Utvidet returrett til 31. januar 2025
Om Digital Virtual Consumption

Digital media present opportunities for new types of consumption including desiring, buying, collecting, making, and even selling digital virtual goods. Analyses of consumption in the digital virtual realm are however limited. This collection brings together experienced researchers from the fields of consumer research, digital games, and virtual worlds to provide conceptual and empirical work that helps us understand these new and significant consumer activities. The chapters in this volume take stock of the emergence and likely importance of digital virtual consumption for consumer culture, including a review of both new and existing conceptual and methodological tools as well as a resource of key examples and analyses of practices.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780415529297
  • Bindende:
  • Hardback
  • Sider:
  • 244
  • Utgitt:
  • 22. mai 2012
  • Dimensjoner:
  • 150x233x17 mm.
  • Vekt:
  • 470 g.
  • BLACK NOVEMBER
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 20. desember 2024
Utvidet returrett til 31. januar 2025

Beskrivelse av Digital Virtual Consumption

Digital media present opportunities for new types of consumption including desiring, buying, collecting, making, and even selling digital virtual goods. Analyses of consumption in the digital virtual realm are however limited. This collection brings together experienced researchers from the fields of consumer research, digital games, and virtual worlds to provide conceptual and empirical work that helps us understand these new and significant consumer activities. The chapters in this volume take stock of the emergence and likely importance of digital virtual consumption for consumer culture, including a review of both new and existing conceptual and methodological tools as well as a resource of key examples and analyses of practices.

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