working within the financial services sector. The 2nd edition is fully comprehensively revised and updated, with a new structure, many new chapters, a range of international case studies and vignettes and well-developed pedagogical features.

Brukervurderinger av Marketing Financial Services



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