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Marketing the Sports Organisation

- Building Networks and Relationships

Om Marketing the Sports Organisation

Marketing and the world of sport overlap in two main ways: in the marketing of sports related products and services, and in the use of sports events to market a broader range of products and services. This book introduces marketing methods and tools for sports organisations.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780415453301
  • Bindende:
  • Paperback
  • Sider:
  • 320
  • Utgitt:
  • 20 august 2008
  • Dimensjoner:
  • 156x234x18 mm.
  • Vekt:
  • 476 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 22 oktober 2024

Beskrivelse av Marketing the Sports Organisation

Marketing and the world of sport overlap in two main ways: in the marketing of sports related products and services, and in the use of sports events to market a broader range of products and services. This book introduces marketing methods and tools for sports organisations.

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