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Online Marketing to Investors

- How to Develop Effective Investor Relations

Om Online Marketing to Investors

Examines the reasons for the very limited use of online technologies in corporate communications with investors and the sparse academic literature relating to online investor relations. The book then describes ways in which digital mechanisms can build transparent, mutually-beneficial and lasting relationships with investors.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9781631571404
  • Bindende:
  • Paperback
  • Sider:
  • 75
  • Utgitt:
  • 30. april 2015
  • Dimensjoner:
  • 228x153x10 mm.
  • Vekt:
  • 188 g.
Leveringstid: 2-4 uker
Forventet levering: 28. mai 2025

Beskrivelse av Online Marketing to Investors

Examines the reasons for the very limited use of online technologies in corporate communications with investors and the sparse academic literature relating to online investor relations. The book then describes ways in which digital mechanisms can build transparent, mutually-beneficial and lasting relationships with investors.

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