Ts-06 पर्यटन विपणन

TS-06 पर्यटन विपणन Block 1 - Understanding Tourism Market Unit 1 - Introduction to Tourism Marketing-Approaches, Relevance and Role Unit 2 - Market Segmentation Unit 3 - Tourism Markets: International and Domestic Block 2 - Market Analysis Unit 1 - Marketing Research Unit 2 - Competitive Analysis and Strategies Unit 3 - Forecasting for Tourism and its Products Unit 4 - Role of Technology in Tourism Marketing Block 3 - Developmental Role of Marketing Unit 1 - Role of Public Organisations Unit 2 - Role of Local Bodies Unit 3 - Role of NGOs Unit 4 - Socially Responsible Marketing Unit 5 - Social Marketing Block 4 - Marketing Mix Unit 1 - Product Designing Unit 2 - Pricing Strategies Unit 3 - Promotion Strategies Unit 4 - Distribution Strategies Unit 5 - The Fifth P: People, Process and physical Evidence Block 5 - Marketing Mix: Specific Situations Unit 1 - Familiarization Tours Unit 2 - Seasonal Marketing Unit 3 - Tourism Fairs and Travel Markets Block 6 - Destination Marketing Unit 1 - Regions, Cities, Leisure Spots Unit 2 - Events, Activities, Individuals Unit 3 - Shopping, Education and Culture Unit 4 - Marketing Local Foods Block 7 - Accommodation Marketing Unit 1 - Star Category Hotels Unit 2 - Alternate Accommodation Unit 3 - Supplementary Accommodation Unit 4 - Linkages in the Trade Block 8 - Transport and Travel Services Marketing Unit 1 - Airlines Marketing Unit 2 - Tourist Transport Marketing Unit 3 - Travel Agency Marketing Unit 4 - Tour Operators Marketing Question Papers TS-06 English (Total-35, Solved-14, Unsolved-21) June (2002-2019) December (2001-2003, 2005, 2007-2019)