Utvidet returrett til 31. januar 2024

Retail Marketing Strategy

- Planning, Implementation, and Control

Om Retail Marketing Strategy

"Samli provides an academic rather than a practical day-to-day approach to retailing, and his book may help move retailing toward the mainstream of academic research and interest. . . . The author incorporates good references and an overview of many theories that can be applied in an academic retail setting. Recommended for advanced undergraduate, graduate, and professional collections." Choice

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780899302492
  • Bindende:
  • Hardback
  • Sider:
  • 373
  • Utgitt:
  • 12. januar 1989
  • Dimensjoner:
  • 236x158x29 mm.
  • Vekt:
  • 714 g.
  • BLACK NOVEMBER
  På lager
Leveringstid: 4-7 virkedager
Forventet levering: 13. november 2024

Beskrivelse av Retail Marketing Strategy

"Samli provides an academic rather than a practical day-to-day approach to retailing, and his book may help move retailing toward the mainstream of academic research and interest. . . . The author incorporates good references and an overview of many theories that can be applied in an academic retail setting. Recommended for advanced undergraduate, graduate, and professional collections." Choice

Brukervurderinger av Retail Marketing Strategy



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