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Television and its Viewers

- Cultivation Theory and Research

Om Television and its Viewers

Television and its Viewers reviews 'cultivation' research, which investigates the relationship between exposure to television and beliefs about the world. Shanahan and Morgan present a sweeping historical view of television as a technology and as an institution. Shanahan and Morgan's study looks forward as well as back, to the development of cultivation research in a new media environment.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780521582964
  • Bindende:
  • Hardback
  • Sider:
  • 284
  • Utgitt:
  • 9. september 1999
  • Dimensjoner:
  • 158x236x23 mm.
  • Vekt:
  • 470 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 20. januar 2025

Beskrivelse av Television and its Viewers

Television and its Viewers reviews 'cultivation' research, which investigates the relationship between exposure to television and beliefs about the world. Shanahan and Morgan present a sweeping historical view of television as a technology and as an institution. Shanahan and Morgan's study looks forward as well as back, to the development of cultivation research in a new media environment.

Brukervurderinger av Television and its Viewers



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