Utvidet returrett til 31. januar 2024

As Heard on TV: Popular Music in Advertising

Om As Heard on TV: Popular Music in Advertising

Through an analysis of press coverage and interviews with musicians, and advertising creatives, this book considers the industrial changes that have provided a foundation for the increased use of popular music in advertising, and explores issues and debates surrounding media alliances that blur cultural ambitions with commercial goals.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9781409407645
  • Bindende:
  • Paperback
  • Sider:
  • 178
  • Utgitt:
  • 28. april 2010
  • Dimensjoner:
  • 155x233x12 mm.
  • Vekt:
  • 356 g.
  • BLACK NOVEMBER
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 23. november 2024

Beskrivelse av As Heard on TV: Popular Music in Advertising

Through an analysis of press coverage and interviews with musicians, and advertising creatives, this book considers the industrial changes that have provided a foundation for the increased use of popular music in advertising, and explores issues and debates surrounding media alliances that blur cultural ambitions with commercial goals.

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