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Public Media Management for the Twenty-First Century

- Creativity, Innovation, and Interaction

Om Public Media Management for the Twenty-First Century

This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780415843256
  • Bindende:
  • Hardback
  • Sider:
  • 302
  • Utgitt:
  • 26. september 2013
  • Dimensjoner:
  • 162x229x23 mm.
  • Vekt:
  • 608 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 16. november 2024

Beskrivelse av Public Media Management for the Twenty-First Century

This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices.

Brukervurderinger av Public Media Management for the Twenty-First Century



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