Utvidet returrett til 31. januar 2025

Actionable Gamification - Beyond Points, Badges, and Leaderboards

Om Actionable Gamification - Beyond Points, Badges, and Leaderboards

The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes reader on a journey to learn his twelve years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives.

Vis mer
  • Språk:
  • Engelsk
  • ISBN:
  • 9780692858905
  • Bindende:
  • Hardback
  • Sider:
  • 514
  • Utgitt:
  • 1. april 2017
  • Dimensjoner:
  • 237x161x33 mm.
  • Vekt:
  • 910 g.
  • BLACK NOVEMBER
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 19. desember 2024

Beskrivelse av Actionable Gamification - Beyond Points, Badges, and Leaderboards

The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes reader on a journey to learn his twelve years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives.

Brukervurderinger av Actionable Gamification - Beyond Points, Badges, and Leaderboards



Finn lignende bøker
Boken Actionable Gamification - Beyond Points, Badges, and Leaderboards finnes i følgende kategorier:

Gjør som tusenvis av andre bokelskere

Abonner på vårt nyhetsbrev og få rabatter og inspirasjon til din neste leseopplevelse.