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Listening to the Voice of the Market

- How to Increase Market Share and Satisfy Current Customers

Om Listening to the Voice of the Market

Focuses on the voice of the market (VOM) instead of the much more limiting voice of the customer (VOC). This book states that the voice of the market focuses not only on the needs of its customers, but also on those belonging to customers across other organizations in addition to one's own.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9781420093308
  • Bindende:
  • Hardback
  • Sider:
  • 205
  • Utgitt:
  • 16. desember 2009
  • Dimensjoner:
  • 154x242x18 mm.
  • Vekt:
  • 478 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 28. desember 2024
Utvidet returrett til 31. januar 2025

Beskrivelse av Listening to the Voice of the Market

Focuses on the voice of the market (VOM) instead of the much more limiting voice of the customer (VOC). This book states that the voice of the market focuses not only on the needs of its customers, but also on those belonging to customers across other organizations in addition to one's own.

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