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Advances in Services Marketing and Management

Om Advances in Services Marketing and Management

Part of a series which offers an interdisciplinary approach to the latest research and practice in services. Topics discussed include the calculus of service quality and customer satisfaction and environmental and positional antecedents of management commitment to service quality.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780762300099
  • Bindende:
  • Hardback
  • Sider:
  • 388
  • Utgitt:
  • 14 mai 1996
  • Dimensjoner:
  • 156x234x22 mm.
  • Vekt:
  • 719 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 7 juni 2024

Beskrivelse av Advances in Services Marketing and Management

Part of a series which offers an interdisciplinary approach to the latest research and practice in services. Topics discussed include the calculus of service quality and customer satisfaction and environmental and positional antecedents of management commitment to service quality.

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